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Networks for Citizen Consultation and Citizen Sourcing
             of Expertise: Exploring Innovations in the Public Sector




Cristobal Cobo, Ph.D
Research Fellow                                                         1
Oxford Internet Institute
University of Oxford
Continuous socio-
                                                                     technical process:
                                                                        community
                                                                       engagement.


                                                                  demand



                                                                       Information supply




Electronic Government Cicles (adapted from Caldas, 2008)   Yang and Zhiyong Lan (2010)   2
G2C
      3
Can the new technology
make a positive difference?                         ✔
(+) Yang and Zhiyong Lan (2010): Internet has
reduced the disparity in resources between policy
experts and citizens.
(+)Castells (2011): Internet facilitates changes in all
aspects of life, society, the economy and culture
(‘Arab spring’).
(+) Brabham (2009): ICTs enable deeper levels of
engagement between people and governments.
Crowdsourcing : New methods for connecting
collective intellect and creative solutions from
networks of citizens.                                4
✗
                 http://www.guardian.co.uk/film/2011/jun/06/social-media-documentary-makers




                Photograph: Mohammed Abed/AFP/Getty Images


(-) Alexander and Pal (1998): Information availability is different from
information utilisation.
 (-) Van Dijk (2010): ICT does not cause more political and societal
interest among citizens.
(-) Yang and Zhiyong Lan (2010): Avoiding techno-reductionism. The
Internet can improve democratic public policy making but those
changes depend on education, institution building, culture and trust
relationship formation.
(-) Hardy, Lawrence and Grant (2005): Avoiding oversimplifications.
Many collaborations fail to produce innovative solutions.              5
atlas.ch
                                                      developer.mozilla.org
The Performance of Distributed
Problem Solving Networks:
+ peer production
+ social production
+ co-production                                       sciencecommons.org        innocentive.com
+ co-creation
+ mass collaboration

OII and McKinsey Technology Initiative (MTI).
Dutton, William H., Paul A. David, and Wolf
Richter. (2008).                                            sermo.com           digg.com
‘wisdom of crowds’ – the idea that ‘the many
are smarter than the few’ (Surowiecki), where
a large number of ordinary people can
outperform a few experts by sharing
information and solving problems.
                                                         wikipedia.org        seriosity.com
(e.g. see Surowiecki 2004;
Benkler 2006; Tapscott           aswarmofangels.com
and Williams 2006).
                                                                                           6
Source: http://www.oii.ox.ac.uk/research/projects/?id=45
Management depends on Type of CNO
                              1.0 Sharing                    2.0 Contributing                      3.0 Collaborating


  Architecture                One to many                    Many to many                          Many to one


  Openness                    Open, Low                      Managing access Tiering,
  and Control                 Control                                        management
                                                                             control structures
  IPR                         Information                    Platform                              Co-created
                              shared                                                               product

  Performance                 Viewers                        Quantity of                           Engaging
                                                             Contributors                          targeted experts,
                                                                                                   producers
1.0 sharing documents, data, and other digital objects. Hypertextual/
2.0 supporting contributions to (limited) collaboration. Hypertextual/ UGC
3.0 supporting cooperative co creation. Hypertextual/ UGC /Cooperative Work
                                                                                                                                               7
      William Dutton. Capturing the Value of Networked Individuals: Strategies for Citizen Sourcing. University of Oxford. Presentation to ‘NETworked
                                                              Organizations’, organized by SINTEF, at Kanonhallen, Oslo, Norway, 10 November 2010
Aims of this study :
1.    To explore relevant EU website from public
sector to identify if they facilitate the creation of
networks for citizen consultation.
2. Identify the level of participation (1º Sharing; 2.º
   Contributing & 3.º Co-creating of knowledge).
              -> Architecture, Openness, Control, Modularization


• Governments strategies to foster online –’many-to-
  many’ communication.
• Online mechanisms to incorporate crowdsourcing
  and ‘distributed problem solving’.


