Lezione tenuta presso la ASVI School for Management & Social Change [Con il contributo di Donatella Solda]

1. LE FORME E GLI
STRUMENTI DELLA
CITTADINANZA
DIGITALE
Damien Lanfrey
Sunday, August 3, 14

2. OGGI
• E-PARTICIPATION, PUBLIC ENGAGEMENT, NETWORKED ADVOCACY, COLLECTIVE ACTION...
• Le tante radici concettuali della partecipazione
• I dilemmi dell’e-participation
• Un framework concettuale per comprendere e valutare la partecipazione
• GLI STRUMENTI DIGITALI PER LA CITTADINANZA ATTIVA
• Non solo “communities” e “crowds”: percorsi di partecipazione e “generative engagement” nell’era del Social Web
• Un’esplosione di strumenti, ma un range di metodi
• CASI PRATICI: LE PIATTAFORME COME AMBIENTE DI CO-PROGETTAZIONE DEL CAMBIAMENTO
SOCIALE
• Applicare il framework e abilitare percorsi di partecipazione
• Non solo digitale: il lavoro organizzativo, il lavoro simbolico, le risorse
• PROSPETTIVE
Sunday, August 3, 14

3. LETANTE RADICI
CONCETTUALI DELLA
PARTECIPAZIONE
Sunday, August 3, 14

4. LETANTE RADICI CONCETTUALI
DELLA PARTECIPAZIONE
Sunday, August 3, 14

5. LETANTE RADICI CONCETTUALI
DELLA PARTECIPAZIONE
Radici politiche [Bennett, Coleman]: e-participation come nuova forma di cittadinanza, varie
forme di cittadinanza
Radici comunicative [Bimber, Shirky]: Every bit counts, communication = collective action
Radici organizzative [Bennett, Earl & Kimport, Chadwick]: Online collective action
as organizational change
Radici filantropiche [Fine, Kanter]: Reinventare il nostro link con le piccole e grandi
questioni sociali
Radici conflittuali e di significato [Diani, Della Porta]: Social movement theories,
alternative spaces, framing processes, mobilizing structures, political opportunities
Macro-teorie [Benkler, Castells]: Online collective action as power-shifting (communicative
and economic)
Radici giuridiche [Bollier, Lessig]: Code as law, power of digital architectures/artifacts, remix
Radici new media [Loader and Mercea, Manovich]: Social media, new modes of
engagement, narratives, genres, new media theories
Radici design [vari]: open design, p2p design, user-centred design, service design
Radici innovation [Mulgan et al]: ibridità, iteratività, social impact, processo
Sunday, August 3, 14

6. I DILEMMI DELL’E-PARTICIPATION
“VOICES FAILING TO BE HEARD” (Keen, 2007;
Hindman, 2009)
“LARGELY UNCHANGED HABITS” (Bimber, 2003,
2009)
“PSEUDO PARTICIPATION” (Noveck, 2004)
“THICK COMPETITIVE ELITISM” (Davis, 2011)
“SLACKTIVISM” (Morozov, Gladwell)
“CYBERPOLARIZATION” (Sunstein, Dahlberg)
Sunday, August 3, 14

7. outcomes and externalities
outputs
media and symbolic space
modelling and organizational dimension, participation process
pre-conditions to participation and motivations
UN MODELLO PER DISEGNARE E
VALUTARE LA PARTECIPAZIONE
participation
culture
digital
culture
social needs
and interests
trustinformation
organizational and institutional fitnessreachlivenessrichness
activism and
advocacy
occasions
& eventsdebate
Sunday, August 3, 14

8. NON SOLO “COMMUNITIES”
E “CROWDS”: PERCORSI DI
PARTECIPAZIONE
Sunday, August 3, 14

9. Collective action
and social movements
(Communities)
(Holistic)
(Agreeing first)
(Heavyweight)
Social change through
community-building, cultural
awareness and practice,
collective behaviour, protest
(Message-driven)
Social change as information
practice, peer-to-peer
networking and collective
intelligence
(Network-driven)
SOCIAL GOALS
SOCIAL MOVEMENT,
TRADITIONAL ADVOCACY
ORGANIZATION,
COALITIONS, GRASSROOTS
MOVEMENTS
TECHNOLOGY
MASS GATHERING, PROTEST,
EVENT, MANIFESTO,
COLLECTIVE CLAIM
PUBLIC ADMINISTRATION,
ADVOCACY
ORGANIZATIONS,
INDIVIDUALS
TECHNOLOGY
COLLECTIVE INTELLIGENCE
SOCIAL ISSUES SOCIALTASKS
COMMUNITIESVS CROWDS
Crowdsourcing and
aggregative models
(Crowds)
(Agile)
(Independent)
(Lightweight)
COLLECTIVE AWARENESS,
AGREEMENT
INFORMATION COMMONS
Sunday, August 3, 14

