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Hvad er sociale medier?
Digitale medier og netmedieret kommunikation i undervisningen
Outreach ’10
Hvadersocialemedier 11.4.2011
Hvadersocialemedier 11.4.2011
Hvadersocialemedier 11.4.2011
Hvadersocialemedier 11.4.2011
web 2.0

‣ konference - 2004


‣ overlevelsesparameter efter dot.com-crashet i 2001


‣ O'Reilly: What Is Web 2.0:


   ‣ http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/
     what-is-web-20.html


‣ http://en.wikipedia.org/wiki/Web_2.0
Kritik

‣ Troværdighed


   ‣ John Seigenthaler/Brian Chase-sagen


‣ Forretningsmodel


‣ Tim Berners-Lee


   ‣ konceptuel


   ‣ teknologisk


‣ “The “2.0-ness” is not something new, but rather a fuller realization of the true
  potential of the web platform”
O’Reillys syv principper

1.The Web as Platform


2.Harnessing Collective Intelligence


3.Data is the Next Intel Inside


4.End of Software Release Cycle


5.Lightweight Programming Models


6.Software Above the Level of a Single Device


7.Rich User Experiences
O’Reilly - eksempler
https://www.edumedia.dk/#?
David Hirsch   PageType=Asset&ID=739
Tags
compact definition? [O’Reilly]
I said I'm not fond of definitions, but I woke up this morning with
the start of one in my head: Web 2.0 is the network as platform,
spanning all connected devices; Web 2.0 applications are those
that make the most of the intrinsic advantages of that platform:
delivering software as a continually-updated service that gets better
the more people use it, consuming and remixing data from multiple
sources, including individual users, while providing their own data
and services in a form that allows remixing by others, creating
network effects through an "architecture of participation," and
going beyond the page metaphor of Web 1.0 to deliver rich user
experiences.http://radar.oreilly.com/archives/2005/10/
web_20_compact_definition.html

http://www.youtube.com/watch?v=3zJqihkLcGc
RSS

‣ Really Simple Syndication


‣ Rich Site Summary
Cluetrain Manifesto, 1999
http://www.cluetrain.com/book/95-theses.html

# Markets are conversations.
# Markets consist of human beings, not demographic
sectors.
# Conversations among human beings sound human. They
are conducted in a human voice.
# Whether delivering information, opinions, perspectives,
dissenting arguments or humorous asides, the human
voice is typically open, natural, uncontrived.
# People recognize each other as such from the sound of
this voice.
# The Internet is enabling conversations among human
beings that were simply not possible in the era of mass
media
long tail   Chris Anderson, Wired, 2004
Negativ definition: Hvad er Web 2.0 ikke
Negativ definition: Hvad er Web 2.0 ikke
Arto år 2000
Arto år 2010
Yahoo 1999
Google 1999
mahalo.com
Hvadersocialemedier 11.4.2011
Nøglebegreber - brugeren

• Deltagelse


• Åbenhed


• Samtale


• Fællesskab


• Connected


• Netværk
Hvadersocialemedier 11.4.2011

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Hvadersocialemedier 11.4.2011

  • 1. Hvad er sociale medier? Digitale medier og netmedieret kommunikation i undervisningen Outreach ’10
  • 6. web 2.0 ‣ konference - 2004 ‣ overlevelsesparameter efter dot.com-crashet i 2001 ‣ O'Reilly: What Is Web 2.0: ‣ http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/ what-is-web-20.html ‣ http://en.wikipedia.org/wiki/Web_2.0
  • 7. Kritik ‣ Troværdighed ‣ John Seigenthaler/Brian Chase-sagen ‣ Forretningsmodel ‣ Tim Berners-Lee ‣ konceptuel ‣ teknologisk ‣ “The “2.0-ness” is not something new, but rather a fuller realization of the true potential of the web platform”
  • 8. O’Reillys syv principper 1.The Web as Platform 2.Harnessing Collective Intelligence 3.Data is the Next Intel Inside 4.End of Software Release Cycle 5.Lightweight Programming Models 6.Software Above the Level of a Single Device 7.Rich User Experiences
  • 11. Tags
  • 12. compact definition? [O’Reilly] I said I'm not fond of definitions, but I woke up this morning with the start of one in my head: Web 2.0 is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an "architecture of participation," and going beyond the page metaphor of Web 1.0 to deliver rich user experiences.http://radar.oreilly.com/archives/2005/10/ web_20_compact_definition.html http://www.youtube.com/watch?v=3zJqihkLcGc
  • 13. RSS ‣ Really Simple Syndication ‣ Rich Site Summary
  • 14. Cluetrain Manifesto, 1999 http://www.cluetrain.com/book/95-theses.html # Markets are conversations. # Markets consist of human beings, not demographic sectors. # Conversations among human beings sound human. They are conducted in a human voice. # Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived. # People recognize each other as such from the sound of this voice. # The Internet is enabling conversations among human beings that were simply not possible in the era of mass media
  • 15. long tail Chris Anderson, Wired, 2004
  • 16. Negativ definition: Hvad er Web 2.0 ikke
  • 17. Negativ definition: Hvad er Web 2.0 ikke
  • 24. Nøglebegreber - brugeren • Deltagelse • Åbenhed • Samtale • Fællesskab • Connected • Netværk