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The App Economy
How Mobile Moves
  Social Media
      @JimAnning
    SocialOptic.com
“There’s an
App for that”
The App Economy
How Mobile Moves
  Social Media
      @JimAnning
    SocialOptic.com
flickr.com/photos/andyramdin/3353308063/
Worldwide Manufacturing
          Quarter 4 2010

92 million             101 million




                        Smart Phone
 Laptop / PC
17.7 billion
App downloads in 2011
Behaviour
Bite Size
flickr.com/photos/anniemole/2813060370
Low
Barriers
flickr.com/photos/mr-brown/90928865/
Where
Am I?
381, 576, 305
Does it
matter?
Social Media
It’s Not Rocket Science
flickr.com/photos/desbyrne/5158396733
flickr.com/photos/thivierr/2269352317
flickr.com/photos/ejbsf/4312589663
Mindset
The Old World


             Media




Business                   Consumer
The Old World


             Media




Business                   Consumer
The Old World


             Media




Business                   Consumer
The Old World


             Media




Business                   Consumer
The Old World


             Media




Business                   Consumer
The New World


              Media




Business                   Consumer
The New World


              Media




Business                   Consumer
The New World


              Media




Business                   Consumer
The New World


              Media




Business                   Consumer
The New World


              Media




Business                   Consumer
The New World


              Media




Business                   Consumer
flickr.com/photos/justinbaeder/5317820857
Wrap Up
So What
Do I Do?
Join In !
Audioboo.fm/JimAnning

MilestonePlanner.com

    @JimAnning

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