10. Collective action
and social movements
(Communities)
(Holistic)
(Agreeing first)
(Heavyweight)
Social change through
community-building, cultural
awareness and practice,
collective behaviour, protest
(Message-driven)
Social change as information
practice, peer-to-peer
networking and collective
intelligence
(Network-driven)
SOCIAL GOALS
SOCIAL MOVEMENT,
TRADITIONAL ADVOCACY
ORGANIZATION,
COALITIONS, GRASSROOTS
MOVEMENTS
TECHNOLOGY
MASS GATHERING, PROTEST,
EVENT, MANIFESTO,
COLLECTIVE CLAIM
PUBLIC ADMINISTRATION,
ADVOCACY
ORGANIZATIONS,
INDIVIDUALS
TECHNOLOGY
COLLECTIVE INTELLIGENCE
SOCIAL ISSUES SOCIALTASKS
SOCIAL INNOVATION COMETEORIA
DEL CAMBIAMENTO
Crowdsourcing and
aggregative models
(Crowds)
(Agile)
(Independent)
(Lightweight)
COLLECTIVE AWARENESS,
AGREEMENT
INFORMATION COMMONS
Social innovation
(Process-rich,
impact-driven)
(Iterative)
SOCIAL CHALLENGES
ANY ORGANIZATION
INCLUDINGTHE PRIVATE
SECTOR, ESPECIALLY HYBRID
TYPES
TECHNOLOGY
EMERGING METHODS, HYBRID
ORGANIZATIONAL FORMS,
PROCUREMENT MECHANISMS
SOCIAL IMPACT ASSESSMENT
REDEFINING SOCIAL
PROBLEMS
INTO CHALLENGES,THEN
SOLUTIONS (ITERATIVE)
Sunday, August 3, 14

11. KIVA: MICROFINANZA ONLINE + SOCIAL LENDING
Choice+ Money + Trust
Journal updates + repayments
First online P2P microfinance
Person-to-person connection
Teams, groups, or individuals loans
Journals and repayments back
Sunday, August 3, 14

12. KIVA.ORG: IL CORE
Sunday, August 3, 14

13. KIVA.ORG COME “META-ORGANIZZAZIONE”
Sunday, August 3, 14

14. IL PERCORSO “TIGHT COMMUNITY”
Sunday, August 3, 14

15. IL PERCORSO “SOFT COMMUNITY”
Sunday, August 3, 14

16. “SOFT COMMUNITY” e “SOFT GOVERNANCE”
Sunday, August 3, 14

17. KIVA and EXISTING COMMUNITIES
Sunday, August 3, 14

18. IL PERCORSO “LEARN”
Sunday, August 3, 14

19. IL PERCORSO “INSTRUMENTAL”
Sunday, August 3, 14

20. IL PERCORSO INDIVIDUALE e “UTILITARIAN”
Sunday, August 3, 14

21. IL PERCORSOVOLUNTEER / AMBASSADOR
Sunday, August 3, 14

22. E COMUNQUE...“EVERY BIT COUNTS”
Sunday, August 3, 14

23. IL PERCORSO DI ADVOCACY “GENERATIVA”
Case 1: Poverty2Prosperity
Created by Scott, KivaFriends member
Allows other Kiva users to make loans
automatically to safe funds
Fosters non-generative, simplified engagement
Case 2: 101 Cookbooks Blog
Created by Heidi , author of Cookbooks
Posted on September 3rd, 2008 + instructions
763 lenders, 38,000$ in loans
Case 3: Education Connections
Created by Evelyn, KivaFriends member
- Canadian school teacher, she created class
programs for learning by lending with Kiva
- Feedback discussions on KF + materials
organized and aggregated through Kivapedia
Sunday, August 3, 14

24. KIVA.ORG COME “PERCORSI DI PARTECIPAZIONE”
Sunday, August 3, 14

25. UN’ESPLOSIONE DI
STRUMENTI PER LA
CITTADINANZA ATTIVA
Sunday, August 3, 14

26. CIVICTECH: UN’ESPLOSIONE DI STRUMENTI
Sunday, August 3, 14

27. CIVICTECH: UN’ESPLOSIONE DI STRUMENTI
Sunday, August 3, 14

28. CIVICTECH: UN’ESPLOSIONE DI STRUMENTI
Sunday, August 3, 14

29. CIVICTECH: UN’ESPLOSIONE DI STRUMENTI
Sunday, August 3, 14

30. ..MA I METODI SONO SEMPRE QUELLI
Sunday, August 3, 14

31. CASI PRATICI:APPLICARE IL
FRAMEWORK E ABILITARE
PERCORSI DI PARTECIPAZIONE
LE PIATTAFORME COME AMBIENTE DI CO-PROGETTAZIONE DEL CAMBIAMENTO SOCIALE
Sunday, August 3, 14

32. Sunday, August 3, 14

33. outcomes and externalities
outputs
media and symbolic space
modelling and organizational dimension, participation process
pre-conditions to participation and motivations
A PILOT MODEL FOR
DESIGN AND ASSESSMENT
participation
culture
digital
culture
social needs
and interests
trustinformation
organizational and institutional fitnessreachlivenessrichness
activism and
advocacy
occasions
& eventsdebate
Sunday, August 3, 14

34. thank you!
dlanfrey@gmail.com
@damienlanfrey
Sunday, August 3, 14