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Know First • Be First • Profit First



         Craig Rispin
Business Futurist & Innovation Expert


       www.FutureTrendsGroup.com
       craig@futuretrendsgroup.com

                                        Up
People




Business        Technology




                             Up
People

     W
      or
      Sh k/L                                 s
        ift ife                       ife ce
                                     L n
                                        e
                                 S   ci


                  Acceleration
Business           Globalised    Technology




                                                 Up
Some Future Trends are
   Based on Facts...


                         Up
“Demographics are
    destiny.”

                    Up
Some Future Trends are
 Based on Big Ideas...


                         Up
Karl Fisch - TheFischBowl.blogspot.com




                                         Up
Discuss with a Partner:

What Did You Find Most
Surprising in the Video
  “Did You Know”?

                          Up
Up
“If change is
happening on the
outside faster than
 on the inside the
 end is in sight.”
   -Jack Welch




                      Up
Evidence Will Out...



                       Up
Up
Up
Up
Up
Up
People

     W
      or
      Sh k/L                                 s
        ift ife                       ife ce
                                     L n
                                        e
                                 S   ci


                  Acceleration
Business           Globalised    Technology




                                                 Up
Education
                              Re-Engineering

                   Global                                        Free
                   Mobility                                     Agency

                Age Gap          People                             End of
                                                                  Retirement

   Un-Bell Curve          W                                            Speed & Size
                           or
                           Sh k/L                                  s
                             ift ife                        ife ce
                                                           L n
                                                              e
Marketing                                              S   ci               Unbreakable
Megatrend                                                                      Tech
                                       Acceleration
               Business                 Globalised    Technology                   Cloud
Outrageous
Outsourcing                                                                      Computing

 Coworking                                                                       CoIT
               Virtual    Innovation                  Robots            Mobile
              Business    Imperative                   Rise            Madness

                                                                                             Up
Education
                              Re-Engineering

                   Global                                        Free
                   Mobility                                     Agency

                Age Gap          People                             End of
                                                                  Retirement

   Un-Bell Curve          W                                            Speed & Size
                           or
                           Sh k/L                                  s
                             ift ife                        ife ce
                                                           L n
                                                              e
Marketing                                              S   ci               Unbreakable
Megatrend                                                                      Tech
                                       Acceleration
               Business                 Globalised    Technology                   Cloud
Outrageous
Outsourcing                                                                      Computing

 Coworking                                                                       CoIT
               Virtual    Innovation                  Robots            Mobile
              Business    Imperative                   Rise            Madness

                                                                                             Up
Your mobile phone has
more computing power than
        all of NASA in 1969.




          http://www.flickr.com/photos/43533334@N07/5153726732
How Big is Mobile Today?

7B People in the World

6B Mobile Subscribers

1B 3G/4G Subscribers
                           Up
Despite Tremendous Ramp So Far,
Smartphone User Adoption Has Huge Upside
                                         Global Smartphone vs. Mobile Phone Subscriptions, Q4:11
                              7,000                                                                                     6.1B Mobile Phone
                                                                                                                              Subscriptions
                              6,000


                              5,000
  Global Subscriptions (MM)




                              4,000


                              3,000


                              2,000
                                                 953MM
                                             Smartphone
                                            Subscriptions
                              1,000


                                 0
                                                Smartphone                                                                      Mobile Phone

                                      Source: Mobile phone subscriptions per Informa (as of Q4:11), Smartphone subscriptions estimate based on Morgan Stanley Research’s
                                                                                              estimated smartphone user as % of total mobile user at the end of 2011 (16%).
                                      Note: While there are 1B global 3G subscribers as of Q4:11, not all of them were smartphone users. One user may have multiple mobile      11
                                                                                                     subscriptions, therefore actual user #s may be lower than subscriber #s.



