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Presentation delivered at CILIP Umbrella Conference, July 2011.
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Local Studies Libraries and Social Media Strategies
1.
2.
Business information Heritage
& Local Studies Public Library USPs?
3.
Council/organisation
priorities Financial austerity Changing patterns of use Challenge to our information role Context:
4.
Exacerbating the Disintermediation
Perceived Web 2.0 threat?
5.
The Local Studies
image?
6.
Focus on your
market
7.
Chasing
the youth market “Being where our users are” “Marketing what we do” Following bandwagons? Perceived “solutions”
8.
9.
The Power of
Like?
10.
11.
12.
13.
Heritage Gallery
14.
The 'S' Factor
15.
Social Media
16.
Flickr and online
forum
17.
Embedding Video Clips
18.
Community film-making
19.
High Street project
20.
Solihull Earth
21.
Memoryscapes
22.
Content creation
23.
24.
Family History podcasting
25.
Place-based information
26.
Relevance Visibility Strategy
Integration Creativity (Radical) Trust Essentials for success
27.
People or Content?
People AND Content Web 2.0: The Essential Mix
28.
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