The Ins and Outs of WooCommerce

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Devin Walker

Presentation on WooCommerce for San Diego (North County) Meetup March 2014

Technologie

The Ins and Outs of
Presented by Devin Walker

And Growing...
http://www.mikemeisner.com/blog/featured/woocommerce-rose-dominate-wordpress-ecommerce-arena/

Site Theme Count Price Note
50+ $99 - 399
Some themes are not
responsive
200+ $45 - 75 Read theme comments
60+ $40 - 60
Mixed support and
theme quality

WooCommerce Extensions
http://www.woothemes.com/product-category/woocommerce-extensions/

And much more...
• Widgets and Advanced Reporting
• Product Import and Export
• Subscription Payments

WooCommerce Pros
• Works with most themes
• Handles many types of products
• Base plugin is free

WooCommerce Cons
• Updates can be painful
• Support can be slow
• Cost of extensions

WooCommerce Tips
• Do you have an SSL cert?
• Buy official extensions
• Wait for a sale (right now 25% off)

WooCommerce Considerations
• Budget to hire developer if needed?
• Do I have enough technical skill?
• What am I selling?
• How many products?

Vital Health Foods
http://www.vital.co.za/

Soul Brother
http://www.soulbrother.com/

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Platforms like Shopify are great for launching a store quickly that you are managing yourself. But what happens when you're ready to scale? Ecommerce platforms are not one-size-fits-all and they come with their own strengths and weaknesses, based on the size, complexity, and the type of store you run. Whether you’re a small business that's ready to scale or a large business looking to accelerate growth, WooCommerce can take your store to the next level. In this conversation we will explore the pros and cons of WooCommerce and how it measures up to other eCommerce platforms to help you decide if WooCommerce is right for your build. Earn recurring revenue, simplify your site management, and continuously showcase your value to clients!

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The Ins and Outs of WooCommerce

1. San Diego (North County) March 2014

2. The Ins and Outs of Presented by Devin Walker

3. v About Me - @wordimpress

4. What is WooCommerce?

5. Ecommerce for WordPress

6. It’s Very Popular

7. And Growing... http://www.mikemeisner.com/blog/featured/woocommerce-rose-dominate-wordpress-ecommerce-arena/

8. Developed by WooThemes

9. Why Use WooCommerce?

10. Lots of Documentation

11. Large Community

12. Lots of Developers

13. Sells Almost Anything

14. Advanced Shipping Support

15. WooCommerce Themes

16. Site Theme Count Price Note 50+ $99 - 399 Some themes are not responsive 200+ $45 - 75 Read theme comments 60+ $40 - 60 Mixed support and theme quality

17. WooCommerce Extensions http://www.woothemes.com/product-category/woocommerce-extensions/

18. Payment Gateways

19. Marketing

20. Integrations

21. And much more... • Widgets and Advanced Reporting • Product Import and Export • Subscription Payments

22. Built-in Features

23. Reporting

24. Taxes

25. User Accounts

26. Customizable Emails

27. WooCommerce Pros • Works with most themes • Handles many types of products • Base plugin is free

28. WooCommerce Cons • Updates can be painful • Support can be slow • Cost of extensions

29. WooCommerce Tips • Do you have an SSL cert? • Buy official extensions • Wait for a sale (right now 25% off)

30. Competitors

31. Before You Begin

32. WooCommerce Considerations • Budget to hire developer if needed? • Do I have enough technical skill? • What am I selling? • How many products?

33. Real-World Examples

34. Feed Cincy Now http://feedcincynow.org

35. Opus Coffee http://www.opuscoffee.com/

36. Vital Health Foods http://www.vital.co.za/

37. Soul Brother http://www.soulbrother.com/

38. Now for a demo...

39. Quick Checkout

40. 30% off: “ncmeetup14”

41. Thank You! Questions?

The Ins and Outs of WooCommerce

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