1. Talent Solutions
Stand out with LinkedIn’s Tips and Tricks for Recruiters
LinkedIn is a powerful platform for recruiters to build connections with
top talent around the world. Follow these eight key tips to optimise your
presence on LinkedIn and make the most of the world’s largest
professional network.
It all starts with your profile
Stacy Takeuchi
Your profile is your first opportunity to build your personal brand as a Director of Talent Acquisition – Connecting Talent
recruiting leader: with Opportunity at Universal Technical Institute
• Your picture is a must; it makes your profile more human, and you
more accessible. 277
Connect
connections
• Get creative with your headline: tell people what you stand for. Your Websites We’re Hiring Great People! »
headline will show up in search results, so make people want to click UTI Careers YouTube Channel »
Take a Tour of Our Home Office »
on it. www.linkedin.com/stacytakeuchi/ Contact Info
• Feature recommendations: ask for recommendations from your team, BACKGROUND
hiring managers, and people you’ve hired. SUMMARY
At UTI, we change the world one life at a time by helping students achieve the career
• Bring it to life: add rich media content, upload your presentations on of their dreams—it’s the underlying inspirational reason for our existence and the
reason we come to work everyday. Working at UTI is challenging, constantly
Slideshare and add a link to your company’s website, LinkedIn changing and a place where you can make a real difference in others’ lives and in
your own career as well.
Company/Career page, company blog.
• Give your pitch: Your summary should show what it’s like to work at
your company. Think BRAND, not CV.
Utilise LinkedIn Groups
• Join many: Join recruiting groups or others that are relevant to your key talent pools.
They’ll help you keep your finger on the pulse of the market.
• Participate in a few: Get involved in a few select groups to brand yourself as an expert.
Post thoughtful questions, articles the group might like, and unbiased responses to
conversations.
• Run one: Create a group about your company, industry, or functional area to drive employment brand, build pipeline, and even
source. If you’re running out of ideas to animate the group, browse LinkedIn Today. And don’t forget to promote and drive traffic
to your group — link to it from your LinkedIn Career page, your Facebook page and Twitter handle, and encourage others to do
the same.
Share your jobs
Expand your reach by sharing your jobs across LinkedIn, Facebook, Twitter, or
individuals. Watch your jobs go viral by forwarding to multiple audiences.