Empfohlen
Empfohlen
Weitere ähnliche Inhalte
Was ist angesagt?
Was ist angesagt? (20)
Ähnlich wie Strategy Discussion
Ähnlich wie Strategy Discussion (20)
Strategy Discussion
- 1. The Current Situation Customer Care and Billing Meets the Land of WalMart
- 2. CCB as a Commodity • Little or no product differentiation – Gartner, Frost, Yankee, Providers • All vendors have good references • All vendors have rapid installs • Buyer’s Market Decision Factors – Total price – Company stability – Penalties – Product features are fait accompli
- 3. A Level Playing Field? • Negative Perceptions – Less Efficient • Many people, no direction – Longer Installations • Forced acceptance followed by long clean-up period – Lack of Knowledge • Operator business models and process flows • Products are feature rich and navigation poor – Higher Costs • Travel and Time
- 4. Can We Survive? • Commodity businesses can be very successful (ala WalMart) • Change in mindset is required • Change in perceptions is essential • Two Keys to Success – Increase Volume – Reduce Costs
- 7. Divide and Conquer Networks Processes Service Types Bundling Adaptation Standalone Product Extension Channels Marketing DIVERSITY
- 10. The Battle is Already Won Targeting Qualification Proposals Reference Sites WIN RATIO
- 11. A Household Name Direct Response Global Regional Trade Events Speaking Engagements Public Relations Consultant Relationships BRANDING
- 12. The Efficiency Equation Onsite/ Offsite Ratio Standards Methodology Internal Training & Docs Sales Process Knowledge Base EFFICIENCY
- 13. Kolkata Value Advantage SOW & FS Product Documentation ??? ONSITE/ OFFSITE RATIO
- 14. Consistency & Repeatability Product Development Quality Testing Systems Integration STANDARDS & METHODS
- 15. Repeatability & Consistency Product Development Project Engineering Product Client Site INTERNAL TRAINING & DOCS
- 17. Gray Matter Does Matter PMM PD PE GPS KNOWLEDGE BASE