SlideShare a Scribd company logo

Social Media Trends and How To Succeed

•Download as PPT, PDF•
•
Dave Kerpen
Dave Kerpen
TechnologyBusiness
1 of 19
Social Media Trends + How to Succeed Presented by Dave Kerpen CEO Likeable Media
In This Deck: • What ’s Next? Social Media: The Facts • Shifting Trends • Facebook Changes • The Importance of Location
What ’s Next? Social Media: The Facts Average user is connected to 80 community pages, groups and events. (Facebook) 70% of bloggers are organically talking about brands on their blog. 38% of bloggers post brand or product reviews. (Technorati) 75 percent of Brand ‘Likes’ on Facebook come from advertisements. (Mashable) Mark Zuckerberg is the top person on Google Plus with 485,286+ people in circles. (IdentyMe.com)
Shifting Trends
Increasing Numbers In 2011, 93% of businesses use Facebook and 84% use Twitter. Facebook now has over 800 Million monthly active users THIS JUST IN: Google+ now has over 40 million users 93% of Facebook users (or approximately 60% of the US online population) engage in some form of "Like" behavior at least monthly On a Monthly basis… 52 % click a Facebook "Like" button on another site (e.g. news site, blog, brand website, etc.) 45%"Like" a company Facebook page 44%"Like" something posted by a company on Facebook 74% "Like" something posted by a friend on Facebook *Source: Exact Target
Google+: The Facts
Increasing Usage
Shifting Search This is how we find info…
… here ’s how info is finding us.
Facebook Changes
The News Feed
The Ticker
The Timeline
Timeline for Brands?
The Importance of Location
Location, Location, Location With deals via social networking emerging, there is the opportunity to localize companies and brands.
foursquare: 10 Million Users
foursquare: The Facts
Thank You / Questions? Dave Kerpen CEO http://Facebook.com/davekerpen http://Twitter.com/davekerpen [email_address] (212) 660-2458

Recommended

How to Fuel SEO with Social Media
How to Fuel SEO with Social MediaHow to Fuel SEO with Social Media
How to Fuel SEO with Social MediaSprout Social
 
Guide for Social Media Marketing Planning 2015 - Simplymeasured
Guide for Social Media Marketing Planning 2015 - SimplymeasuredGuide for Social Media Marketing Planning 2015 - Simplymeasured
Guide for Social Media Marketing Planning 2015 - SimplymeasuredIntegrated Systems Management, Inc.
 
Intro to social media analytics (workshop version)
Intro to social media analytics (workshop version)Intro to social media analytics (workshop version)
Intro to social media analytics (workshop version)Moustafa Fathy
 
10.5.11 socialnetworking
10.5.11 socialnetworking10.5.11 socialnetworking
10.5.11 socialnetworkingSean Wood
 
RPOF Tech - Facebook Presentation
RPOF Tech - Facebook PresentationRPOF Tech - Facebook Presentation
RPOF Tech - Facebook PresentationChristian Ziegler
 
Google+ presentation (James J. & Taylor V.)
Google+ presentation (James J. & Taylor V.) Google+ presentation (James J. & Taylor V.)
Google+ presentation (James J. & Taylor V.) James Johnston
 
Social Strategy: A Conversation Around Challenges in Social Business
Social Strategy: A Conversation Around Challenges in Social BusinessSocial Strategy: A Conversation Around Challenges in Social Business
Social Strategy: A Conversation Around Challenges in Social BusinessSocial Distillery
 
How Nonprofits Can Leverage Social To Drive Donations, Awareness and Engagement
How Nonprofits Can Leverage Social To Drive Donations, Awareness and EngagementHow Nonprofits Can Leverage Social To Drive Donations, Awareness and Engagement
How Nonprofits Can Leverage Social To Drive Donations, Awareness and Engagementtracx
 

Recommended

How to Fuel SEO with Social Media
How to Fuel SEO with Social MediaHow to Fuel SEO with Social Media
How to Fuel SEO with Social MediaSprout Social
 
Guide for Social Media Marketing Planning 2015 - Simplymeasured
Guide for Social Media Marketing Planning 2015 - SimplymeasuredGuide for Social Media Marketing Planning 2015 - Simplymeasured
Guide for Social Media Marketing Planning 2015 - SimplymeasuredIntegrated Systems Management, Inc.
 
