Citrix Executive Overview

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Citrix Event "From Data Centre to Delivery Centre" at Kensington Roof Gardens on 11th August 2009. 10:00-10:30 Citrix Executive Overview

Technology Business

Executive Overview
Fraser Kyne
Citrix Systems

200,000 customers worldwide
100M users each day
75% of internet users
100M online
collaboration sessions
5,000 business partners

MAINFRAME
MAINFRAME
COMPUTING ERA
COMPUTING ERA
Capabilities

r
p ut e
o m
n a lC
o
P ers

1950 Mainframe Era 1980 Personal Computing

DISTRIBUTED
DISTRIBUTED
PC
Enterprise
COMPUTING ERA
COMPUTING ERA

.0
Web 1

1990 Distributed Computing

ON-DEMAND
ON-
ON-DEMAND
Desktop Mgmt
SERVICES ERA
SERVICES ERA
App Virtualization
Desktop Apps
Desktop Virtualization
Desktop OS
Client Virtualization
Client Hardware

Systems Mgmt

Enterprise Apps

Middleware and DB

Security

Network
Network Virtualization
Server OS
Server Virtualization
Server Hardware
Storage Virtualization
Storage

“Consumerization will be
the single biggest trend
affecting corporate IT
over the next 10 years.”

Storage Servers Network Apps

1 image x 1M users
$0.15/GB/mo 1 admin/20,000 $10/Mb x 4 upgrades/yr

vs. vs. vs. vs.

1,000 apps x 5
$4.00/GB/mo 1 admin/100 $500/Mb versions x upgrades

Minimize desktop Maximize the use Replicate cloud
mgmt & corporate- of public networks economics &
owned devices flexibility

Employees Delivery
SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101
Network

Focus of IT Shifts to Delivery
Receivers Repeaters Gateways Controllers

Employees Delivery
SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101
Network

Delivery
000110110011110101011100011010110011010101SaaS000110110011110100110100101011100011010110011010101
SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 Consumers
Network

One copy of each app
One desktop OS image
One image of each workload
One password & identity
One instance of data
One user experience

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Citrix Executive Overview

1. Executive Overview Fraser Kyne Citrix Systems

2. 200,000 customers worldwide 100M users each day 75% of internet users 100M online collaboration sessions 5,000 business partners

3. MAINFRAME MAINFRAME COMPUTING ERA COMPUTING ERA Capabilities r p ut e o m n a lC o P ers 1950 Mainframe Era 1980 Personal Computing

4. DISTRIBUTED DISTRIBUTED PC Enterprise COMPUTING ERA COMPUTING ERA .0 Web 1 1990 Distributed Computing

5. b 2.0 We 2002 2015

6. ON-DEMAND ON- ON-DEMAND Desktop Mgmt SERVICES ERA SERVICES ERA App Virtualization Desktop Apps Desktop Virtualization Desktop OS Client Virtualization Client Hardware Systems Mgmt Enterprise Apps Middleware and DB Security Network Network Virtualization Server OS Server Virtualization Server Hardware Storage Virtualization Storage

8. “Consumerization will be the single biggest trend affecting corporate IT over the next 10 years.”

9. Simple.

10. Storage Servers Network Apps 1 image x 1M users $0.15/GB/mo 1 admin/20,000 $10/Mb x 4 upgrades/yr vs. vs. vs. vs. 1,000 apps x 5 $4.00/GB/mo 1 admin/100 $500/Mb versions x upgrades

11. Minimize desktop Maximize the use Replicate cloud mgmt & corporate- of public networks economics & owned devices flexibility Employees Delivery SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 Network

12. Focus of IT Shifts to Delivery Receivers Repeaters Gateways Controllers Employees Delivery SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 Network

13. Delivery 000110110011110101011100011010110011010101SaaS000110110011110100110100101011100011010110011010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 SSL 001000111010101 Consumers Network

14. 1

15. One copy of each app One desktop OS image One image of each workload One password & identity One instance of data One user experience

16. Build once. Leverage infinitely.

17. Bechtel Case Study Video

Citrix Executive Overview

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