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Cognitive Theory of Multimedia Learning: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE  PICTURES VISUAL MENTAL MODEL Organizing Pictures EYES
Dual Channels: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE  PICTURES Organizing Pictures VISUAL MENTAL MODEL EYES
Dual Channels: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE  PICTURES Organizing Pictures VISUAL MENTAL MODEL EYES
Limited Capacity: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE  PICTURES Organizing Pictures VISUAL MENTAL MODEL EYES
Active Processing: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE  PICTURES VISUALMENTAL MODEL Organizing Pictures EYES

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Cognitive Theory of Multimedia Learning

  • 1. Cognitive Theory of Multimedia Learning: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE PICTURES VISUAL MENTAL MODEL Organizing Pictures EYES
  • 2. Dual Channels: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE PICTURES Organizing Pictures VISUAL MENTAL MODEL EYES
  • 3. Dual Channels: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE PICTURES Organizing Pictures VISUAL MENTAL MODEL EYES
  • 4. Limited Capacity: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE PICTURES Organizing Pictures VISUAL MENTAL MODEL EYES
  • 5. Active Processing: Working Memory Sensory Memory Multimedia Presentation EARS Long-Term Memory AUDIO MENTAL MODEL Organizing Words Selecting Words WORD SOUND BASE WORDS PRIOR KNOWLEDGE Integrating Selecting Pictures VISUAL IMAGE BASE PICTURES VISUALMENTAL MODEL Organizing Pictures EYES