                                                                                                                                                                                     Up
Apple iPhone + iTouch + iPad Ramp –
                              The Likes of Which We Haven’t Seen Before
                              iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape Users
                                                First 20 Quarters Since Launch
                   120
                                                                                                ~120MM+
                                               Mobile Internet
                   100                    iPhone + iTouch + iPad
                                                Launched 6/07
                                                                                                                            Desktop Internet
                   80
Subscribers (MM)




                                                                                                                                Netscape*
                                                                                                                            Launched 12/94
                   60
                                                                                                                                               Mobile Internet
                                                                                         ~32MM                                             NTT docomo i-mode
                   40                                                                                                                           Launched 6/99

                                                                                                                                             Desktop Internet
                   20                                                                    ~27MM
                                                                                                                                                    AOL*
                                                                                                                                          v 2.0 Launched 9/94
                                                                                          ~9MM

                         Q1    Q3        Q5          Q7           Q9          Q11          Q13          Q15          Q17          Q19
                                                            Quarters Since Launch
                              iPhone + iTouch                NTT docomo i-mode                         AOL             Netscape
                                    Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates
                                     ~65MM+ netbooks have shipped in first 11 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research.     8
                                                                                                                                               Data as of CQ3:10.
380M




Mobile Internet Ramping Faster than Desktop Internet Did –
                  Apple Leading Charge
                              iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape Users
                                                First 20 Quarters Since Launch
                   100

                                                                            ~85MM
                                       Mobile Internet                                                          Desktop Internet
                   80
                                       iPhone + iTouch                                                               Netscape*
                                        Launched 6/07                                                            Launched 12/94
Subscribers (MM)




                   60
                                                                                                                                               Mobile Internet
                                                                            ~31MM                                                          NTT docomo i-mode
                   40
                                                                                                                                                Launched 6/99


                                                                             ~18MM                                                           Desktop Internet
                   20
                                                                                                                                                    AOL*
                                                                                                                                          v 2.0 Launched 9/94
                                                                             ~8MM

                         Q1    Q3        Q5           Q7          Q9          Q11          Q13          Q15          Q17          Q19
                                                             Quarters Since Launch
                              iPhone + iTouch                 NTT docomo i-mode                        AOL              Netscape
                                    Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates
                                      ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research.     7

                                                                                                                                                                        Up
380M




Mobile Internet Ramping Faster than Desktop Internet Did –
                  Apple Leading Charge
                              iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape Users
                                                First 20 Quarters Since Launch
                   100

                                                                            ~85MM
                                       Mobile Internet                                                          Desktop Internet
                   80
                                       iPhone + iTouch                                                               Netscape*
                                        Launched 6/07                                                            Launched 12/94
Subscribers (MM)




                   60
                                                                                                                                               Mobile Internet
                                                                            ~31MM                                                          NTT docomo i-mode
                   40
                                                                                                                                                Launched 6/99


                                                                             ~18MM                                                           Desktop Internet
                   20
                                                                                                                                                    AOL*
                                                                                                                                          v 2.0 Launched 9/94
                                                                             ~8MM

                         Q1    Q3        Q5           Q7          Q9          Q11          Q13          Q15          Q17          Q19
                                                             Quarters Since Launch
                              iPhone + iTouch                 NTT docomo i-mode                        AOL              Netscape
                                    Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates
                                      ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research.     7

                                                                                                                                                                        Up
468M




Mobile Internet Ramping Faster than Desktop Internet Did –
                  Apple Leading Charge
                              iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape Users
                                                First 20 Quarters Since Launch
                   100

                                                                            ~85MM
                                       Mobile Internet                                                          Desktop Internet
                   80
                                       iPhone + iTouch                                                               Netscape*
                                        Launched 6/07                                                            Launched 12/94
Subscribers (MM)




                   60
                                                                                                                                               Mobile Internet
                                                                            ~31MM                                                          NTT docomo i-mode
                   40
                                                                                                                                                Launched 6/99


                                                                             ~18MM                                                           Desktop Internet
                   20
                                                                                                                                                    AOL*
                                                                                                                                          v 2.0 Launched 9/94
                                                                             ~8MM

                         Q1    Q3        Q5           Q7          Q9          Q11          Q13          Q15          Q17          Q19
                                                             Quarters Since Launch
                              iPhone + iTouch                 NTT docomo i-mode                        AOL              Netscape
                                    Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates



