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An innovative new online directory where advertisers and marketers search traditional and digital media opportunities by their key buying criteria – with a focus on niche, BTL, emerging and independent platforms FREE  and  Premium directory listings available to media  NOW  – launch to market in Nov *Media Seller categories will be further developed as the directory populates Book before Nov launch - Premium Listing - $195 for 12 months + 3 months FREE If you have multiple listings please contact  [email_address]  about a special offer  Helping advertisers find opportunities in the fragmenting media market Advertising Buyers Agency Planners Agency Buyers Marketers Direct Buyers Small Business *Media Sellers WOM Sponsorship Specialist Magazine Ethnic Postcards/posters Product Placement Guerrilla/Ambient Transit Exhibitions/Events Performance/Search Classifieds Online - Major Portals TV Radio Press Magazine Cinema Pay TV Billboards/OOH Direct Mail Affiliate Digital Radio Directories Mid-Long tail digital Experiential Samples/vouchers Mobile Branded Content Charity/Community
MediaScope Home Page (not to scale) Subscribe to newsletter  -Frequency tba Directory Search   -Media Section- search by key buying criteria - media channel, target market, market vertical, venue. Geo and budget -Services – search by type, market vertical and geo -Associations – search by Media Channel & geo Media in Focus   –  branded content linked by graphic + text on MediaScope home page Directory category links  –  direct link to key directory categories Premium Listing Logos  –  premium listing logos rotated on home page Display Advertisements -  Banner & Mrec Prime Nav Links  –  including resources, photo gallery & wiki Video Introduction and Regular Blog News Ticker  –  linking to current external articles and blogs Latest and Most popular directory listings  –  text links Sponsored Links and Google Adsense MediaScope has entered into a relationship with  The Audit Bureaux of Australia  who will provide us with their endorsement and ongoing support - more news on this will be announced soon!
Advertisers will search MediaScope directory listings by their key buying criteria...... Directory Search  Media Section - search by key buying criteria - media channel, target market, market vertical, venue. Geo and budget Services  – search by type, market vertical & Geo Associations  – search by Media type & Geo (no charge premium listings offered to all Industry Associations, groups and clubs)
Site Development & Launch Phases ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The first 12 months will be dedicated to populating  the directory with listings, evolving the site.......and raising awareness and traffic for the MediaScope resource Example Only
Premium Listing Landing Page Wireframe – currently in development  Search Results Page  –  Relevant Listings will appear in random order with other paid listings based on advertisers search Each premium listing will display business contact details + Logo, 30 words of intro text  and link directly to directory landing page -All listings - auto submission and payment -Media will be given access to update and maintain their own free and premium listing -Full measurement for each premium listing will be available $195 for 12 months + 3 months free if booked prior to Nov launch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Media Name
Free Listing Wireframe – currently in development Free Listings Appear:  -in listed format in appropriate categories -underneath paid listings in alphabetical order -for 12 months –  Business Name - Address - Phone  - Email - Website redirect  -10 word description
Newsletter Template – currently in development Members Newsletter and Trigger emails -Newsletter Updates sent to segmented opt-in data base (frequency tba) -A series of trigger emails will be sent to all businesses which submit both free and premium listings into the MediaScope directory -Ability to add any graphic, text and display advertising
Who is behind MediaScope? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ Our aim is to provide the Australian media market with a useful, up to date and value for money resource - and we’re going to work hard to achieve this”
[object Object],[object Object],For further information please contact: Denise Shrivell [email_address] Phone:  0424 100325 twitter.com/deniseshrivell MediaScope – Open for free and premium  directory listings  NOW Launch to market in late Nov Book your listing before Nov launch  –  Premium Listing - $195 for 12 months  + 3 months free If you have multiple listings please contact  [email_address]  about a special premium listing offer

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Media Scope Listings Launch Information Oct 09

  • 1. An innovative new online directory where advertisers and marketers search traditional and digital media opportunities by their key buying criteria – with a focus on niche, BTL, emerging and independent platforms FREE and Premium directory listings available to media NOW – launch to market in Nov *Media Seller categories will be further developed as the directory populates Book before Nov launch - Premium Listing - $195 for 12 months + 3 months FREE If you have multiple listings please contact [email_address] about a special offer Helping advertisers find opportunities in the fragmenting media market Advertising Buyers Agency Planners Agency Buyers Marketers Direct Buyers Small Business *Media Sellers WOM Sponsorship Specialist Magazine Ethnic Postcards/posters Product Placement Guerrilla/Ambient Transit Exhibitions/Events Performance/Search Classifieds Online - Major Portals TV Radio Press Magazine Cinema Pay TV Billboards/OOH Direct Mail Affiliate Digital Radio Directories Mid-Long tail digital Experiential Samples/vouchers Mobile Branded Content Charity/Community
  • 2. MediaScope Home Page (not to scale) Subscribe to newsletter -Frequency tba Directory Search -Media Section- search by key buying criteria - media channel, target market, market vertical, venue. Geo and budget -Services – search by type, market vertical and geo -Associations – search by Media Channel & geo Media in Focus – branded content linked by graphic + text on MediaScope home page Directory category links – direct link to key directory categories Premium Listing Logos – premium listing logos rotated on home page Display Advertisements - Banner & Mrec Prime Nav Links – including resources, photo gallery & wiki Video Introduction and Regular Blog News Ticker – linking to current external articles and blogs Latest and Most popular directory listings – text links Sponsored Links and Google Adsense MediaScope has entered into a relationship with The Audit Bureaux of Australia who will provide us with their endorsement and ongoing support - more news on this will be announced soon!
  • 3. Advertisers will search MediaScope directory listings by their key buying criteria...... Directory Search Media Section - search by key buying criteria - media channel, target market, market vertical, venue. Geo and budget Services – search by type, market vertical & Geo Associations – search by Media type & Geo (no charge premium listings offered to all Industry Associations, groups and clubs)
  • 4.
  • 5.
  • 6. Free Listing Wireframe – currently in development Free Listings Appear: -in listed format in appropriate categories -underneath paid listings in alphabetical order -for 12 months – Business Name - Address - Phone - Email - Website redirect -10 word description
  • 7. Newsletter Template – currently in development Members Newsletter and Trigger emails -Newsletter Updates sent to segmented opt-in data base (frequency tba) -A series of trigger emails will be sent to all businesses which submit both free and premium listings into the MediaScope directory -Ability to add any graphic, text and display advertising
  • 8.
  • 9.