Presentation to Point Park University grad students on how social media is an important tool in facilitating dialogue and relationships with the media.
7. Databases at your fingertips Tweet it! Databases like http://www.nytimes.com/twitter & http://www.mediaontwitter.com/ white pages of journalists on Twitter #PPUpres
10. Connecting Reporters With Sources: ProfNet and HARO Tweet it! Follow accounts @helpareporter & @ProfNet on Twitter to match queries with sources #PPUpres
11. Talk directly to the media Tweet it! Engage in Twitter chat @journchat, weekly chat that connects journalists, PR pros & bloggers #PPUpres
12. LEARN about who you’re pitching Tweet it! Learn who you pitch: Read articles they've written, their bio/about on outlet website, follow them on Twitter, etc. #PPUpres
13. LEARN about who you’re pitching Tweet it! Learn who you pitch: Some journalists offer advice via their social networks. See what they like and what they DON’T #PPUpres
21. Connect with reporters “IRL” Tweet it! Host a social media event & invite reporters to connect face-to-face & demonstrate your social media knowledge #PPUpres