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Lisa Colton presentation to synagogues at UJA Feb 2, 2010
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UJA Wiener Center Social Media 2-3-2010
1.
The Commandments of
Social Media: Strategy, Tools and Culture Presented by Lisa Colton, Founder & President Darim Online [email_address] 434.977.1170
2.
3.
4.
5.
6.
7.
8.
9.
User Experience: Home
Page Every page is a home page Every interaction is two-way
10.
11.
Storytelling is Cultivation
12.
13.
14.
15.
16.
17.
18.
19.
20.
#1 Social media
is continuing to evolve. Fast. ENGAGING
21.
Red Cross
22.
A Person, Not
Just A Brand
23.
24.
25.
Real Life Example
26.
27.
28.
29.
Allow Users to
Remix
30.
31.
32.
Community Building Source:
Flickr user JYRO
33.
Community Building Source:
Flickr user Rick Neves
34.
Community Building Source:
Flickr user divemasterking2000
35.
36.
37.
38.
39.
40.
IT’S NOT ABOUT
TECHNOLOGY
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