Intro to social media analytics (workshop version)
Intro to social media analytics (workshop version)Intro to social media analytics (workshop version)
Intro to social media analytics (workshop version)Moustafa Fathy
 
10.5.11 socialnetworking
10.5.11 socialnetworking10.5.11 socialnetworking
10.5.11 socialnetworkingSean Wood
 
RPOF Tech - Facebook Presentation
RPOF Tech - Facebook PresentationRPOF Tech - Facebook Presentation
RPOF Tech - Facebook PresentationChristian Ziegler
 
Google+ presentation (James J. & Taylor V.)
Google+ presentation (James J. & Taylor V.) Google+ presentation (James J. & Taylor V.)
Google+ presentation (James J. & Taylor V.) James Johnston
 
Social Strategy: A Conversation Around Challenges in Social Business
Social Strategy: A Conversation Around Challenges in Social BusinessSocial Strategy: A Conversation Around Challenges in Social Business
Social Strategy: A Conversation Around Challenges in Social BusinessSocial Distillery
 
How Nonprofits Can Leverage Social To Drive Donations, Awareness and Engagement
How Nonprofits Can Leverage Social To Drive Donations, Awareness and EngagementHow Nonprofits Can Leverage Social To Drive Donations, Awareness and Engagement
How Nonprofits Can Leverage Social To Drive Donations, Awareness and Engagementtracx
 
Gravity Summit - Brian Dresher, Mashable
Gravity Summit - Brian Dresher, MashableGravity Summit - Brian Dresher, Mashable
Gravity Summit - Brian Dresher, MashableGravity Summit
 
Defrag Presentation Top 5 Blogosphere Trends
Defrag Presentation Top 5 Blogosphere TrendsDefrag Presentation Top 5 Blogosphere Trends
Defrag Presentation Top 5 Blogosphere TrendsGreg Keller
 
How to Marry Your Social and Email Marketing
How to Marry Your Social and Email MarketingHow to Marry Your Social and Email Marketing
How to Marry Your Social and Email MarketingSprout Social
 
Social media failures and successes
Social media failures and successesSocial media failures and successes
Social media failures and successesJake Aull
 
NOACC Presentation for eMarketing Techniques for Chambers
NOACC Presentation for eMarketing Techniques for ChambersNOACC Presentation for eMarketing Techniques for Chambers
NOACC Presentation for eMarketing Techniques for ChambersWorkSmart Integrated Marketing
 
SocialMedia
SocialMediaSocialMedia
SocialMediaRebecca Rowell
 
Social Media
Social MediaSocial Media
Social MediaFern Altobelli
 
How to plan, build and implement a digital marketing campaign - IP-Business C...
How to plan, build and implement a digital marketing campaign - IP-Business C...How to plan, build and implement a digital marketing campaign - IP-Business C...
How to plan, build and implement a digital marketing campaign - IP-Business C...Simone Castello
 
In the Pocket - Mobile Social Media- How to implement social media in your mo...
In the Pocket - Mobile Social Media- How to implement social media in your mo...In the Pocket - Mobile Social Media- How to implement social media in your mo...
In the Pocket - Mobile Social Media- How to implement social media in your mo...Mobile Monday Brussels
 
Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8PWG Small Business Marketing
 
Social Media Marketing For Your Home Staging Business
Social Media Marketing For Your Home Staging Business Social Media Marketing For Your Home Staging Business
Social Media Marketing For Your Home Staging Business Wendy LugoSantiago
 
Social's Crystal Ball: Where Are We Headed?
Social's Crystal Ball: Where Are We Headed?Social's Crystal Ball: Where Are We Headed?
Social's Crystal Ball: Where Are We Headed?tracx
 
How to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformHow to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformSprout Social
 
Exploring the Social Web as a Research Tool
Exploring the Social Web as a Research ToolExploring the Social Web as a Research Tool
Exploring the Social Web as a Research ToolLindy Dreyer
 
Social Media Tools
Social Media ToolsSocial Media Tools
Social Media ToolsCheryl Bella
 
#SocialMedia 201: Focused Efforts, Real Results
#SocialMedia 201: Focused Efforts, Real Results#SocialMedia 201: Focused Efforts, Real Results
#SocialMedia 201: Focused Efforts, Real ResultsKevin Martone
 
