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Talking Points
    For The Press
What is the main
  message?
 How would you tell your mom?
Day of Action: Sept 6

What do we want the press to take away?
What do we want the public to understand?
What’s the main point?
What do you tell your mom?
Short and Sweet
    〮Think
    〮Bullet
    〮Points
Day of Action: Sept 6

Safety
Economy
Values
What else?
Put the strongest first
    Let your best argument shine
Day of Action: Sept 6

Safety
Economy
Values
Which is the best argument?
What order do the rest go in?
Stick to the point
    Don’t get distracted
Day of Action: Sept 6


What are some ways we could get off-message?
Which issues should we avoid talking about?
Provide examples
   Who will be affected?
Day of Action: Sept 6
Who will be affected?
What happens to politicians who attack immigrants?
What happens to states?
What happens to business and workers?
What happens to police?
To communities?
Stay professional
    No names, no blames
Day of Action: Sept 6


Martinez is wrong and misguided. = good
Martinez is a vendida. = bad
Emphasize win-win
  They are more acceptable to all
Day of Action: Sept 6


What solutions can we provide?
What’s best for everyone?
Your mission
...if you choose to accept it
Day of Action: Sept 6

Let’s practice:
What’s the main point?
What’s the strongest points, in order?
What solutions can we offer?

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Sept3

  • 1. Talking Points For The Press
  • 2. What is the main message? How would you tell your mom?
  • 3. Day of Action: Sept 6 What do we want the press to take away? What do we want the public to understand? What’s the main point? What do you tell your mom?
  • 4. Short and Sweet 〮Think 〮Bullet 〮Points
  • 5. Day of Action: Sept 6 Safety Economy Values What else?
  • 6. Put the strongest first Let your best argument shine
  • 7. Day of Action: Sept 6 Safety Economy Values Which is the best argument? What order do the rest go in?
  • 8. Stick to the point Don’t get distracted
  • 9. Day of Action: Sept 6 What are some ways we could get off-message? Which issues should we avoid talking about?
  • 10. Provide examples Who will be affected?
  • 11. Day of Action: Sept 6 Who will be affected? What happens to politicians who attack immigrants? What happens to states? What happens to business and workers? What happens to police? To communities?
  • 12. Stay professional No names, no blames
  • 13. Day of Action: Sept 6 Martinez is wrong and misguided. = good Martinez is a vendida. = bad
  • 14. Emphasize win-win They are more acceptable to all
  • 15. Day of Action: Sept 6 What solutions can we provide? What’s best for everyone?
  • 16. Your mission ...if you choose to accept it
  • 17. Day of Action: Sept 6 Let’s practice: What’s the main point? What’s the strongest points, in order? What solutions can we offer?

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