They do not tend to attract as many prospective patients to their websites effectively. Companies who specializing in dental graphic design for websites generally employ these as landing pages which are really meant for just directories and search systems.

1. What Prompts the Need for Dental Practice Website Design
The world of dental practice website design is rather broad.
A dentist’s optimized website should feature a completely
interactive design which facilitates communication with the
prospective patient and action stemming from their visit to
your site. Moreover, your choice of style should be in
accordance with your practice needs and feature attractive
elements to draw in visitors to your website, which is pivotal
to the success of increasing your prospective patient leads.
Here are some of the major types of dental websites and
their components:
The Basic Website
This type of website is similar to an online business card and are generally the most cost-effective option for
dentists who don’t want to spend a lot of money. While this type of website features all of the relevant general
practice information including its name, the logo, contact information and perhaps a photo of the dentist – that
is about it. Considering the fact that these websites do not feature information in a user-friendly or interactive
manner, they do not tend to attract as many prospective patients to their websites effectively. Companies who
specializing in dental graphic design for websites generally employ these as landing pages which are really
meant for just directories and search systems.
Informational or Coordinated Designs
This type of dentist website design presents extensive information for prospective patients. These sites
feature all of the information listed in the basic website above plus additional details regarding the practice
itself, the team of dentists, and all the relevant services provided by them. There is more extensive emphasis
placed on the visual appeal of the site as well as a separate section for photos that may be integrated into the
website. This style of website design is highly recommended for dentists who are competing for huge success
in their respective markets and who seeks to establish and entice prospective patients to come to their practice
instead of their competitor.
Brand Enforcing Websites
Making your practice’s brand more prominent is key for dentists who want to rise above their local competition
in a crowded market. There are practices out there that “get it” and will do anything they can to reel prospect
patients from your practice and into theirs through their website. This type of site interlaces all of the elements
listed in the two types of above but with additional designs specifically tailored and primarily intended to
enhance the brand recognition for your practice. This is key website design for dentists who are operating in
a moderately competitive market and who want to do something unique and effective to stand out from the
crowd.
Comprehensive Websites
This type of website incorporates every possible interactive element available including flash animation, visual
galleries, video tours, video testimonials, etc. These elements are primarily intended to catch the attention of
visitors, pull them in to read more and then take action to call your practice or email for more information.
Implementing these types of elements ensure maximum interaction with your prospective patients and prompt
them to make more frequent visits to your site in the future. This type of dental practice website
design allows you, as the dentist, to make more strides to gain more patients quicker than your nearby
competition.
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