The Analytics and Metrics Around Social Media Strategy
The Analytics and Metrics Around Social Media Strategy The Analytics and Metrics Around Social Media Strategy
The Analytics and Metrics Around Social Media Strategy Muhammad Karim
 
Social media101
Social media101Social media101
Social media101Sarah Baughman
 
Brian Dresher
Brian DresherBrian Dresher
Brian DresherSocial Fresh Conference
 
Social Media Lakeshore Museum Center
Social Media Lakeshore Museum CenterSocial Media Lakeshore Museum Center
Social Media Lakeshore Museum CenterLaShelle Mikesell
 
Social Media Optimisation
Social Media OptimisationSocial Media Optimisation
Social Media Optimisationmary huston
 
Social Network Marketing, Be in to be In!
Social Network Marketing, Be in to be In!Social Network Marketing, Be in to be In!
Social Network Marketing, Be in to be In!Noelle Stehling McIntire
 

More Related Content

What's hot

Gravity Summit - Brian Dresher, Mashable
Gravity Summit - Brian Dresher, MashableGravity Summit - Brian Dresher, Mashable
Gravity Summit - Brian Dresher, MashableGravity Summit
 
Defrag Presentation Top 5 Blogosphere Trends
Defrag Presentation Top 5 Blogosphere TrendsDefrag Presentation Top 5 Blogosphere Trends
Defrag Presentation Top 5 Blogosphere TrendsGreg Keller
 
How to Marry Your Social and Email Marketing
How to Marry Your Social and Email MarketingHow to Marry Your Social and Email Marketing
How to Marry Your Social and Email MarketingSprout Social
 
Social media failures and successes
Social media failures and successesSocial media failures and successes
Social media failures and successesJake Aull
 
NOACC Presentation for eMarketing Techniques for Chambers
NOACC Presentation for eMarketing Techniques for ChambersNOACC Presentation for eMarketing Techniques for Chambers
NOACC Presentation for eMarketing Techniques for ChambersWorkSmart Integrated Marketing
 
How to plan, build and implement a digital marketing campaign - IP-Business C...
How to plan, build and implement a digital marketing campaign - IP-Business C...How to plan, build and implement a digital marketing campaign - IP-Business C...
How to plan, build and implement a digital marketing campaign - IP-Business C...Simone Castello
 
In the Pocket - Mobile Social Media- How to implement social media in your mo...
In the Pocket - Mobile Social Media- How to implement social media in your mo...In the Pocket - Mobile Social Media- How to implement social media in your mo...
In the Pocket - Mobile Social Media- How to implement social media in your mo...Mobile Monday Brussels
 
Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8PWG Small Business Marketing
 
Social Media Marketing For Your Home Staging Business
Social Media Marketing For Your Home Staging Business Social Media Marketing For Your Home Staging Business
Social Media Marketing For Your Home Staging Business Wendy LugoSantiago
 
Social's Crystal Ball: Where Are We Headed?
Social's Crystal Ball: Where Are We Headed?Social's Crystal Ball: Where Are We Headed?
Social's Crystal Ball: Where Are We Headed?tracx
 
How to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformHow to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformSprout Social
 
Exploring the Social Web as a Research Tool
Exploring the Social Web as a Research ToolExploring the Social Web as a Research Tool
Exploring the Social Web as a Research ToolLindy Dreyer
 
Social Media Tools
Social Media ToolsSocial Media Tools
Social Media ToolsCheryl Bella
 
#SocialMedia 201: Focused Efforts, Real Results
#SocialMedia 201: Focused Efforts, Real Results#SocialMedia 201: Focused Efforts, Real Results
#SocialMedia 201: Focused Efforts, Real ResultsKevin Martone
 
The Analytics and Metrics Around Social Media Strategy
The Analytics and Metrics Around Social Media Strategy The Analytics and Metrics Around Social Media Strategy
The Analytics and Metrics Around Social Media Strategy Muhammad Karim
 
Social Media Lakeshore Museum Center
Social Media Lakeshore Museum CenterSocial Media Lakeshore Museum Center
Social Media Lakeshore Museum CenterLaShelle Mikesell
 

What's hot (20)

Gravity Summit - Brian Dresher, Mashable
Gravity Summit - Brian Dresher, MashableGravity Summit - Brian Dresher, Mashable
Gravity Summit - Brian Dresher, Mashable
 
