2. What is Tumblr?
∗ Tumblr is a social networking website that allows
users to write and follow blogs.

3. ∗ Tumblr is free for the public. It receives its fundings
from Union Square Ventures, Spark Capital.
Funding

4. ∗ Dashboard - The dashboard is the primary tool for the typical Tumblr user. It is a live feed of recent
posts from blogs that they follow. Through the dashboard, users are able to comment, reblog, and
like posts from other blogs that appear on their dashboard. The dashboard allows the user to upload
text posts, images, video, quotes, or links to their blog with a click of a button displayed at the top
of the dashboard. Users are also able to connect their blogs to their Twitter and Facebook accounts,
so whenever they make a post, it will also be sent as a tweet and a status update.
∗ Queue - Users are able to set up a schedule to delay posts that they make. They can spread their
posts over several hours or even days.
∗ Tags - For each post a user creates, they are able to help their audience find posts about certain
topics by adding tags. If someone were to upload a picture to their blog and wanted their viewers to
find pictures, they would add the tag #picture, and their viewers could use that word to search up
posts with the tag #pictures.
∗ HTML editing - Tumblr allows users to edit their blog's theme HTML coding to control the
appearance of their blog. Users are also able to use a custom domain name for their blog.
Tumblr Features

5. ∗ People use Tumblr to post text, photos, quotes, links,
music, and videos from your browser, phone,
desktop, email or wherever you happen to be. You
can customize everything, from colors to your
theme's HTML.
∗ It is a convenient social networking site that allows
you to share everything you wish to share with
others.
How and why use Tumblr?

6. ∗ Tumblr is a handy marketing tool for businesses. Your
followers can simply re-blog your posts on their own
Tumblr account which credits back to your business
page, thereby increasing the overall number of page
views on your blog. It’s not just about the added
traffic; the USP of re-blogging feature is that your
business is credited as the original source of
information each time, thereby spreading awareness
about your products and services.
Is Tumblr useful for businesses?

7. ∗ As of September 2011, the website received more
than 13 billion views per month.
∗ As of April 2013, 76.5 million posts were created on
the site each day.
∗ As of April 13, 2013, Tumblr had over 102.6 million
blogs and more than 44.6 billion total posts.
∗ The service is most popular among teens and college-
aged students.
Usage Statistics

8. Go to (https://www.tumblr.com/)
today and become a new popular
user!