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What Travelers Want (Maybe)
1.
Phase 0a and
0b Findings and Observations: what travelers want (maybe) deshaunda gooden warner
2.
“before you can think
outside of the box, you have to have a box…” - Twyla Tharp
3.
Defining the Box
4.
Understand the Market
5.
Idea Lab: Post
It Note Mind Map
6.
Virtual Idea Lab:
SimpleMind
7.
8.
Getting Innovation Right
9.
Getting Innovation Right
10.
Getting Innovation Right
11.
Seeing with New
Eyes
12.
Virtual Idea Lab:
Pinterest
13.
14.
1: Dietary Restrictions
15.
2: Comfort on
Board
16.
3: Coffee Obsession
17.
4: Air Quality
18.
5: Inspiration in
Motion
19.
20.
Idea?
OR Opportunity?
21.
Reflection Analysis
22.
Vertical Thinking: Ranking
Ideas
23.
Vertical Thinking: Market
Feasibility
24.
Vertical Thinking: Survey
Monkey
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