Defrag Presentation Top 5 Blogosphere Trends
Defrag Presentation Top 5 Blogosphere TrendsDefrag Presentation Top 5 Blogosphere Trends
Defrag Presentation Top 5 Blogosphere Trends
 
How to Marry Your Social and Email Marketing
How to Marry Your Social and Email MarketingHow to Marry Your Social and Email Marketing
How to Marry Your Social and Email Marketing
 
Social media failures and successes
Social media failures and successesSocial media failures and successes
Social media failures and successes
 
NOACC Presentation for eMarketing Techniques for Chambers
NOACC Presentation for eMarketing Techniques for ChambersNOACC Presentation for eMarketing Techniques for Chambers
NOACC Presentation for eMarketing Techniques for Chambers
 
SocialMedia
SocialMediaSocialMedia
SocialMedia
 
Social Media
Social MediaSocial Media
Social Media
 
How to plan, build and implement a digital marketing campaign - IP-Business C...
How to plan, build and implement a digital marketing campaign - IP-Business C...How to plan, build and implement a digital marketing campaign - IP-Business C...
How to plan, build and implement a digital marketing campaign - IP-Business C...
 
In the Pocket - Mobile Social Media- How to implement social media in your mo...
In the Pocket - Mobile Social Media- How to implement social media in your mo...In the Pocket - Mobile Social Media- How to implement social media in your mo...
In the Pocket - Mobile Social Media- How to implement social media in your mo...
 
Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8
 
Social Media Marketing For Your Home Staging Business
Social Media Marketing For Your Home Staging Business Social Media Marketing For Your Home Staging Business
Social Media Marketing For Your Home Staging Business
 
Social's Crystal Ball: Where Are We Headed?
Social's Crystal Ball: Where Are We Headed?Social's Crystal Ball: Where Are We Headed?
Social's Crystal Ball: Where Are We Headed?
 
How to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformHow to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy Platform
 
Exploring the Social Web as a Research Tool
Exploring the Social Web as a Research ToolExploring the Social Web as a Research Tool
Exploring the Social Web as a Research Tool
 
Social Media Tools
Social Media ToolsSocial Media Tools
Social Media Tools
 
#SocialMedia 201: Focused Efforts, Real Results
#SocialMedia 201: Focused Efforts, Real Results#SocialMedia 201: Focused Efforts, Real Results
#SocialMedia 201: Focused Efforts, Real Results
 
The Analytics and Metrics Around Social Media Strategy
The Analytics and Metrics Around Social Media Strategy The Analytics and Metrics Around Social Media Strategy
The Analytics and Metrics Around Social Media Strategy
 
Social media101
Social media101Social media101
Social media101
 
Brian Dresher
Brian DresherBrian Dresher
Brian Dresher
 
Social Media Lakeshore Museum Center
Social Media Lakeshore Museum CenterSocial Media Lakeshore Museum Center
Social Media Lakeshore Museum Center
 

Similar to Social Media Trends and How To Succeed

Social Media Optimisation
Social Media OptimisationSocial Media Optimisation
Social Media Optimisationmary huston
 
The Future of Social Media: How Will It Impact Life Style and Business
The Future of Social Media: How Will It Impact Life Style and BusinessThe Future of Social Media: How Will It Impact Life Style and Business
The Future of Social Media: How Will It Impact Life Style and BusinessMahdi Shadkam
 
Fragmentation of real estate marketing online marketing group ilana schwartz
Fragmentation of real estate marketing online marketing group ilana schwartzFragmentation of real estate marketing online marketing group ilana schwartz
Fragmentation of real estate marketing online marketing group ilana schwartzIlana Schwartz
 
Advanced Social Media for the Events Industry
Advanced Social Media for the Events IndustryAdvanced Social Media for the Events Industry
Advanced Social Media for the Events IndustryKelvin Newman
 
Red Propeller Social Media Presentation 12.01.10
Red Propeller Social Media Presentation 12.01.10Red Propeller Social Media Presentation 12.01.10
Red Propeller Social Media Presentation 12.01.10AlisonJeffries
 
Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for BusinessSarah Page
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media PresentationAaron Watters
 
Leveraging Social Media Marketing Trends in the Apartment Industry
Leveraging Social Media Marketing Trends in the Apartment Industry Leveraging Social Media Marketing Trends in the Apartment Industry
Leveraging Social Media Marketing Trends in the Apartment Industry Erica Campbell Byrum
 