                                                                                                                                                                        Up
                                      ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research.     7
iPods Changed Media Industry iPhones Ramped Even
Faster iPad Growth (3x iPhone) Leaves “Siblings” in Dust
                                        First 8 Quarters Cumulative Unit Shipments, iPod vs. iPhone vs. iPad

                                1,400
                                70,000
                                                          iPad
                                                           iPad
                                                            iPad        iPhone
                                                                         iPhone
                                                                          iPhone           iPod
                                                                                            iPod
                                                                                             iPod
                          20,000
                            1,200
                            60,000
  Global Unit Shipments (000)
  Global Unit Shipments (000)




                            1,000
                            50,000
                          15,000

                                  800
                                40,000

                          10,000
                              600
                            30,000


                                  400
                                20,000
                                5,000

                                  200
                                10,000


                                   000
                                     000         1
                                                 11       2
                                                          22        3
                                                                   33           4
                                                                               44           5
                                                                                           55               6
                                                                                                            6                7
                                                                                                                             7               8
                                                                                                                                             8
                                                                     Quarters After Launch
                                                                      Quarters After Launch
                                                                    Quarters After Launch

                                                                                      Source: Apple, as of CQ1:12 (8 quarters post iPad launch).    9
                                                                                                                                                   Up
Up
bit.ly/AppStoreMedRoom




                         Up
Security             Metering




                                                  Access




Control




                                          Money
   Body
                     Engines
Partner Questions:
What’s your favorite smartphone app
and why?
Do you have a mobile strategy at
your organisation?




                                      Up
People

     W
      or
      Sh k/L                                 s
        ift ife                       ife ce
                                     L n
                                        e
                                 S   ci


                  Acceleration
Business           Globalised    Technology




                                                 Up
Education
                              Re-Engineering

                   Global                                        Free
                   Mobility                                     Agency

                Age Gap          People                             End of
                                                                  Retirement

   Un-Bell Curve          W                                            Speed & Size
                           or
                           Sh k/L                                  s
                             ift ife                        ife ce
                                                           L n
                                                              e
Marketing                                              S   ci               Unbreakable
Megatrend                                                                      Tech
                                       Acceleration
               Business                 Globalised    Technology                   Cloud
Outrageous
Outsourcing                                                                      Computing

 Coworking                                                                       CoIT
               Virtual    Innovation                  Robots            Mobile
              Business    Imperative                   Rise            Madness

                                                                                             Up
Juan Enriquez




                Up
Juan Enriquez




                Up
Up
Up
Up
3D Printed Organs




                    Up
Education
                              Re-Engineering

                   Global                                        Free
                   Mobility                                     Agency

                Age Gap          People                             End of
                                                                  Retirement

   Un-Bell Curve          W                                            Speed & Size
                           or
                           Sh k/L                                  s
                             ift ife                        ife ce
                                                           L n
                                                              e
Marketing                                              S   ci               Unbreakable
Megatrend                                                                      Tech
                                       Acceleration
               Business                 Globalised    Technology                   Cloud
Outrageous
Outsourcing                                                                      Computing

 Coworking                                                                       CoIT
               Virtual    Innovation                  Robots            Mobile
              Business    Imperative                   Rise            Madness

                                                                                             Up
South Korean Kids Get Robot Teachers




                                       Up
Robotic Surgery Has Doubled in 5 Yrs




                                       Up
Download Craig’s eBook:




 QR Scan or  is.gd/think
                            Up
Know First • Be First • Profit First



         Craig Rispin
Business Futurist & Innovation Expert


       www.FutureTrendsGroup.com
       craig@futuretrendsgroup.com

                                        Up

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Craig Rispin Futurist Keynote for Complementary Healthcare Council of Australia

