Presentation by Dr Barry Kitchen at Contech 2012 in Melbourne, Australia. Covers history of the fledgling cocoa industry in Australia, advances made and the future outlook. Confirms joint venture between Daintree Cocoa Pty Ltd and Australian Chocolate & Coffee Ingredients Pty Ltd to develop high quality Australian and Oceania origin chocolate products. Announces the pre-launch of 'Oceania by Daintree Estates' chocolates from regional cocoa origins including Vanuatu, New Britain, Samoa, and the world's first 100% 'Product of Australia' chocolate.

1. Origin Cocoa and Chocolate
in the Oceania Region
Dr Barry Kitchen
Chief Innovation Officer
Australian Chocolate & Coffee Ingredients Pty Ltd

2. Agenda
Background - Australian Chocolate and Coffee Ingredients Pty Ltd
Definitions - What is origin cocoa/chocolate?
Some current world-wide origins
Global market trends for origin chocolates
Price points for premium and origin chocolates
Challenges and issues in sourcing origin cocoa beans
Australian origin chocolate - Daintree Estates
Oceania origin chocolate by Daintree Estates
Acknowledgements

3. About AC&C
Sourcing & importing cocoa feed-stocks
Importing flavours for ‘in-house’ use
Cocoa growing in Far North Queensland
Cocoa & Chocolate Innovation Centre…
… joint venture with Daintree Estates

4. AC&C / Daintree Estates - Cocoa & Chocolate Innovation Centre
Partnerships with…
University of Melbourne
University of NSW
Southern Cross University
William Angliss Institute
Department of Primary Industries, Queensland

5. Innovation Centre Activities
Range of student projects and work experience
Cocoa fermentation R&D
New product development and innovation
Cocoa and chocolate processing equipment innovation

6. What is an ORIGIN cocoa/chocolate?
Single origin chocolate
is a chocolate made from cocoa beans cultivated from one country
or region.
Single origin estate chocolate
is a chocolate made from cocoa derived from a single estate or
plantation.
Grand cru cacao
is a term originally coined for a larger area origin chocolate,
composed of a mixture of beans originating from a region rather
from an a specific country.

7. Global chocolate market growth trends
Chocolate made from
Estimated CAGR of 2.7% beans grown in one
from 2011 to 2016 particular area or region,
in particular, bars made
‘from scratch’ by small
artisan manufacturers,
often from directly
Top trends & highest growth potential segments include: sourced cacao beans, and
often accompanied by
Chocolate made from 50-70% plus cocoa solids deep relationships with
farmers and the growing
Single-origin chocolate communities.
Functional chocolate with physical or emotional health benefits
Euromonitor: functional chocolate market has grown by 15% on average per year over the last four years
Organic, ethical, sustainable /fair-trade chocolates
Cocoa & chocolate derived beverages, brewing cocoa
(www.criobru.com, www.drinkchoffy.com)
Some of these categories are predicted to reach more than double
digit growth annually over the next few years
Joan Steuer: www.chocolatemarketing.com/top-ten/trends
Global chocolate, cocoa beans, lecithin, sugar and vanilla market by market share, trade prices, geography trends and forecast (2011-2016)
http://www.marketsandmarkets.com/Market-Reports/global-chocolate-market

8. Examples of Single Origin & Single Estate Origin Chocolates

9. Features of Single Origin Chocolate
Unique and distinctive packaging
Distinctive and unique flavours
Bars made ‘from scratch’ by small artisan manufacturers,
often from directly sourced cacao beans, and often
accompanied by deep relationships with farmers and the
growing communities.
Dark mostly, but some milk
Premium priced… up to $10-12 per 100g (retail)

10. Australia’s first Single Origin Chocolate – Daintree Estates
Estates spread around the Mossman and Daintree region in
Far North Queensland
Total supply chain model… from “Estate to Plate”
Growers and links to the community are key in the business
philosophy
Central fermentation, drying and bean sorting.
Products distributed widely in FNQ and now spreading
through South-East Queensland, parts of Victoria, NSW and
South Australia.
Retail and food service range
All products contain Mossman Mill raw sugar

11. Australia’s first Single Origin Chocolate

12. Some of the people behind Daintree Estates

13. Some of the people behind Daintree Estates

14. AC&C Mill Estate... a massive rejuvenation challenge!
from to

15. Australia’s first Single Origin Chocolate – Daintree Estates

16. Australia’s first “Product of...” chocolate
Stone ground and hand crafted
65% medium roasted Australian cocoa bean nibs
35% Mossman Mill Daintree Gold™ Raw Sugar
Ground Australian grown whole vanilla pods
No lecithin
PRODUCT OF AUSTRALIA!!!

17. OCEANIA Origin Chocolates by Daintree Estates
All products are stone-ground and hand-crafted
AUSTRALIA - The first and only chocolate to qualify as Product of Australia
VANUATU - 45% cocoa solids, Milk
N NEW BRITAIN, PNG - 70% cocoa solid, Dark
SAMOA - 45% cocoa solids, Milk

18. Challenges and the future
Building relationships with growers and communities
Ensuring consistent quality and compliance
Managing logistics and importation systems
Developing roasting profiles and recipes that bring out the
best unique flavours of the various Origin cocoa beans
Sourcing more unique cocoa beans from the Oceania and
South-East Asian region
Continuing to develop a viable cocoa growing and processing
industry in FNQ……..more cocoa plantings.
Building the Cocoa & Chocolate Innovation Centre’s
capabilities and reputation with ingredient and chocolate
recipe innovations…. second to none!!

19. Acknowledgements and thanks to:
The management, production and technical
team at AC&C.
The Daintree Estates growers in FNQ and the
Daintree Estates management team.
The Daintree Estates co-manufacturing partners
Our new cocoa bean suppliers and their
communities throughout the region.
Thanks for listening. Any questions?