Force.com APIs allow you to easily integrate back-office applications with Force.com while leveraging existing platform choices for systems like ERP, Financials and other custom applications. This webinar, the first in a series covering all Salesforce APIs, focuses on the SOAP and REST APIs, and will present asynchronous integration options, showing how they can be used to access data in Force.com and connect other applications to Force.com. Future webinars will focus on the APIs specific to Service Cloud, Collaboration, Metadata and the Tooling API. Watch this webinar to learn how to make basic API calls using Java, and implement inbound and outbound calls to and from Force.com. Key Takeaways Learn about the various API options available to you when integrating Force.com with other applications. See how the basic SOAP and REST APIs work in an application. Implement a commonly used pattern to integrate information from Force.com to an external system. Intended Audience Force.com developers or Integration developers and architects with a working understanding of Web Services.

1. Salesforce.com API Series: Integrating
Applications with Force.com
August 7, 2013

2. #forcewebinar
Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of
the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking
statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service
availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future
operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use
of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our
service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth,
interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other litigation, risks associated with
possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and
motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-
salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial
results of salesforce.com, inc. is included in our annual report on Form 10-Q for the most recent fiscal quarter ended July 31, 2012. This documents and
others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be
delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available.
Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

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Speakers
Sohail Sikora
Salesforce Services
@Abbrevtalk
Vasu Bhandarkar
Salesforce Services
@vasubhandarkar

4. #forcewebinar
Follow Developer Force for the Latest News
@forcedotcom / #forcewebinar
Developer Force – Force.com Community
+Developer Force – Force.com Community
Developer Force
Developer Force Group

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Have Questions?
§ We have an expert support team at the ready to answer your questions
during the webinar.
§ Ask your questions via the GoToWebinar Questions Pane.
§ The speaker(s) will chose top questions to answer live at the end of the
webinar.
§ Please post your questions as we go along!
§ Only post your question once; we’ll get to it as we go down the list.

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Agenda
§ The What and Why
§ Building Blocks
§ Specifics…
§ Give me more!!
§ Q & A

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The What and Why

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The What and Why – Strategy
A careful plan or method for achieving a particular goal usually
over a long period of time

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The What and Why - Three Steps to Success
Define Process
• Data
• Tasks
• Timing
Identify the
Layers
• User Interface
• Application Logic
• Data Model
Choose the
Approach
• Build vs. Buy
• Integration
Methodology
• Resources

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The Building Blocks
§ Supports Secure Sockets Layer (SSL) protocol SSLv3
§ Username/Password Credential Authentication
§ Support for Oauth
§ OAuth – Open Standard for Authorization. Determines what a logged in user can do based on
who they are
§ Support for custom token authorization mechanisms
§ Delegated Authentication
§ Mix n Match…hybrid models

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Specifics…

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The Force.com SOAP API
§ SOAP – A way to exchange structured data using web
services
§ WSDL – Language used to describe the Web Service
Interface
§ The Force.com SOAP API securely exposes data to other
systems

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WSDL Flavors
§ Enterprise WSDL
• Specific to your
Salesforce.com org
• Strongly typed
• Contains objects specific to
your salesforce.com org
§ Partner WSDL
• Generic, can be used
against any org
• Meta-data driven and
dynamic
• Programmer must use
introspection

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WSDL Wisdom
§ With the Enterprise WSDL, if you change your objects, you
must pull the WSDL down again and re-consume the WSDL
§ Import limitations of some WSDL2xxx tools

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SOAP in Action
§ Login() to Salesforce.com
§ Other operations that we will see
– Query()
– Create()
– Update()

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The Force.com REST API
§ REST – An architectural style used to expose API using Web
Services
§ JSON – A text based data interchange format (contrast with
SOAP that uses XML)

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The Force.com REST API
§ Standards-Based Security
§ Same Data Model as the Soap-based Web Services API
§ Supports JSON/XML

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REST in Action
§ Get a session id from Salesforce.com
§ Other operations that we will see
– /vNN.N/search/?q=SOSL search string
– Create a record
– Updating a record

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Give me more!!

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Data Integration in the Cloud

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Key Considerations
§ Built-in, reliable, scalable integration
§ Built-in APIs
§ Ability to build custom APIs
§ Partner tools to lighten the load

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Resources
• Integration Developers:
http://wiki.developerforce.com/page/
Documentation
• Integration Recipes:
http://wiki.developerforce.com/page/
Integration
• Integration on the AppExchange:
http://appexchange.salesforce.com/results?
keywords=integration
• Integration Patterns and Practices:
http://www.salesforce.com/us/developer/
docs/integration_patterns/
integration_patterns_and_practices.pdf
§ What API should I use?
https://help.salesforce.com/HTViewHelpDoc?
id=integrate_what_is_api.htm&language=en
_US
§ Architect Core Resources:
http://wiki.developerforce.com/page/
Architect_Core_Resources

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Q & A
Sohail Sikora
Salesforce Services
@Abbrevtalk
Vasu Bhandarkar
Salesforce Services
@vasubhandarkar