                                                                   8
Matrix of Collaboration
     Levels of            Architecture         Value     Openness            Value      Control     Value    Modularization       Value   Total
  collaboration                                                                                                                           Value
“1.0. Sharing”: Here     Focus on open     1           Enables access 1              The control of 1       Contributors have     1       3
the information can      sharing of                    to information                individual's           limited level of
be shared, sold, or      documents (one                through deep                  participation is       intervention in
advertised.              to many)                      searching                     low or limited         contents (low)
(Hypertextual)                                         (open)                        (low)
“2.0. Contributing”:     Enables user-     2           It allows sharing 2           The platform's 2       Modularization        2       6
The Web to facilitate    generated                     insights,                     management is          keeps the task at a
group                    content (many-                information and               based in the           manageable level
communication,           to-many).                     opinions.                     levels of              (moderate, simple
thereby reshaping                                      (networked)                   participation          task).
who contributes                                                                      (moderate,
information to the                                                                   reputation).
collective group
(Hypertextual- User
Generated)
“3.0. Co-creating”: It   Allows            3           Creates a        3            Hierarchical   3       Keeping tasks        3        9
allows attracting        collaborative                 hierarchy of                  levels of              modular, precise and
and sustaining           production of                 rights and                    control over           easy to complete
relevant                 information                   privileges                    who and how            (high).
contributors or co-      products (many-               (managed).                    participates
creation to the          to-many).                                                   (high).
creation of
information
products or services.
(Hypertextual- User
Generated –
Cooperative Work)                                                                                                                             9
www.epractice.eu/awards
The boom in social media networks




2011-2015 European Action Plan
A more open (pro-active) model of design,
produce and deliver online services that foster
collaboration between citizens.


         From 31 countries, 52 cases have been
                        shortlisted as finalists.
                                                        eGovernment:
                                     • Supporting the single Market;
                                              • Empowering citizens;
                                          • Empowering businesses;
                  • Enabling administrative efficiency & effectiveness.
    sample: the non-biased nature of this list gives us objective criteria for inclusion                             10
Results
                      Number of Websites
                                           Average of the total
  Social Media Tool       that include
                                           websites of the study
                      “social media tools”
Twitter                         8                  16.3
Facebook                       6                   12.2
Youtube                        4                    8.2
Flickr                         4                    8.2
Linkedin                       1                     2
                                                                   11    11
Classification + Ranking tinyurl.com/EUwebsites
[e-Catalunya] # 12
ecatalunya.gencat.net (Spain)
                            [PloneGov] # 12
                                                                     Best Practices
                            plonegov.org (Belgium)
                                            Participa Andalucía # 10
                                            participaenandalucia.net
                                            (Spain)
                                                                     [Interoperability Infrastructure
                                                                     for Serv. Transf.] # 10
                                                                     ermis.gov.gr (Greece)

+Thematic citizens                                                          [Participatory Budgeting –Cologne] # 9
dialogue.                                                                           buergerhaushalt.stadt-koeln.de
                       +Open Source
+ Self organized                                                                                        (Germany)
                       Community.          + Citizens: propose,
communities.
                       +Facilitate the     exchange and             + Citizens suggest &
+ No external social   transfer of citizen promote ideas.                                     + Participatory
                                                                    discuss ideas.
media tools.           knowledge.                                                             budget (environment
                                           + Direct                 +Anonymity or             & educ.)
+ Variety of           + Ecosystem of      interaction with         authentication.           + First 100 ideas >
participation tools.   meta-                                        + Promote the
                                           local authorities.                                 studied by local
+ Self developed       collaboration       + Linked to FB & T       submission of ideas.
mechanism of                                                                                  admin. ( Cologne
                                           to disseminate                                     City council).
transactions.                              citizen ideas.
                                           + Crowdsourcing
                                           (vote for the ideas)
                                                                                                              12
C2G
  13
14
http://www.slideshare.net/oso/participatory-democracy-participatory-media
This map is taken from the following publication: "Graham, M., Hale, S. A. and Stephens, M. (2011)
Geographies of the World's Knowledge. London, Convoco! Edition."
                                                                                                     15
http://www.telegraph.co.uk/technology/twitter/8638292/Amazing-maps-show-Twitter-and-Flickr-activity-around-the-world.html?image=18




