Cyndee Haydon, Clearwater Realtors Presentation for New Hampshire Real Estate Bar Camp 2010 about QR Codes - includes examples from 3 Tech Savvy Realtors - Lesley Lambert, Debbie Kirkland and Monika McGillicuddy

1. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.com
QR Codes – Queasy to Easy
Practical QR Code Tips for Today’s
Realtors

2. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Understanding QR Codes
What are QR Codes?
6 Reasons Realtors Should Care
How to Read QR Codes
How to Create Your Own QR Codes
Ways to Use them in Real Estate Now
Tech Savvy Peers Leading the Way

3. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
What are QR Codes?
 QR stands for Quick Response
 It’s a 2 Dimensional Code invented in 1994
 Grocery Store Barcodes just read #s and are1
Dimensional Codes invented in 1952
 Basically it’s a UPC code that gives you a
website link (http://...)
or data (like phone #)

4. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Starting to see them everywhere

5. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
6 Reasons Realtors Should Care
1. Another way to Connect with Mobile Clients and
Prospects Real time
2. Mobile Smartphone Users Exploding
3. Ability to Differentiate Yourself Now
4. MakesYour Print Marketing Interactive
5. Allows You to Track All Your Marketing
6. Be Green!...
and ultimately make more Green$$

6. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
How to Read QR Codes

7. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Download a Reader
Some of the Most Popular ones…
Droids – ZXing Bar Code App
http://www.androlib.com/android.application.com-
google-zxing-client-android-xzA.aspx
IPhone –
QR App, Quickmark QR Code Reader
Blackberry etc. –
http://reader.kaywa.com/
http://get.beetagg.com

8. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Scan It or Point & Click => “Take Pic”
 Click on your “QR Reader App” on your phone to
open
 Point your phone at the QR Code
 Scan it or Click like you take a picture
 Application will read and
 Show website link and give you options of what to do
next:

9. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Go to the Link or Share it
 Gives you URL link or other info
OR
 Contact info
 Text
 Phone #
 You can bookmark this link
 You can get info there or go to url link
 You can share it

10. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
How to Create Your Own QR Code
http://qrcode.kaywa.com

11. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Using QR Codes in Real Estate
In All Your Marketing
 Sign Riders
 Car Magnets
 In Videos
 Print Material – flyers, brochures, business
cards
 Online Portals - Blog,Social Media, etc.
 Contests, Invitations, Scavenger Hunt Open
House, etc.

12. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Tech Savvy Peers Leading the Way
 Lesley Lambert in Western Mass @lesleylambert #twitterqueens
 http://westernmahomes.net/2010/04/qr-code-technology-for-real-
estate-marketing-in-western-massachusetts/ - Great Video

13. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Tech Savvy Peers Leading the Way
 Debbie Kirkland in Tallahasse FL @FloridaSunSales
 http://www.homesalesoftallahassee.com/customer-appreciation.php

14. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Tech Savvy Peers Leading the Way
 Monika & Jay McGuillicuddy New Hampshire @Monicamcg
@acemaker
 http://monikamcgillicuddy.com/wordpress/general-r/scan-me-go-
ahead-i-dare-you/
 Monika’s QR code has all her info displayed and also let’s you add her as
contact, show map, dial number and send her and email.
 QR Code Address Book

15. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
More QR Code Options / Branding
Advanced Options
 http://Clikbrix.com
Customize your QR Code with Branding
> http://www.clikbrix.com/t/128 (Lesley Lambert)
> http://clickbrix.com/customize-your-qr-code
 http://www.QRSpotlight.com
 Dakno.com code to add to your blog posts
 Different colors via http://qrcode.kaywa.com

16. Copyright 2009 Cyndee Haydon www.SandbarsToSunsets.
Ultimately >> Real Estate is Still a
People Business….
...with just one more way to connect!
How can you think to use them?