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Heads in the Cloud,
            Feet on the Ground



Peter de Haas
Online Strategy Manager
peter.dehaas@microsoft.com
Economies of scale
                     Co-location      Cloud
                      Services      Computing




                     On Premise     Traditional
                     Installation   Outsourcing




                        Economies of skill
Online               Strategy     Infrastructure    Environment
Legacy




         Solutions           Partner           Vision
                            ecosystem
Online
Legacy
Introductie
     MSN, netwerk met                     Hotmail, door Microsoft                  Introductie Messenger                      Microsoft Online   Windows Azure
                                                 gekocht                           (700.000 gebruikers na                     Services (BPOS)
    internet diensten. In                                                                                                     geintroduceerd     Office Web Apps
    1996 reeds 1 miljoen                     (toen 8 miljoen                              6 dagen)
         gebruikers.                           gebruikers)

                                                                                                                         2007: Halo Xbox Live
                                                                                                                          versie, in de eerste
            September 2009 : gebruikers besteden meeste                                                                 week gespeeld door 2,7
                                                                                                                          miljoen spelers, de
                   tijd online (15%) op Microsoft                                                                           eerste dag na de
                                                                                                                           lancering is er 3,6
                                                                                                                          miljoen uur online
                                                                                                                               gespeeld.




>    http://www.comscore.com/Press_Events/Press_Releases/2009/11/Microsoft_Sites_Captures_Largest_Share_of_Time_Spent_Online_Worldwide
Strategy
Informatie




Persoons       Taak      Lokatie
gebonden     gebonden   gebonden
Premises   Cloud
Infrastructure
Data Center Locaties
                                                Netherlands

             Illinois
                                      Ireland

Washington
                                                              Hong Kong
                   Virginia

                                                               Singapore
                        Puerto Rico
Solutions
Live Services           Online Services              Partners
                                                Apps & Oplossingen




                  Building Block Services




    Datacenters                           Netwerken
SERVERS   SERVICES
Bedrijfssoftware,
              aangeboden als een pakket van online services,
                          gehost door Microsoft,
                  als abonnement verkocht met partners




 E-mail, gedeelde agenda en                                      Met Ă©Ă©n klik online samenwerken
  contacten, toegankelijk via    EĂ©n plaats om documenten te                     en                 Inzicht in elkaars bereikbaarheid,
   PC, mobiele telefoon en        delen, samen te werken aan      documenten, applicaties, video            chat en via Ă©Ă©n klik
webbrowser, vrij van spam en    documenten, Search en intranet     en audio delen, alsof je naast             communiceren
           virussen                                                          elkaar zit




                                                                            http://www.microsoft.com/online/
Volledig eigendom   Schaalbaarheid, dynamiek
    en controle      en voorspelbare kosten




                    http://www.microsoft.com/online/
http://www.microsoft.com/windowsazure/
Windows Azure Scenarios
                                             ISV
        Business                                                   Developers
               Cloud
                                                        Billing
                                    Cloud
                                                                          Cloud
         SDK
                                                         ISV


Developers

                                    Customers                              Customers
                                                         Billing
 ‱ Business builds new or         ‱ Partners use Microsoft         ‱ Develop new
   extends an existing              Cloud Services to host           applications @ Internet
   application                      and run their apps               scale
 ‱ SDK provided by                ‱ Microsoft provides             ‱ Pure cloud architecture
   Microsoft, and code              application                      with consumer or
   uploaded to Microsoft cloud      platform, infrastructure         business focus
 ‱ Leverages familiar tools and     and billing services for       ‱ Bridge to existing on-
   framework                        multi-tenancy                    premise applications
Interoperability
     Azure Services Platform
          ℱ
http://www.microsoft.com/windowsazure/
Heads in the Cloud, Feet on the
Ground

 Application runs   Application runs   Application runs    Application is
  on-premise         at a hoster            using          supplied by a
                                       cloud services        vendor
  Buy my own        Pay someone to     Pay someone to          Pay for
 hardware, and          host my            host my           someone’s
 manage my own        application        application           hosted
  data center       using hardware         without          application.
                     that I specify     specifying the       Don’t care
                                       hardware (they        about the
                                        promise to be       hardware, as
                                         “infinitely”     long as it works.
                                          scalable)

