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May 2022
                        envisioning
                       a data driven
                       music industry
                              Jeremy Silver
                         Chairman, Semetric Ltd


Wednesday, 30 May 12
Knowledge is power
                                            Information is liberating

                       (Kofi Annan - seventh secretary-general of the United Nations, 2001
                                                                       Nobel Peace Prize)




Wednesday, 30 May 12
internet data
                           oil or fumes
                             big data
                       big computing power
                            open data




Wednesday, 30 May 12
how big?
      1 Petabyte 1,000 Terabytes or 250,000 DVDs
      1 Exabyte 1,000 Petabytes or 250 million DVDs
      1 Zettabyte 1,000 Exabytes or 250 billion DVDs
      1 Yottabyte 1,000 Zettabytes or 250 trillion DVDs




Wednesday, 30 May 12
5 million terabytes of data
                       Google has indexed 200 terabytes
                            0.004% of the total size




Wednesday, 30 May 12
...to an infinity of


                                      personal
                                       social
                                      content
                                      logistical
                                 transactional
                                user-generated


                                                data and beyond...
Wednesday, 30 May 12
Facebook holds 89 categories
                           of your personal data
                         last week agreed to share
                             just 34 categories




Wednesday, 30 May 12
deal to the consumer
                       free functionality for privacy loss
                         we’ll try to avoid creepiness
                              “Girls around me”




Wednesday, 30 May 12
deal for business
                       richer targeted experiences
                                fanalytics
                           marketing insights
                              plus plus plus




Wednesday, 30 May 12
music’s data complex
                                isrc iswc upc
                               poor label copy
                         low use of data in marketing
                       lack of deal making transparency




Wednesday, 30 May 12
Which was the most talked about band playing Coachella?
                             Are they talking nice or nasty about my artist?
 Would my fans prefer to stream or download my music?
                      Is filesharing helping or damaging my artist’s career?
 What was the price of the hottest newly signed band last week?
                      Which cities should Black Pistol Fire go on tour to?
 Which musicians played with Miles Davis on Bitches Brew and what
 else did they play on?
                      Who is the most expensive living songwriter today?
 What music was used in all of Ken Russell’s films?
           Who has European publishing rights to the TV Batman theme?
 Is Death Metal or Techno Salsa cheaper for TV ads use in Buenos Aires?
                                 What is the current Bon Jovi share price?
 Is Facebook or LastFM the best network to advertise Gotye on?
        What’s the price of a subscription to all of Beach House this year?
 !"#$%&'"(#)*&+&,#-.*/.012#2+.3#%&2/#045+/6#(4(#&0'.0"#7&*"8
      9#+"&*(#/+42#2.056#4/#3"0/#0&&#0&#0&#0&&#0&&6#(.#'.:#;0.3#/+"#.0"#9#
                                                                    ,"&08
 !+.#$%&'"(#7.05&2#.0#<.:1*"#=.#>&40#&0(#3+&/#"%2"#(4(#/+"'#(.8
Wednesday, 30 May 12
musicbrainz                              decibel
           lastfm                                  rovi
          echonest                            sony gracenote
         musicmetric                             songkick

                       Global Repertoire Database
                       International Music Registry
                       Digital Copyright Exchange
                       Digital Licensing Framework




Wednesday, 30 May 12
Global Repertoire Database
                       International Music Registry
                       Digital Copyright Exchange
                       Digital Licensing Framework




Wednesday, 30 May 12
GLOBAL DATA
                             songwriters
                              composers
                                works
                              recordings
                           featured ar tists
                              performers




           regional     regional       regional     regional
          collecting   collecting     collecting   collecting
          societies    societies      societies    societies


Wednesday, 30 May 12
Radio Retail
   artists
                   iTunes Shazam Amazon LastFM Rhapsody Pandora Spotify
  creators                                                                    music
                                                                              fans
                                         DATA

                                    songwriters
                                     composers
                                       works
       publishing                    recordings                           Services
       companies                  featured ar tists
                                    performers                       musicmetric
                                                                      echonest
                                                                       decibel
                                                                      songkick
                                                                      musicglue
                                                                     mobileroadie
                               record               live
        collecting                                                     topspin
                             companies           companies
        societies                                                     omnfone
                                                                         rovi


Wednesday, 30 May 12
G                 F                  T                  A


                                   DATA
                                songwriters
                                 composers
    artists                        works
   creators                      recordings               music
                              featured ar tists           fans
                                performers




         artist
                                         music     consumer
        services       collecting
                                       companies    services
                       societies


Wednesday, 30 May 12
B                    R                 A                    N            D




                        G          F                 T             A




rtists      DATA        music   artists       DATA       film       games   DATA   fi



 Wednesday, 30 May 12
investment
                   companies                     marketplace




                                       DATA
                                    songwriters
    artists
                                     composers                        music
   creators
                                       works                          fans
                                     recordings
                                  featured ar tists
                                    performers
                                    music prices




            artist
                            collecting      music         consumer
           services
                            societies     companies        services

Wednesday, 30 May 12
artists
   creators                                                            music
                                                                       fans



                           DATA
                       songwriters
                        composers
                          works                   marketplace
                        recordings
                         featured
                          artists
                       performers



                                      artist                    investment
      collecting           music                consumer
                                     services                   companies
      societies          companies               services

