The Google Summer of Code enables ~1000 students to contribute full-time to open-source software every summer. This will be Gentoo Linux's 7th year in GSoC, and we successfully recruit around 2/3 of all the students who participate in our program as long-term developers (typically ~15/year participate and ~10 join). This talk will introduce you to GSoC, share what we've learned from it, and attempt to convince you to apply next year, either as a student or a mentoring organization.