demanda
                                                                                                                                     Orange dots = Flickr photos; blue = tweets; white dots = both
                                                                                                                                                                                               16
                                                                                                                                                                                     Picture: Eric Fischer
Apple pulls WikiLeaks app from the App Store




 http://www.tuaw.com/2010/12/21/apple-pulls-wikileaks-app-from-the-app-store/
                                                                                demanda
                                                                                   17
http://arstechnica.com/tech-policy/news/2011/01/how-egypt-or-how-your-government-could-shut-down-the-internet.ars




http://thefifthwave.files.wordpress.com/2011/02/egyptwebshutdown.jpg


                                                                                                                                                                           18
19
Power to People




20
http://www.telegraph.co.uk/technology/twitter/8638292/Amazing-maps-show-Twitter-and-Flickr-activity-around-the-world.html?image=18
                                                                                                                                                  http://www.bbc.co.uk/news/technology-14493497



    “Under social media,
    Mr Cameron includes
    Facebook, Twitter and
    specific technologies such
    as text messaging”.




                                                                                                                                                                                 Between 6 and 10 August 2011




                                                                                                                                                                                  Prime Minister
                                                                                                                                                                                  David Cameron
                                                                                                                                                               “We are making technology work
                                                                                                                                                               for us, by capturing the images of
    London: The centre of the city. Twitter activity and                                                                                                           the perpetrators on CCTV – so
    photographies.                                                                                                                                                  even if they haven’t yet been
    Orange dots = Flickr photos; blue = tweets;
                                                                                                                                                                 arrested, their faces are known
    white dots = both
                                         Picture: Eric Fische                                                                                                  and they will not escape the law”.
                                                                                                                                                                                                                 21
              http://www.theatlantic.com/technology/print/2011/09/the-middle-eastern-nation-most-vulnerable-to-internet-shutdown/244507/
                                                                                                                                           http://www.   number10.gov.uk/news/pm-statement-on-disorder-in-england/
http://www.flickr.com/photos/metropolitanpolice/sets/72157628402525369/?page=2




                    These images have been
                    released as part of the
                    Metropolitan Police Winter
                    Withern Campaign. Police
                    are seeking assistance in
                    identifying the following
                    individuals.

                    If anyone recognises an
                    individual please contact the
                    telephone number below the
                    image or call Crimestoppers
                    quoting the unique reference
                    code.




                                                                                 22
http://www.independent.co.uk/news/uk/politics/who-are-the-commons-moles-changing-wikipedia-entries-7545991.html




          “MPs and staff working in the
          House of Commons have been
          responsible for making nearly
          10,000 changes to pages of
          the online encyclopaedia
          Wikipedia”.




Trust?                                                                   http://www.guardian.co.uk/world/2012/feb/07/putin-hacked-emails-russian-nashi?newsfeed=true
                                                                                                                                                                       23
open data
visualization

                24
http://www.socrata.com/opendata/open-data-its-more-than-publishing-a-csv/




          demand/supply

                                                                            25
93,6 M. CLP
                                                                            121m GBP




http://www.gobiernotransparentechile.cl/directorio/entidad/11/156/per_planta/A%C3%B1o%202012




                                                                                   open data
Instituto Federal de Acceso a la Información                                              26
Pública y Protección de Datos (IFAI)
http://reference.data.gov.uk/gov-structure/organogram/?dept=justice&post=1
                                                                    146,9M CLP
                                                                    184m GBP




                                                                                 open data
                                                                                     27
http://data.gov.uk/




                                            Use the UK Police API
                                                       to retrieve
                                              information about
                                            neighborhood areas.
                                                  * View the crime stats


                                                                    open data
http://itunes.apple.com/gb/app/crime-spy-uk/id420241073?mt=8               28
Open Data/visualization


                          29
US Federal Communications Commission: US communications objects
density (cellular tower density , TV digital towers by state).