TAF&E - Using Social and Mobile To Increase ROI
TAF&E - Using Social and Mobile To Increase ROITAF&E - Using Social and Mobile To Increase ROI
TAF&E - Using Social and Mobile To Increase ROISarah Page
 
Social Media Chamber Presentation 2011
Social Media Chamber Presentation 2011Social Media Chamber Presentation 2011
Social Media Chamber Presentation 2011UF Hillel
 
WordPress Rules of Engagement wcphx16
WordPress Rules of Engagement wcphx16WordPress Rules of Engagement wcphx16
WordPress Rules of Engagement wcphx16Ashten Fizer
 
Use Social Media To Generate Leads
Use Social Media To Generate LeadsUse Social Media To Generate Leads
Use Social Media To Generate LeadsRobyn Hatfield
 
Overview of Social Platforms | Pacific New Media Course Taught By Wahine Media
Overview of Social Platforms | Pacific New Media Course Taught By Wahine MediaOverview of Social Platforms | Pacific New Media Course Taught By Wahine Media
Overview of Social Platforms | Pacific New Media Course Taught By Wahine MediaWahine Media
 
Social Marketing 2.0 & Social Commerce 2.0 - 2014 New Business Development Co...
Social Marketing 2.0 & Social Commerce 2.0 - 2014 New Business Development Co...Social Marketing 2.0 & Social Commerce 2.0 - 2014 New Business Development Co...
Social Marketing 2.0 & Social Commerce 2.0 - 2014 New Business Development Co...Dream Local Digital
 
Social Media Online PR Study Econsutlancy 2009
Social Media Online PR Study Econsutlancy 2009Social Media Online PR Study Econsutlancy 2009
Social Media Online PR Study Econsutlancy 2009Sally Falkow
 

Similar to Social Media Trends and How To Succeed (20)

Social Media Optimisation
Social Media OptimisationSocial Media Optimisation
Social Media Optimisation
 
Social Network Marketing, Be in to be In!
Social Network Marketing, Be in to be In!Social Network Marketing, Be in to be In!
Social Network Marketing, Be in to be In!
 
Nonprofits Social Media
Nonprofits Social MediaNonprofits Social Media
Nonprofits Social Media
 
The Future of Social Media: How Will It Impact Life Style and Business
The Future of Social Media: How Will It Impact Life Style and BusinessThe Future of Social Media: How Will It Impact Life Style and Business
The Future of Social Media: How Will It Impact Life Style and Business
 
25 socialhacks
25 socialhacks25 socialhacks
25 socialhacks
 
Fragmentation of real estate marketing online marketing group ilana schwartz
Fragmentation of real estate marketing online marketing group ilana schwartzFragmentation of real estate marketing online marketing group ilana schwartz
Fragmentation of real estate marketing online marketing group ilana schwartz
 
Advanced Social Media for the Events Industry
Advanced Social Media for the Events IndustryAdvanced Social Media for the Events Industry
Advanced Social Media for the Events Industry
 
Red Propeller Social Media Presentation 12.01.10
Red Propeller Social Media Presentation 12.01.10Red Propeller Social Media Presentation 12.01.10
Red Propeller Social Media Presentation 12.01.10
 
Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for Business
 
The Social Recruiter
The Social RecruiterThe Social Recruiter
The Social Recruiter
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media Presentation
 
Leveraging Social Media Marketing Trends in the Apartment Industry
Leveraging Social Media Marketing Trends in the Apartment Industry Leveraging Social Media Marketing Trends in the Apartment Industry
Leveraging Social Media Marketing Trends in the Apartment Industry
 
TAF&E - Using Social and Mobile To Increase ROI
TAF&E - Using Social and Mobile To Increase ROITAF&E - Using Social and Mobile To Increase ROI
TAF&E - Using Social and Mobile To Increase ROI
 
Social Media Chamber Presentation 2011
Social Media Chamber Presentation 2011Social Media Chamber Presentation 2011
Social Media Chamber Presentation 2011
 
WordPress Rules of Engagement wcphx16
WordPress Rules of Engagement wcphx16WordPress Rules of Engagement wcphx16
WordPress Rules of Engagement wcphx16
 