High                         Control                                  Low

Low                      Economy of Scale                             High
Vision
© 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market
     conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation.
                                 MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
ïŹ   Microsoft Software + Services
ïŹ   Microsoft Online Services
ïŹ   Microsoft Windows Azure
ïŹ   Videos
    ïŹ   How Microsoft Defines Cloud Computing
    ïŹ   Microsoft’s Global Datacenter Strategy
    ïŹ   Microsoft Container Data Center
    ïŹ   Microsoft Chicago Datacenter (toen nog in
        aanbouw)
ïŹ   Blog
    ïŹ   Peterdehaas.net

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Capgemini Secure Infostructure Event Microsoft Online Strategie En Diensten 16 12 2009

  • 1. Heads in the Cloud, Feet on the Ground Peter de Haas Online Strategy Manager peter.dehaas@microsoft.com
  • 2.
  • 3. Economies of scale Co-location Cloud Services Computing On Premise Traditional Installation Outsourcing Economies of skill
  • 4. Online Strategy Infrastructure Environment Legacy Solutions Partner Vision ecosystem
  • 6. Introductie MSN, netwerk met Hotmail, door Microsoft Introductie Messenger Microsoft Online Windows Azure gekocht (700.000 gebruikers na Services (BPOS) internet diensten. In geintroduceerd Office Web Apps 1996 reeds 1 miljoen (toen 8 miljoen 6 dagen) gebruikers. gebruikers) 2007: Halo Xbox Live versie, in de eerste September 2009 : gebruikers besteden meeste week gespeeld door 2,7 miljoen spelers, de tijd online (15%) op Microsoft eerste dag na de lancering is er 3,6 miljoen uur online gespeeld. > http://www.comscore.com/Press_Events/Press_Releases/2009/11/Microsoft_Sites_Captures_Largest_Share_of_Time_Spent_Online_Worldwide
  • 8. Informatie Persoons Taak Lokatie gebonden gebonden gebonden
  • 9. Premises Cloud
  • 11. Data Center Locaties Netherlands Illinois Ireland Washington Hong Kong Virginia Singapore Puerto Rico
  • 12.
  • 13.
  • 15. Live Services Online Services Partners Apps & Oplossingen Building Block Services Datacenters Netwerken
  • 16. SERVERS SERVICES
  • 17.
  • 18. Bedrijfssoftware, aangeboden als een pakket van online services, gehost door Microsoft, als abonnement verkocht met partners E-mail, gedeelde agenda en Met Ă©Ă©n klik online samenwerken contacten, toegankelijk via EĂ©n plaats om documenten te en Inzicht in elkaars bereikbaarheid, PC, mobiele telefoon en delen, samen te werken aan documenten, applicaties, video chat en via Ă©Ă©n klik webbrowser, vrij van spam en documenten, Search en intranet en audio delen, alsof je naast communiceren virussen elkaar zit http://www.microsoft.com/online/
  • 19.
  • 20. Volledig eigendom Schaalbaarheid, dynamiek en controle en voorspelbare kosten http://www.microsoft.com/online/
  • 22. Windows Azure Scenarios ISV Business Developers Cloud Billing Cloud Cloud SDK ISV Developers Customers Customers Billing ‱ Business builds new or ‱ Partners use Microsoft ‱ Develop new extends an existing Cloud Services to host applications @ Internet application and run their apps scale ‱ SDK provided by ‱ Microsoft provides ‱ Pure cloud architecture Microsoft, and code application with consumer or uploaded to Microsoft cloud platform, infrastructure business focus ‱ Leverages familiar tools and and billing services for ‱ Bridge to existing on- framework multi-tenancy premise applications
  • 23.
  • 24. Interoperability Azure Services Platform ℱ
  • 26. Heads in the Cloud, Feet on the Ground Application runs Application runs Application runs Application is on-premise at a hoster using supplied by a cloud services vendor Buy my own Pay someone to Pay someone to Pay for hardware, and host my host my someone’s manage my own application application hosted data center using hardware without application. that I specify specifying the Don’t care hardware (they about the promise to be hardware, as “infinitely” long as it works. scalable) High Control Low Low Economy of Scale High
  • 28.
  • 29.
  • 30. © 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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