3. Primary Dashboard Objectives
ď‚„ Focus
• Consolidated view of KPIs
that drive the business
ď‚„ Alignment
• Track and analyze the same
KPIs across the business
ď‚„ Effectiveness
• Dashboards should do more
than raise blood pressure!
10. 5 Points to Consider When Building Dashboards
1. Have clear goals for each dashboard
• First determine the TAMA (topic, audience, metrics, action)
2. Determine if it will be operational, strategic or both?
• Frequent viewing vs. trend-based analysis vs. comparisons
3. Provide context
• Via related reports and new gadgets
4. Design for user friendliness and data clarity
• Layout is important; choose the right visualization technique
5. Start small, think big
• Build 1 dashboard for sales management, grow from there
17. Trend Number Reminders
ď‚„ You can trend over Gregorian calendar (Calendar
Year, Calendar Quarter…) of Fiscal calendar (Fiscal
Year, Fiscal Quarter)
ď‚„ You can trend over snapshot date
• This will compare two consecutive snapshots