Use Social Media To Generate Leads
Use Social Media To Generate LeadsUse Social Media To Generate Leads
Use Social Media To Generate Leads
 
Overview of Social Platforms | Pacific New Media Course Taught By Wahine Media
Overview of Social Platforms | Pacific New Media Course Taught By Wahine MediaOverview of Social Platforms | Pacific New Media Course Taught By Wahine Media
Overview of Social Platforms | Pacific New Media Course Taught By Wahine Media
 
Social Marketing 2.0 & Social Commerce 2.0 - 2014 New Business Development Co...
Social Marketing 2.0 & Social Commerce 2.0 - 2014 New Business Development Co...Social Marketing 2.0 & Social Commerce 2.0 - 2014 New Business Development Co...
Social Marketing 2.0 & Social Commerce 2.0 - 2014 New Business Development Co...
 
Social Media & Online Marketing Boot Camp 2014
Social Media & Online Marketing Boot Camp 2014Social Media & Online Marketing Boot Camp 2014
Social Media & Online Marketing Boot Camp 2014
 
Social Media Online PR Study Econsutlancy 2009
Social Media Online PR Study Econsutlancy 2009Social Media Online PR Study Econsutlancy 2009
Social Media Online PR Study Econsutlancy 2009
 

More from Dave Kerpen

8 ways contractors can be successful on facebook and twitter
8 ways contractors can be successful on facebook and twitter8 ways contractors can be successful on facebook and twitter
8 ways contractors can be successful on facebook and twitterDave Kerpen
 
Spring Cleaning: 7 things to give up to grow your business
Spring Cleaning: 7 things to give up to grow your businessSpring Cleaning: 7 things to give up to grow your business
Spring Cleaning: 7 things to give up to grow your businessDave Kerpen
 
7 ways to dentists can succeed on social media in 2017
7 ways to dentists can succeed on social media in 20177 ways to dentists can succeed on social media in 2017
7 ways to dentists can succeed on social media in 2017Dave Kerpen
 
7 Proven Strategies to Maximize Twitter and Instagram for Your Business
7 Proven Strategies to Maximize Twitter and Instagram for Your Business7 Proven Strategies to Maximize Twitter and Instagram for Your Business
7 Proven Strategies to Maximize Twitter and Instagram for Your BusinessDave Kerpen
 
7 ways to grow your business in 2017
7 ways to grow your business in 20177 ways to grow your business in 2017
7 ways to grow your business in 2017Dave Kerpen
 
7 ways to grow your business during the holiday season with Post Planner
7 ways to grow your business during the holiday season with Post Planner7 ways to grow your business during the holiday season with Post Planner
7 ways to grow your business during the holiday season with Post PlannerDave Kerpen
 
11 simple people skills that will get you everything you want
11 simple people skills that will get you everything you want11 simple people skills that will get you everything you want
11 simple people skills that will get you everything you wantDave Kerpen
 
Why it Pays To Be Likeable
Why it Pays To Be LikeableWhy it Pays To Be Likeable
Why it Pays To Be LikeableDave Kerpen
 
7 Ways to Grow Your Business During the Holiday Season
7 Ways to Grow Your Business During the Holiday Season7 Ways to Grow Your Business During the Holiday Season
7 Ways to Grow Your Business During the Holiday SeasonDave Kerpen
 
9 Ways to Optimize LinkedIn for Your SMB
9 Ways to Optimize LinkedIn for Your SMB9 Ways to Optimize LinkedIn for Your SMB
9 Ways to Optimize LinkedIn for Your SMBDave Kerpen
 
5 Ways Your SMB Can Make More Money Using Social Media
5 Ways Your SMB Can Make More Money Using Social Media5 Ways Your SMB Can Make More Money Using Social Media
5 Ways Your SMB Can Make More Money Using Social MediaDave Kerpen
 
How To Get Real ROI From Social Media for Jewelers
How To Get Real ROI From Social Media for JewelersHow To Get Real ROI From Social Media for Jewelers
How To Get Real ROI From Social Media for JewelersDave Kerpen
 
A Local Business Bootcamp: 5 Concepts for Social Success
A Local Business Bootcamp: 5 Concepts for Social SuccessA Local Business Bootcamp: 5 Concepts for Social Success
A Local Business Bootcamp: 5 Concepts for Social SuccessDave Kerpen
 