  • 1.
  • 2. Know First • Be First • Profit First Craig Rispin Business Futurist & Innovation Expert www.FutureTrendsGroup.com craig@futuretrendsgroup.com Up
  • 3.
  • 4. People Business Technology Up
  • 5. People W or Sh k/L s ift ife ife ce L n e S ci Acceleration Business Globalised Technology Up
  • 6. Some Future Trends are Based on Facts... Up
  • 7. “Demographics are destiny.” Up
  • 8.
  • 9. Some Future Trends are Based on Big Ideas... Up
  • 10. Karl Fisch - TheFischBowl.blogspot.com Up
  • 11.
  • 12. Discuss with a Partner: What Did You Find Most Surprising in the Video “Did You Know”? Up
  • 13. Up
  • 14. “If change is happening on the outside faster than on the inside the end is in sight.” -Jack Welch Up
  • 16. Up
  • 17. Up
  • 18. Up
  • 19. Up
  • 20. Up
  • 21. People W or Sh k/L s ift ife ife ce L n e S ci Acceleration Business Globalised Technology Up
  • 22. Education Re-Engineering Global Free Mobility Agency Age Gap People End of Retirement Un-Bell Curve W Speed & Size or Sh k/L s ift ife ife ce L n e Marketing S ci Unbreakable Megatrend Tech Acceleration Business Globalised Technology Cloud Outrageous Outsourcing Computing Coworking CoIT Virtual Innovation Robots Mobile Business Imperative Rise Madness Up
  • 23. Education Re-Engineering Global Free Mobility Agency Age Gap People End of Retirement Un-Bell Curve W Speed & Size or Sh k/L s ift ife ife ce L n e Marketing S ci Unbreakable Megatrend Tech Acceleration Business Globalised Technology Cloud Outrageous Outsourcing Computing Coworking CoIT Virtual Innovation Robots Mobile Business Imperative Rise Madness Up
  • 24. Your mobile phone has more computing power than all of NASA in 1969. http://www.flickr.com/photos/43533334@N07/5153726732
  • 25. How Big is Mobile Today? 7B People in the World 6B Mobile Subscribers 1B 3G/4G Subscribers Up
  • 26. Despite Tremendous Ramp So Far, Smartphone User Adoption Has Huge Upside Global Smartphone vs. Mobile Phone Subscriptions, Q4:11 7,000 6.1B Mobile Phone Subscriptions 6,000 5,000 Global Subscriptions (MM) 4,000 3,000 2,000 953MM Smartphone Subscriptions 1,000 0 Smartphone Mobile Phone Source: Mobile phone subscriptions per Informa (as of Q4:11), Smartphone subscriptions estimate based on Morgan Stanley Research’s estimated smartphone user as % of total mobile user at the end of 2011 (16%). Note: While there are 1B global 3G subscribers as of Q4:11, not all of them were smartphone users. One user may have multiple mobile 11 subscriptions, therefore actual user #s may be lower than subscriber #s. Up
  • 27. Apple iPhone + iTouch + iPad Ramp – The Likes of Which We Haven’t Seen Before iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape Users First 20 Quarters Since Launch 120 ~120MM+ Mobile Internet 100 iPhone + iTouch + iPad Launched 6/07 Desktop Internet 80 Subscribers (MM) Netscape* Launched 12/94 60 Mobile Internet ~32MM NTT docomo i-mode 40 Launched 6/99 Desktop Internet 20 ~27MM AOL* v 2.0 Launched 9/94 ~9MM Q1 Q3 Q5 Q7 Q9 Q11 Q13 Q15 Q17 Q19 Quarters Since Launch iPhone + iTouch NTT docomo i-mode AOL Netscape Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates ~65MM+ netbooks have shipped in first 11 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research. 8 Data as of CQ3:10.
