Triad of Enterprise Success

The Triad of
Dynamic Strategy
Momentum

Phasing Duration

Presented by
Dynamic Strategist Dale Bruder

Evolving Enterprise Environments

Future

Skill
Business Strategy
Development
Present
Current
External
Operations
Relationships
Internal External
www.dalebruder.com 520-331-1956

Being Wise About It

Sun Tzu Lao Tzu Chu Hsi
emphasizes demonstrates champions being
knowing what the power of organized and
you’re up to who you are excellent
being when

Present Time
Means & Matters
Social Internal
Networks KNOW Culture
YOUR
External STRENGTHS Creative
Relationships Innovation
Future
Horizons

Present
Appearance
Social Internal
Relations Resources
KNOW YOUR
AUTHENTICITY
External Creative
Support Techniques
Future
Perceptions

Initiative &
Entrepreneurialism

Curiosity & Collaboration &
Imagination Leadership
KNOW YOUR
Critical ThinkingSKILL SETS Effective
& Problem Solving Communication

Adaptability & Agility

Phasing Strategy
in the present time environment
Future

Skill
Business Strategy
Development
Present

Current External
Operations Relationships
Internal External

Phasing Strategy
Everything happens in time and space

Present Time Awareness of
Push/Pull Forces


Duration Strategy
Everything occurs along the wave of
assent, zenith, descent

Riding the wave you're on


Momentum Strategy
The speed of activity happening

Allocate the Resources At
Hand


Phasing Strategy
balances
Future Skill Business
Development Strategy

Present Current External
Internal External

Duration Strategy
propels
Future Internal Market
Knowledge Analysis

Present Future External
Opportunities Knowledge
Internal External

Momentum Strategy
leads
Future Key
Performance
Production
Measurement
Indicators
Present Market Diversification
Development
Internal External

What’s Your Current Strategy?
Knowing Where You’re Applying Resources
Business Strategy
Future Skill Development
Market Analysis
Internal Knowledge
Key Production
Performance Measures
Indicators

Present Current Operations External Relationships
Future Opportunities External Knowledge
Market Development Diversification

Internal External

What’s Your Current Duration?
Knowing Where You’re Applying Resources
Business Strategy
Market Analysis
Internal Knowledge
Key Production
Indicators


Internal External

Your Current Momentum?
Identifying Skills Being Used and Needed
Collaboration & Accessing & Analyzing
Future Leadership Information
Effective Oral & Written Creative Thinking
Communication & Problem Solving

Present Creative Thinking Initiative &
& Problem Solving Entrepreneurialism
Adaptability Curiosity &
& Agility Imagination
Internal External

Considerations or Obstacles?
Business Business
Idea Idea

Business
Idea
Business
Idea


Conducting a Present Time Analysis
Examine your enterprise capability using a four
step process…….

Assess
 Measure
 Weigh
 Interpret

Appraise Domain Emphasis
Assess your enterprise capability to enter or
expand in the business and industry you are in

Business Strategy
 External Relationships
 Current Operations
 Skill Development

Quality Measures
Rate your enterprise on the following scale
for each quadrant

 4 Replicating
 3 Established
 2 Emerging
 1 Non-Existent

Weigh & Interpret
Present Time
Means & Matters
Social Internal
Networks Culture
STRENGTHS
External Creative
Future
Horizons

Weigh & Interpret
Present
Appearance
Social Internal
Relations Resources
AUTHENTICITY
External Creative
Support Techniques
Future
Perceptions

Weigh & Interpret
Initiative &
Entrepreneurialism
Curiosity & Collaboration
Imagination & Leadership

STRENGTHS
Problem Effective
Solving Communication
Adaptability & Agility

Assessing Strengths & Skills

Future

Skill Business
Present

Current External
Internal External

Assessing Phasing Strategy

Future

Business
Strategy
Present

Internal External

Phasing Strategy
The ways and means of competing
Do we have the Does our strategy
value guide us in

Customers
community creating value for
involved in the the entire value
creation of community?
Business
Strategy? Does our strategy
Potential guide the
Are our identification and
decision rounds incorporation of new
disciplined? markets, products and
processes?