Combining Search & Social Media For Local Marketing Success
Combining Search & Social Media For Local Marketing SuccessCombining Search & Social Media For Local Marketing Success
Combining Search & Social Media For Local Marketing SuccessDave Kerpen
 
7 Commandments of Facebook for Business
7 Commandments of Facebook for Business7 Commandments of Facebook for Business
7 Commandments of Facebook for BusinessDave Kerpen
 
Why It Pays To Be Likeable
Why It Pays To Be LikeableWhy It Pays To Be Likeable
Why It Pays To Be LikeableDave Kerpen
 
Why It Pays to Be Likeable
Why It Pays to Be LikeableWhy It Pays to Be Likeable
Why It Pays to Be LikeableDave Kerpen
 
How to Repurpose Content to Save Time & Maximize Leads
How to Repurpose Content to Save Time & Maximize LeadsHow to Repurpose Content to Save Time & Maximize Leads
How to Repurpose Content to Save Time & Maximize LeadsDave Kerpen
 
11 Ways to Optimize LinkedIn for Business
11 Ways to Optimize LinkedIn for Business11 Ways to Optimize LinkedIn for Business
11 Ways to Optimize LinkedIn for BusinessDave Kerpen
 
The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...
The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...
The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...Dave Kerpen
 

More from Dave Kerpen (20)

8 ways contractors can be successful on facebook and twitter
8 ways contractors can be successful on facebook and twitter8 ways contractors can be successful on facebook and twitter
8 ways contractors can be successful on facebook and twitter
 
Spring Cleaning: 7 things to give up to grow your business
Spring Cleaning: 7 things to give up to grow your businessSpring Cleaning: 7 things to give up to grow your business
Spring Cleaning: 7 things to give up to grow your business
 
7 ways to dentists can succeed on social media in 2017
7 ways to dentists can succeed on social media in 20177 ways to dentists can succeed on social media in 2017
7 ways to dentists can succeed on social media in 2017
 
7 Proven Strategies to Maximize Twitter and Instagram for Your Business
7 Proven Strategies to Maximize Twitter and Instagram for Your Business7 Proven Strategies to Maximize Twitter and Instagram for Your Business
7 Proven Strategies to Maximize Twitter and Instagram for Your Business
 
7 ways to grow your business in 2017
7 ways to grow your business in 20177 ways to grow your business in 2017
7 ways to grow your business in 2017
 
7 ways to grow your business during the holiday season with Post Planner
7 ways to grow your business during the holiday season with Post Planner7 ways to grow your business during the holiday season with Post Planner
7 ways to grow your business during the holiday season with Post Planner
 
11 simple people skills that will get you everything you want
11 simple people skills that will get you everything you want11 simple people skills that will get you everything you want
11 simple people skills that will get you everything you want
 
Why it Pays To Be Likeable
Why it Pays To Be LikeableWhy it Pays To Be Likeable
Why it Pays To Be Likeable
 
7 Ways to Grow Your Business During the Holiday Season
7 Ways to Grow Your Business During the Holiday Season7 Ways to Grow Your Business During the Holiday Season
7 Ways to Grow Your Business During the Holiday Season
 
9 Ways to Optimize LinkedIn for Your SMB
9 Ways to Optimize LinkedIn for Your SMB9 Ways to Optimize LinkedIn for Your SMB
9 Ways to Optimize LinkedIn for Your SMB
 
5 Ways Your SMB Can Make More Money Using Social Media
5 Ways Your SMB Can Make More Money Using Social Media5 Ways Your SMB Can Make More Money Using Social Media
5 Ways Your SMB Can Make More Money Using Social Media
 
How To Get Real ROI From Social Media for Jewelers
How To Get Real ROI From Social Media for JewelersHow To Get Real ROI From Social Media for Jewelers
How To Get Real ROI From Social Media for Jewelers
 
A Local Business Bootcamp: 5 Concepts for Social Success
A Local Business Bootcamp: 5 Concepts for Social SuccessA Local Business Bootcamp: 5 Concepts for Social Success
A Local Business Bootcamp: 5 Concepts for Social Success
 
Combining Search & Social Media For Local Marketing Success
Combining Search & Social Media For Local Marketing SuccessCombining Search & Social Media For Local Marketing Success
Combining Search & Social Media For Local Marketing Success
 