Wednesday, 30 May 12
artists
   creators                                                     music
                                                                fans




                                     marketplace
                                                   investment
                                                   companies



                        artist
                                        DATA         music
                       services
                                    songwriters    companies
                                     composers
                                       works
                       collecting    recordings    consumer
                       societies      featured      services

Wednesday, 30 May 12
artists
   creators                                           music
                            marketplace               fans




                               DATA
                           songwriters
                 artist     composers
                              works       consumer
                services
                            recordings     services
                             featured
                              artists
                           performers
                           music prices



Wednesday, 30 May 12
making music metadata
                         publicly accessible
                        is bringing new value
                        to the music business




Wednesday, 30 May 12

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Envisioning a Data Driven Music Industry

  • 1. May 2022 envisioning a data driven music industry Jeremy Silver Chairman, Semetric Ltd Wednesday, 30 May 12
  • 2. Knowledge is power Information is liberating (Kofi Annan - seventh secretary-general of the United Nations, 2001 Nobel Peace Prize) Wednesday, 30 May 12
  • 3. internet data oil or fumes big data big computing power open data Wednesday, 30 May 12
  • 4. how big? 1 Petabyte 1,000 Terabytes or 250,000 DVDs 1 Exabyte 1,000 Petabytes or 250 million DVDs 1 Zettabyte 1,000 Exabytes or 250 billion DVDs 1 Yottabyte 1,000 Zettabytes or 250 trillion DVDs Wednesday, 30 May 12
  • 5. 5 million terabytes of data Google has indexed 200 terabytes 0.004% of the total size Wednesday, 30 May 12
  • 6. ...to an infinity of personal social content logistical transactional user-generated data and beyond... Wednesday, 30 May 12
  • 7. Facebook holds 89 categories of your personal data last week agreed to share just 34 categories Wednesday, 30 May 12
  • 8. deal to the consumer free functionality for privacy loss we’ll try to avoid creepiness “Girls around me” Wednesday, 30 May 12
  • 9. deal for business richer targeted experiences fanalytics marketing insights plus plus plus Wednesday, 30 May 12
  • 10. music’s data complex isrc iswc upc poor label copy low use of data in marketing lack of deal making transparency Wednesday, 30 May 12
  • 11. Which was the most talked about band playing Coachella? Are they talking nice or nasty about my artist? Would my fans prefer to stream or download my music? Is filesharing helping or damaging my artist’s career? What was the price of the hottest newly signed band last week? Which cities should Black Pistol Fire go on tour to? Which musicians played with Miles Davis on Bitches Brew and what else did they play on? Who is the most expensive living songwriter today? What music was used in all of Ken Russell’s films? Who has European publishing rights to the TV Batman theme? Is Death Metal or Techno Salsa cheaper for TV ads use in Buenos Aires? What is the current Bon Jovi share price? Is Facebook or LastFM the best network to advertise Gotye on? What’s the price of a subscription to all of Beach House this year? !"#$%&'"(#)*&+&,#-.*/.012#2+.3#%&2/#045+/6#(4(#&0'.0"#7&*"8 9#+"&*(#/+42#2.056#4/#3"0/#0&&#0&#0&#0&&#0&&6#(.#'.:#;0.3#/+"#.0"#9# ,"&08 !+.#$%&'"(#7.05&2#.0#<.:1*"#=.#>&40#&0(#3+&/#"%2"#(4(#/+"'#(.8 Wednesday, 30 May 12
  • 12. musicbrainz decibel lastfm rovi echonest sony gracenote musicmetric songkick Global Repertoire Database International Music Registry Digital Copyright Exchange Digital Licensing Framework Wednesday, 30 May 12
  • 13. Global Repertoire Database International Music Registry Digital Copyright Exchange Digital Licensing Framework Wednesday, 30 May 12
  • 14. GLOBAL DATA songwriters composers works recordings featured ar tists performers regional regional regional regional collecting collecting collecting collecting societies societies societies societies Wednesday, 30 May 12
  • 15. Radio Retail artists iTunes Shazam Amazon LastFM Rhapsody Pandora Spotify creators music fans DATA songwriters composers works publishing recordings Services companies featured ar tists performers musicmetric echonest decibel songkick musicglue mobileroadie record live collecting topspin companies companies societies omnfone rovi Wednesday, 30 May 12
  • 16. G F T A DATA songwriters composers artists works creators recordings music featured ar tists fans performers artist music consumer services collecting companies services societies Wednesday, 30 May 12
  • 17. B R A N D G F T A rtists DATA music artists DATA film games DATA fi Wednesday, 30 May 12
  • 18. investment companies marketplace DATA songwriters artists composers music creators works fans recordings featured ar tists performers music prices artist collecting music consumer services societies companies services Wednesday, 30 May 12
  • 19. artists creators music fans DATA songwriters composers works marketplace recordings featured artists performers artist investment collecting music consumer services companies societies companies services Wednesday, 30 May 12
  • 20. artists creators music fans marketplace investment companies artist DATA music services songwriters companies composers works collecting recordings consumer societies featured services Wednesday, 30 May 12
  • 21. artists creators music marketplace fans DATA songwriters artist composers works consumer services recordings services featured artists performers music prices Wednesday, 30 May 12
  • 22. making music metadata publicly accessible is bringing new value to the music business Wednesday, 30 May 12