The document discusses the role of designers in problem solving. It notes that designers often focus on solving tangible problems in front of them, failing to consider new problems that may be created or sustainability. The document encourages designers to take a more strategic, systems-thinking approach to design and asks questions about sustainability before designing. It promotes responsible, long-term design thinking.

2. DESIGNERS RESOLVEM PROBLEMAS www.eler.com.br

3. DESIGNERS NÃO DEVEM www.eler.com.br PROBLEMAS + CRIAR

4. CRIAR PRODUTOS MATERIAIS www.eler.com.br = QUEM DISSE QUE RESOLVER PROBLEMAS ?

5. "Because they create physical objects, designers think of needs as having tangible shape. And product design tries to anticipate and meet the solid, mechanical needs of users.“ (Form Follows Spirit, lecture, 1994)

6. sua solução de design é SUSTENTÁVEL ? www.eler.com.br

7. ANTES DE PROJETAR Faça estas perguntas: www.eler.com.br

9. Often, in our enthusiasm for solving the problem in front of us, we fail to see the problems that we create. TIM BROWN / CHANGE BY DESIGN / P194

10. design thinking = design responsável www.eler.com.br

11. design estratégico = pensar a médio e longo prazos = ter pensamento sistêmico www.eler.com.br

12. ;-) mais em: DESIGN, O VERBO www.eler.com.br