      http://www.gearthblog.com/images/images606/communicationsdensity.jpg
http://spatialanalysis.co.uk/2011/12/2011/




http://www.coolinfographics.com/blog/2011/8/18/the-power-of-data-visualization-iphone-tracking.html   31
http://itunes.apple.com/us/app/stats-of-the-union/id432948008?mt=8&ign-mpt=uo%3D4   32
Compare presidents approval/disapproval ratings in their
first 1000 days in office using Gallup Poll data.




  http://visual.ly/us-presidents-job-approval-ratings?view=true   33
Appropriate conditions: The right social media tools; social
capital; digital literacy & trust >
conditions to supports public participation (crowdsourcing).
                                                                                                                      34
                            http://www.slideshare.net/missrogue/citizen-superheroesand-other-tales-of-government-20
6 Conclusions
1. Rhetoric about participation is constantly present in the public
   policies (G2C).
2. EU public websites: limited channels of
   interaction/communication.
3. The C2G mechanisms of expression are dynamically
   organized (beyond government based tools).
4. Instead of referring to the so-called “participation”, is
   important to understand they vary according different levels
   (Architecture, Openness, Control, Modularization).
5. Social media tools by no mean are synonymous of citizen
   participation or transparency.
6. Further research are required to identify the causes of the low
   levels of participation (political interest, digitally savvy, lack of
   knowledge, etc.) and the direct benefits (awareness).
                                                                       35
thanks!
    Cristobal Cobo, Ph.D
    Research Fellow
    Oxford Internet Institute
    University of Oxford

    @cristobalcobo



Acknowledgments: This study was supported through the Knetworks project
(Knowledge Dissemination Network for the Atlantic Area
www.knetworks.gov.pt) and prepared in collaboration with the Socio-Economic
Services for European Research Project (SESERV www.seserv.eu).
                                                                              36

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E democracy, visualization, open data, digital citizenship

