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Highlights of Grueling Years of Brand Management  Snap shot of various campaigns by Danish Shivani as Brand Manager March 06 – July 08
 
Introduction ,[object Object],(support role)
My Accomplishments  Have had the privilege to establish i-mate in Pakistan  Launched multiple products and master minded various promotional campaigns of Nokia  Played a key role in establishing United Mobile as a brand.  My latest challenge: To support Sony Ericsson and Motorola on joint promotional campaigns.
My work revolves around ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Campaigns for
The bold initiative
TVC-Launch of i-mate in Pakistan Please wait while TVC gets loaded
K-JAM
 
JASJAR
 
Jamin
 
Launch campaign of SP5M and Sp3
Educating potential consumers
Personalized attention
Technical assistance
Closing the deal
Sweet reminder
Putting i-mate on track Brand Manager takes the lead
Achieving numbers through functional Ads
Playing with reverse psyche  The reverse psyche Tagline by Danish Shivani
Tapping the convenience factor Absolute convenience Tagline by Danish Shivani
Let people have fun  The entire concept and tagline by:  Danish Shivani
Press Releases  Great News The phone that lets you work on figures 24/7 is back in Stock
Boosting numbers Creative by BR&W Scheme & tagline by:  Danish Shivani
Tapping the Eid Season Creative by BR&W Scheme & tagline by:  Danish Shivani
The last push to smart phone
Launch of Imate SPL TVC Imate SPL TVC Concept, & copy written by  Danish Shivani
Tapping the young executives
i-mate Limo Defying all mobile advertising—taking the brand to the next level of aspiration
Don’t be anxious…   campaigns are round the corner
[object Object]
Communicating the reliability factor
The print campaign Brand Manager’s vision
Awareness in a unique way TVC
Moving Beyond Warranty Entire concept,  copy and tagline by: Danish Shivani
Adding value!!
Celebrating Valentine Day Brand Manager’s Fantasy…
Involving people with the brand
Eidee campaign
Exhausted!!!!! Hang on…Just a few more campaigns ……
Campaigns for
The Teaser Teaser conceptualized by: Danish Shivani
Launch of Nokia 6233 ,[object Object]
6233 – Radio Ad
2610 – Teaser Teaser conceptualized by: Danish Shivani
Launch of Nokia 2610 ,[object Object]
2610 Radio Entire concept & dialogues written by: Danish Shivani
Nokia 1600 Pentium iv Computer  Scheme Case study  Volume was declining for this flagship model ,[object Object]
TVC -  Nokia 1600 Pentium iv Computer  Scheme
Pentium iv reward time
Nokia 7610 Malaysia trip scheme Detailed marketing plan, Ad concept & tagline by Danish Shivani Case study  Sales were falling because of model getting old
TVC - 6020 gold coin & Dubai trip scheme
6020 gold coin & Dubai trip scheme  Case study  Sales were falling for the end of life product Master minded the scheme &  tagline by Danish Shivani
Lucky draw at Park Towers Brand Manager handling media
6020 Eid scheme Case study  Needed to accelerate sales on Eid Master minded the scheme by Danish Shivani
TVC- 6020 Eid scheme
7610 Gals & Guyz scheme (swatch watches) Case study  Sales were falling for this flagship model Master minded the scheme to appeal male & female segment
Nokia 1110 credential campaign  ,[object Object],[object Object],Used law of credential to solve potentially big problem
Nokia 1110 Teaser Teaser written by Danish Shivani
Nokia 1110 credential campaign TVC
Nokia 6233, 2610 & N73 BTL activity through Nokia float
Nokia N95 product demonstration  ,[object Object],[object Object],[object Object],[object Object],[object Object]
That is my corporate story…… Share your corporate success with me Write to me at:  [email_address]   or join me on face book at the above email address Thank you!

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Highlights of Danish Shivani's brand campaign at United Mobile