Energizer Energi To Go Product Launch Components

1. Energizer ®Energi To Go® Product Marketing Launch Components

3. Catalog Complete catalog can be seen here: http://issuu.com/xpal/docs/energizercatalogprint

4. Sales Sheets

5. User Manuals

6. POP Displays

7. Packaging

8. Advertising

9. E-Mail Marketing

10. Website http://www.energizerpowerpacks.com/us

11. Online Store

12. E-Commerce Marketing Programs

13. Microsites & Splash Pages

14. Social Media

15. Mobile App

16. Video

17. PR Success | 2010 Social Media 4852 Total Posts 475,000 Impressions Chart shows where online conversations took place. Media types included in monitoring: Online News Sites/Blogs, Twitter, Comments, Video, Forums, Myspace and Public Facebook Pages. Online News Sites/Blogs include sites such as: Tech Sites (Engadget, Gizmodo), News Sites (NYTimes.com), Mom Blogs (An Island Life), etc. Buy/Sell includes sites such as Amazon.com, Overstock.com.

18. PR Success | 2010 Media Coverage

19. PR Success | Highlights

20. Quotes “All you need is light—artificial or solar-powered to keep this portable charger full …and any smartphone!” Laptop “A battery pack for gadgets the size of a deck of cards and weighs as much as your smart phone...the XP8000is pretty much a win all around!” Wired “...tweens and teens will thank you when they get stuck in the car with the family for hours since they have their Energi To Go rechargeable power packs to charge their phones, MP3 plays and game devices…” msnbc.com ”How can we stay powered if they isn’t a plug nearby? Three words: Energi To Go” Phonedog.com “AP1201...a welcome addition to your Apple gadget family” Engadget ”Plug and play power – anywhere you roam” Practical Traveler

21. Trade Show Branding