Social Media Boot Camp

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Deanna Zandt

Originally presented at the Maynard Institute's summer Multimedia Editing program.

Technologie Business

social media boot camp may 30, 2010 materials: http://deannazandt.com/smbc deannazandt http://deannazandt.com @randomdeanna

metrics size doesn’t matter. relationships do.

person one 2,000 followers x50retweets x6,000 unique __________________________________ 600,000,000possible impressions person two 25,000 impressions courtesy Michelle Greer

that’s all, folks! http://deannazandt.com/smbc deannazandt http://deannazandt.com @randomdeanna

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Social Media Boot Camp

1. social media boot camp may 30, 2010 materials: http://deannazandt.com/smbc deannazandt http://deannazandt.com @randomdeanna

2. day in the life

3. water cooler

4. relationships matter

5. let them guide you

6. tune accordingly

7. begin.

8. internet economy

9. don’t be left out

10. social capital

11. authenticity matters

12. your job

13. social graces

14. transparency= beautiful

15.

16. not scary.

17. who am I?

18. Tools

19. reputation grooming

20. metrics size doesn’t matter. relationships do.

21. person one 2,000 followers x50retweets x6,000 unique __________________________________ 600,000,000possible impressions person two 25,000 impressions courtesy Michelle Greer

22. choose metrics carefully.

23. satisfaction.

24. satisfaction. authority.

25. satisfaction. loyalty. authority.

26. that’s all, folks! http://deannazandt.com/smbc deannazandt http://deannazandt.com @randomdeanna

27.

28. Water cooler: http://www.flickr.com/photos/rocketlass/317272120/

29. Sherpa guide: http://www.flickr.com/photos/mckaysavage/497817843/

30. Equalizer: http://www.flickr.com/photos/keelanj/4341380233/

31. Typewriter: http://www.flickr.com/photos/mgrap/2261210942/

32. Levis: http://www.flickr.com/photos/imelda/447925571/

33. Weaver: http://www.flickr.com/photos/9423754@N03/648808973/

34. Party: http://www.flickr.com/photos/24062854@N04/2499732296/

35. Butterfly: http://www.flickr.com/photos/gregfoster/3365801458/

36. Oops: http://www.flickr.com/photos/ktpupp/508647245/

37. Tattoo: http://www.flickr.com/photos/randomdeanna/1957865947/

38. Tools: http://www.flickr.com/photos/siomuzzz/2577041081/

39. Kitty: http://www.flickr.com/photos/wishymom/2255288933/

40. Measurement: http://www.flickr.com/photos/marco1983/3306497259/

41. Odometer: http://www.flickr.com/photos/entropyer/399353063/

42. Satisfaction: http://www.flickr.com/photos/zenonline/3431365556/

43. Loyalty: http://www.flickr.com/photos/randomdeanna/4398369162/Without Creative Commons licensing, this wouldn’t have been possible. Thank you!