  • 1. Networks for Citizen Consultation and Citizen Sourcing of Expertise: Exploring Innovations in the Public Sector Cristobal Cobo, Ph.D Research Fellow 1 Oxford Internet Institute University of Oxford
  • 2. Continuous socio- technical process: community engagement. demand Information supply Electronic Government Cicles (adapted from Caldas, 2008) Yang and Zhiyong Lan (2010) 2
  • 3. G2C 3
  • 4. Can the new technology make a positive difference? ✔ (+) Yang and Zhiyong Lan (2010): Internet has reduced the disparity in resources between policy experts and citizens. (+)Castells (2011): Internet facilitates changes in all aspects of life, society, the economy and culture (‘Arab spring’). (+) Brabham (2009): ICTs enable deeper levels of engagement between people and governments. Crowdsourcing : New methods for connecting collective intellect and creative solutions from networks of citizens. 4
  • 5. http://www.guardian.co.uk/film/2011/jun/06/social-media-documentary-makers Photograph: Mohammed Abed/AFP/Getty Images (-) Alexander and Pal (1998): Information availability is different from information utilisation. (-) Van Dijk (2010): ICT does not cause more political and societal interest among citizens. (-) Yang and Zhiyong Lan (2010): Avoiding techno-reductionism. The Internet can improve democratic public policy making but those changes depend on education, institution building, culture and trust relationship formation. (-) Hardy, Lawrence and Grant (2005): Avoiding oversimplifications. Many collaborations fail to produce innovative solutions. 5
  • 6. atlas.ch developer.mozilla.org The Performance of Distributed Problem Solving Networks: + peer production + social production + co-production sciencecommons.org innocentive.com + co-creation + mass collaboration OII and McKinsey Technology Initiative (MTI). Dutton, William H., Paul A. David, and Wolf Richter. (2008). sermo.com digg.com ‘wisdom of crowds’ – the idea that ‘the many are smarter than the few’ (Surowiecki), where a large number of ordinary people can outperform a few experts by sharing information and solving problems. wikipedia.org seriosity.com (e.g. see Surowiecki 2004; Benkler 2006; Tapscott aswarmofangels.com and Williams 2006). 6 Source: http://www.oii.ox.ac.uk/research/projects/?id=45
  • 7. Management depends on Type of CNO 1.0 Sharing 2.0 Contributing 3.0 Collaborating Architecture One to many Many to many Many to one Openness Open, Low Managing access Tiering, and Control Control management control structures IPR Information Platform Co-created shared product Performance Viewers Quantity of Engaging Contributors targeted experts, producers 1.0 sharing documents, data, and other digital objects. Hypertextual/ 2.0 supporting contributions to (limited) collaboration. Hypertextual/ UGC 3.0 supporting cooperative co creation. Hypertextual/ UGC /Cooperative Work 7 William Dutton. Capturing the Value of Networked Individuals: Strategies for Citizen Sourcing. University of Oxford. Presentation to ‘NETworked Organizations’, organized by SINTEF, at Kanonhallen, Oslo, Norway, 10 November 2010
  • 8. Aims of this study : 1. To explore relevant EU website from public sector to identify if they facilitate the creation of networks for citizen consultation. 2. Identify the level of participation (1º Sharing; 2.º Contributing & 3.º Co-creating of knowledge). -> Architecture, Openness, Control, Modularization • Governments strategies to foster online –’many-to- many’ communication. • Online mechanisms to incorporate crowdsourcing and ‘distributed problem solving’. 8
  • 9. Matrix of Collaboration Levels of Architecture Value Openness Value Control Value Modularization Value Total collaboration Value “1.0. Sharing”: Here Focus on open 1 Enables access 1 The control of 1 Contributors have 1 3 the information can sharing of to information individual's limited level of be shared, sold, or documents (one through deep participation is intervention in advertised. to many) searching low or limited contents (low) (Hypertextual) (open) (low) “2.0. Contributing”: Enables user- 2 It allows sharing 2 The platform's 2 Modularization 2 6 The Web to facilitate generated insights, management is keeps the task at a group content (many- information and based in the manageable level communication, to-many). opinions. levels of (moderate, simple thereby reshaping (networked) participation task). who contributes (moderate, information to the reputation). collective group (Hypertextual- User Generated) “3.0. Co-creating”: It Allows 3 Creates a 3 Hierarchical 3 Keeping tasks 3 9 allows attracting collaborative hierarchy of levels of modular, precise and and sustaining production of rights and control over easy to complete relevant information privileges who and how (high). contributors or co- products (many- (managed). participates creation to the to-many). (high). creation of information products or services. (Hypertextual- User Generated – Cooperative Work) 9
  • 10. www.epractice.eu/awards The boom in social media networks 2011-2015 European Action Plan A more open (pro-active) model of design, produce and deliver online services that foster collaboration between citizens. From 31 countries, 52 cases have been shortlisted as finalists. eGovernment: • Supporting the single Market; • Empowering citizens; • Empowering businesses; • Enabling administrative efficiency & effectiveness. sample: the non-biased nature of this list gives us objective criteria for inclusion 10