7 Commandments of Facebook for Business
7 Commandments of Facebook for Business7 Commandments of Facebook for Business
7 Commandments of Facebook for Business
 
Why It Pays To Be Likeable
Why It Pays To Be LikeableWhy It Pays To Be Likeable
Why It Pays To Be Likeable
 
Why It Pays to Be Likeable
Why It Pays to Be LikeableWhy It Pays to Be Likeable
Why It Pays to Be Likeable
 
How to Repurpose Content to Save Time & Maximize Leads
How to Repurpose Content to Save Time & Maximize LeadsHow to Repurpose Content to Save Time & Maximize Leads
How to Repurpose Content to Save Time & Maximize Leads
 
11 Ways to Optimize LinkedIn for Business
11 Ways to Optimize LinkedIn for Business11 Ways to Optimize LinkedIn for Business
11 Ways to Optimize LinkedIn for Business
 
The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...
The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...
The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...
 

Recently uploaded

Maximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxMaximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxOnBoard
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreternaman860154
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024BookNet Canada
 
🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘RTylerCroy
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)Gabriella Davis
 
Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024BookNet Canada
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024Results
 
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersEnhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersThousandEyes
 
Kalyanpur ) Call Girls in Lucknow Finest Escorts Service 🍸 8923113531 🎰 Avail...
Kalyanpur ) Call Girls in Lucknow Finest Escorts Service 🍸 8923113531 🎰 Avail...Kalyanpur ) Call Girls in Lucknow Finest Escorts Service 🍸 8923113531 🎰 Avail...
Kalyanpur ) Call Girls in Lucknow Finest Escorts Service 🍸 8923113531 🎰 Avail...gurkirankumar98700
 
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure servicePooja Nehwal
 
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | DelhiFULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhisoniya singh
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonAnna Loughnan Colquhoun
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerThousandEyes
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking MenDelhi Call girls
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationRadu Cotescu
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slidevu2urc
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Igalia
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityPrincipled Technologies
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024Scott Keck-Warren
 

Recently uploaded (20)

Maximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxMaximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptx
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
 
🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
 
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersEnhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
 
Kalyanpur ) Call Girls in Lucknow Finest Escorts Service 🍸 8923113531 🎰 Avail...
Kalyanpur ) Call Girls in Lucknow Finest Escorts Service 🍸 8923113531 🎰 Avail...Kalyanpur ) Call Girls in Lucknow Finest Escorts Service 🍸 8923113531 🎰 Avail...
Kalyanpur ) Call Girls in Lucknow Finest Escorts Service 🍸 8923113531 🎰 Avail...
 
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
 
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | DelhiFULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024
 

Social Media Trends and How To Succeed

  • 1. Social Media Trends + How to Succeed Presented by Dave Kerpen CEO Likeable Media
  • 2. In This Deck: • What ’s Next? Social Media: The Facts • Shifting Trends • Facebook Changes • The Importance of Location
  • 3. What ’s Next? Social Media: The Facts Average user is connected to 80 community pages, groups and events. (Facebook) 70% of bloggers are organically talking about brands on their blog. 38% of bloggers post brand or product reviews. (Technorati) 75 percent of Brand ‘Likes’ on Facebook come from advertisements. (Mashable) Mark Zuckerberg is the top person on Google Plus with 485,286+ people in circles. (IdentyMe.com)
  • 5. Increasing Numbers In 2011, 93% of businesses use Facebook and 84% use Twitter. Facebook now has over 800 Million monthly active users THIS JUST IN: Google+ now has over 40 million users 93% of Facebook users (or approximately 60% of the US online population) engage in some form of "Like" behavior at least monthly On a Monthly basis… 52 % click a Facebook "Like" button on another site (e.g. news site, blog, brand website, etc.) 45%"Like" a company Facebook page 44%"Like" something posted by a company on Facebook 74% "Like" something posted by a friend on Facebook *Source: Exact Target
  • 8. Shifting Search This is how we find info…
  • 9. … here ’s how info is finding us.
  • 15. The Importance of Location
  • 16. Location, Location, Location With deals via social networking emerging, there is the opportunity to localize companies and brands.
  • 19. Thank You / Questions? Dave Kerpen CEO http://Facebook.com/davekerpen http://Twitter.com/davekerpen [email_address] (212) 660-2458