  • 28. 380M Mobile Internet Ramping Faster than Desktop Internet Did – Apple Leading Charge iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape Users First 20 Quarters Since Launch 100 ~85MM Mobile Internet Desktop Internet 80 iPhone + iTouch Netscape* Launched 6/07 Launched 12/94 Subscribers (MM) 60 Mobile Internet ~31MM NTT docomo i-mode 40 Launched 6/99 ~18MM Desktop Internet 20 AOL* v 2.0 Launched 9/94 ~8MM Q1 Q3 Q5 Q7 Q9 Q11 Q13 Q15 Q17 Q19 Quarters Since Launch iPhone + iTouch NTT docomo i-mode AOL Netscape Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research. 7 Up
  • 29. 380M Mobile Internet Ramping Faster than Desktop Internet Did – Apple Leading Charge iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape Users First 20 Quarters Since Launch 100 ~85MM Mobile Internet Desktop Internet 80 iPhone + iTouch Netscape* Launched 6/07 Launched 12/94 Subscribers (MM) 60 Mobile Internet ~31MM NTT docomo i-mode 40 Launched 6/99 ~18MM Desktop Internet 20 AOL* v 2.0 Launched 9/94 ~8MM Q1 Q3 Q5 Q7 Q9 Q11 Q13 Q15 Q17 Q19 Quarters Since Launch iPhone + iTouch NTT docomo i-mode AOL Netscape Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research. 7 Up
  • 30. 468M Mobile Internet Ramping Faster than Desktop Internet Did – Apple Leading Charge iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape Users First 20 Quarters Since Launch 100 ~85MM Mobile Internet Desktop Internet 80 iPhone + iTouch Netscape* Launched 6/07 Launched 12/94 Subscribers (MM) 60 Mobile Internet ~31MM NTT docomo i-mode 40 Launched 6/99 ~18MM Desktop Internet 20 AOL* v 2.0 Launched 9/94 ~8MM Q1 Q3 Q5 Q7 Q9 Q11 Q13 Q15 Q17 Q19 Quarters Since Launch iPhone + iTouch NTT docomo i-mode AOL Netscape Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates Up ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research. 7
  • 31. iPods Changed Media Industry iPhones Ramped Even Faster iPad Growth (3x iPhone) Leaves “Siblings” in Dust First 8 Quarters Cumulative Unit Shipments, iPod vs. iPhone vs. iPad 1,400 70,000 iPad iPad iPad iPhone iPhone iPhone iPod iPod iPod 20,000 1,200 60,000 Global Unit Shipments (000) Global Unit Shipments (000) 1,000 50,000 15,000 800 40,000 10,000 600 30,000 400 20,000 5,000 200 10,000 000 000 1 11 2 22 3 33 4 44 5 55 6 6 7 7 8 8 Quarters After Launch Quarters After Launch Quarters After Launch Source: Apple, as of CQ1:12 (8 quarters post iPad launch). 9 Up
  • 32.
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  • 34. Up
  • 36. Security Metering Access Control Money Body Engines
  • 37. Partner Questions: What’s your favorite smartphone app and why? Do you have a mobile strategy at your organisation? Up
  • 38. People W or Sh k/L s ift ife ife ce L n e S ci Acceleration Business Globalised Technology Up
  • 39. Education Re-Engineering Global Free Mobility Agency Age Gap People End of Retirement Un-Bell Curve W Speed & Size or Sh k/L s ift ife ife ce L n e Marketing S ci Unbreakable Megatrend Tech Acceleration Business Globalised Technology Cloud Outrageous Outsourcing Computing Coworking CoIT Virtual Innovation Robots Mobile Business Imperative Rise Madness Up
  • 42. Up
  • 43. Up
  • 44. Up
  • 46. Education Re-Engineering Global Free Mobility Agency Age Gap People End of Retirement Un-Bell Curve W Speed & Size or Sh k/L s ift ife ife ce L n e Marketing S ci Unbreakable Megatrend Tech Acceleration Business Globalised Technology Cloud Outrageous Outsourcing Computing Coworking CoIT Virtual Innovation Robots Mobile Business Imperative Rise Madness Up
  • 47. South Korean Kids Get Robot Teachers Up
  • 48. Robotic Surgery Has Doubled in 5 Yrs Up
  • 49.
  • 50. Download Craig’s eBook: QR Scan or  is.gd/think Up
  • 51. Know First • Be First • Profit First Craig Rispin Business Futurist & Innovation Expert www.FutureTrendsGroup.com craig@futuretrendsgroup.com Up