  • 11. Results Number of Websites Average of the total Social Media Tool that include websites of the study “social media tools” Twitter 8 16.3 Facebook 6 12.2 Youtube 4 8.2 Flickr 4 8.2 Linkedin 1 2 11 11
  • 12. Classification + Ranking tinyurl.com/EUwebsites [e-Catalunya] # 12 ecatalunya.gencat.net (Spain) [PloneGov] # 12 Best Practices plonegov.org (Belgium) Participa Andalucía # 10 participaenandalucia.net (Spain) [Interoperability Infrastructure for Serv. Transf.] # 10 ermis.gov.gr (Greece) +Thematic citizens [Participatory Budgeting –Cologne] # 9 dialogue. buergerhaushalt.stadt-koeln.de +Open Source + Self organized (Germany) Community. + Citizens: propose, communities. +Facilitate the exchange and + Citizens suggest & + No external social transfer of citizen promote ideas. + Participatory discuss ideas. media tools. knowledge. budget (environment + Direct +Anonymity or & educ.) + Variety of + Ecosystem of interaction with authentication. + First 100 ideas > participation tools. meta- + Promote the local authorities. studied by local + Self developed collaboration + Linked to FB & T submission of ideas. mechanism of admin. ( Cologne to disseminate City council). transactions. citizen ideas. + Crowdsourcing (vote for the ideas) 12
  • 15. This map is taken from the following publication: "Graham, M., Hale, S. A. and Stephens, M. (2011) Geographies of the World's Knowledge. London, Convoco! Edition." 15
  • 17. Apple pulls WikiLeaks app from the App Store http://www.tuaw.com/2010/12/21/apple-pulls-wikileaks-app-from-the-app-store/ demanda 17
  • 19. 19
  • 21. http://www.telegraph.co.uk/technology/twitter/8638292/Amazing-maps-show-Twitter-and-Flickr-activity-around-the-world.html?image=18 http://www.bbc.co.uk/news/technology-14493497 “Under social media, Mr Cameron includes Facebook, Twitter and specific technologies such as text messaging”. Between 6 and 10 August 2011 Prime Minister David Cameron “We are making technology work for us, by capturing the images of London: The centre of the city. Twitter activity and the perpetrators on CCTV – so photographies. even if they haven’t yet been Orange dots = Flickr photos; blue = tweets; arrested, their faces are known white dots = both Picture: Eric Fische and they will not escape the law”. 21 http://www.theatlantic.com/technology/print/2011/09/the-middle-eastern-nation-most-vulnerable-to-internet-shutdown/244507/ http://www. number10.gov.uk/news/pm-statement-on-disorder-in-england/
  • 22. http://www.flickr.com/photos/metropolitanpolice/sets/72157628402525369/?page=2 These images have been released as part of the Metropolitan Police Winter Withern Campaign. Police are seeking assistance in identifying the following individuals. If anyone recognises an individual please contact the telephone number below the image or call Crimestoppers quoting the unique reference code. 22
  • 23. http://www.independent.co.uk/news/uk/politics/who-are-the-commons-moles-changing-wikipedia-entries-7545991.html “MPs and staff working in the House of Commons have been responsible for making nearly 10,000 changes to pages of the online encyclopaedia Wikipedia”. Trust? http://www.guardian.co.uk/world/2012/feb/07/putin-hacked-emails-russian-nashi?newsfeed=true 23
  • 26. 93,6 M. CLP 121m GBP http://www.gobiernotransparentechile.cl/directorio/entidad/11/156/per_planta/A%C3%B1o%202012 open data Instituto Federal de Acceso a la Información 26 Pública y Protección de Datos (IFAI)
  • 28. http://data.gov.uk/ Use the UK Police API to retrieve information about neighborhood areas. * View the crime stats open data http://itunes.apple.com/gb/app/crime-spy-uk/id420241073?mt=8 28
  • 30. US Federal Communications Commission: US communications objects density (cellular tower density , TV digital towers by state). http://www.gearthblog.com/images/images606/communicationsdensity.jpg
  • 33. Compare presidents approval/disapproval ratings in their first 1000 days in office using Gallup Poll data. http://visual.ly/us-presidents-job-approval-ratings?view=true 33
  • 34. Appropriate conditions: The right social media tools; social capital; digital literacy & trust > conditions to supports public participation (crowdsourcing). 34 http://www.slideshare.net/missrogue/citizen-superheroesand-other-tales-of-government-20
  • 35. 6 Conclusions 1. Rhetoric about participation is constantly present in the public policies (G2C). 2. EU public websites: limited channels of interaction/communication. 3. The C2G mechanisms of expression are dynamically organized (beyond government based tools). 4. Instead of referring to the so-called “participation”, is important to understand they vary according different levels (Architecture, Openness, Control, Modularization). 5. Social media tools by no mean are synonymous of citizen participation or transparency. 6. Further research are required to identify the causes of the low levels of participation (political interest, digitally savvy, lack of knowledge, etc.) and the direct benefits (awareness). 35
  • 36. thanks! Cristobal Cobo, Ph.D Research Fellow Oxford Internet Institute University of Oxford @cristobalcobo Acknowledgments: This study was supported through the Knetworks project (Knowledge Dissemination Network for the Atlantic Area www.knetworks.gov.pt) and prepared in collaboration with the Socio-Economic Services for European Research Project (SESERV www.seserv.eu). 36