Assessing External Relationships
Future

Present

External
Relationships

Internal External

External Relationships
Customers, Investors, Vendors and Crucial Allies
Have we established our
organizational character
sufficient to solve
external problems with
unified integrity?

Is our success
beneficial to our Is our relationship with crucial
crucial external externals strong enough to grow in up
relationships? markets and sustain in down markets?

Assessing Current Operations
Future

Present

Current
Operations

Internal External

Current Operations
Crisis Prevention vs. Crisis Management
Are we reliable Is our strategy
for standard visible now?
promises?
Are we addressing the most
significant unmanaged
disruptions that draw energy
from current operations?
Are we creating systems to lower costs
and risks by eliminating wasted energy
at the source?

Assessing Talent & Skill
Development
Future
Skill
Development
Present

Internal External

Skill Development
Developing Capacity and Competency
Is the communication
Are there structures
between varying
and operating funds
levels of the company
in place to attract,
(Board, Executive, M
develop and retain
anagement, etc.)
the people needed to
aligned, clear and
vital? fulfill the strategy?

Do we have a
Does the company method for
have a growth assessing our
culture? progress?

What’s YourEnterprise Assessment Scoring. ?
Complete Your
Current Strategy
Business Strategy
Market Analysis
Internal Knowledge
Key Production
Indicators


Internal External
SCORING 1. Non-Existent 2. Emerging 3. Established 4. Institutionalized

Present Phase
Indicative of good current performance with the continuous threat of future
vulnerability. Needs regular sequencing.

Future
Skill Business

Present
Current External

Internal External


Future Phase
Focus on research, formulating and planning. Requires disciplined approach that
includes action initiatives. When undisciplined, takes energy away from day to day

Future
Skill Business

Present
Current External

Internal External

External Phase
An unplanned focus on activity that does not support current operations including
business restructure, protracted litigation, search for financing or funding.

Future
Skill Business
Development
Strategy

Present
Current External
Operations
Relationships

Internal External

Internal Phase
Indicates a preoccupation with handling organizational challenges through internal
improvement and technology development initiatives.

Future
Skill Business
Strategy
Development

Present
Current External
Relationships
Operations

Internal External

Social Phase
Emphasis in networking, activities and association with political or business
organizations. Includes marketing and relationship building.

Future
Skill Business
Strategy
Development

Present
Current External
Operations
Relationships

Internal External


Creative Phase
The idea activity that sparks enterprise. Operates from the gut or by inspiration.
Needs to be inclusive with other phases in a disciplined sequence.

Future
Skill Business
Development
Strategy

Present
Current External
Relationships
Operations

Internal External

NEXT STEP: Sequencing Phases

Future

Skill
Business Strategy
Development
Present
Current
External
Operations
Relationships
Internal External

The Triad of
Dynamic Strategy
Phases

Momentum Duration

NEXT STEPS

Weigh & Interpret
Present Time
Means & Matters
Social Internal
Networks EXERCISE Culture
YOUR
External STRENGTHS Creative
Future
Horizons

Weigh & Interpret
Present
Appearance
Social Internal
Relations Resources
MOVE IN YOUR
AUTHENTICITY
External Creative
Support Techniques
Future
Perceptions

Initiative &
Entrepreneurialism
Curiosity & Collaboration
MASTER
Imagination & Leadership
YOUR
Problem CAPABILITIESEffective
Solving Communication
Adaptability
& Agility

Dynamic Strategy
Beyond financially driven and top-down
to knowledge-based decision making.

The discipline of committed leadership
to take the strategic actions.


Sequential Phasing
Timed Duration
Momentum Drivers
Future

Skill
Business Strategy
Development
Present
Current
External
Operations
Relationships
Internal External

Dynamically Strategize Opportunities
to be in a Game Worth Playing

Sun Tzu Lao Tzu Chu Hsi
know where know who reminds you to
you are at you are be on top of
your game
Include Dynamic Strategist Dale Bruder
on Your Executive Team

Triad of Enterprise Success

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