how do know how your app is used

1. StandarcUserStatistics
Google Play &iTunesConnect
Dag Forsén
dag.forsen@sogeti.se

2. App store/iTunes Connect

3. App store/iTunes Connect – very basic info!

4. App store – iTunes Connect

5. iTunes Connect Mobile app

6. Third party tools offer slightly more, but not
much more than iTunes Connect.

7. Google Play stats –much more comprehensive!
Star ratings - the number of stars shows the average rating your users gave the app and the total
number of users who rated your app.
User statistics:
Total user installs - the total number of unique users that have ever installed this app.
Active user installs - the number of users who have the app currently installed on at least one
of their devices.
Daily user installs - the number of unique users who installed this app for the the first time
during that day.
Daily user uninstalls - the number of unique users who uninstalled the app from all devices
during that day.
Device statistics:
Active device installs - the number of devices on which the application is currently installed
Daily device installs - the number of new devices on which the app was installed for the first
time during that day.
Daily device uninstalls - the number of unique devices which uninstalled the app in the past
day.
Daily device upgrades - the number of unique devices upgraded from an older version to the
latest version of the app in the past day.

9. More info?
Dag Forsén
+46 722 12 86 87
• dag.forsen@sogeti.se
© Sogeti
dag.forsen@sogeti.se