Embrace, Extend and Leap. Three strategies to help you ensure that SharePoint keeps pace with the Social innovation that is taking place on the Internet today.

1. Daniel McPherson Founded Zevenseas
www.zevenseas.com
twitter.com/danmc
daniel@zevenseas.com
Blog: http://community.zevenseas.com/blogs/daniel
Witnessed the birth of ‘Tahoe’ while at
Microsoft, mostly spent in consulting (10 years).
An Aussie-Brit (mostly Aussie) who left
Amsterdam for Pune, India.

2. What is Social Computing?
It’s a significant amount of marketing and
snake oil
Knowledge Management

3. In the old days…
People
Network
Software
Once upon a time, Knowledge Management Innovation
happened inside companies.

4. Now
People
Network
Software
Now Social Computing Innovation is driven by you, and is
being done outside companies.

5. Communication
You Colleague
Personal
These methods work ok for 1-to-Few but what about 1-to-
many?

6. Knowledge Sharing
You
• Team
• Department
• Organisational Unit
Personal
Social
• Company
We’ve needed new ways of sharing to maximise the impact

7. The Printing Press. The more things
Change, the more they stay the same
It provides us with a way to
Deal with Information Overload
It’s like a book club. Information gets better with interaction,
and your relationships

8. SharePoint and Social - Embrace and Extend
Embrace
Bridge the Gaps
4
Leap Ahead
+ +

9. What is Social Analytics?
Its about finding the wisdom
In your crowds
Looking at the aggregate of individuals “Social” interactions
in order to derive utility for the Organisation

10. Google Flu
Trends
“We've found that certain
search terms are good
indicators of flu activity.
Google Flu Trends uses
aggregated Google
search data to estimate
current flu activity around
the world in near real-
time.”
Search terms can help
you track importance

11. Google Flu
Trends
“We've found that
certain search terms
are good indicators of
flu activity.
Google Flu Trends uses
aggregated Google
search data to estimate
current flu activity
around the world in
near real-time.”

12. Facebook Gross National Happiness Index
See if people are happy, supplement to your Ogranisation
Health Indexes

13. Daniel McPherson
Twitter: @danmc
daniel@zevenseas.com
Blog: http://community.zevenseas.com/blogs/daniel
Skype: danielmcpherson
THANKS!