This document discusses entrepreneurship and provides definitions of entrepreneurs. It describes entrepreneurs as intermediaries between capital and labor, people who organize business ventures and assume risk, and those who see problems as opportunities. The document also discusses different types of entrepreneurship and whether entrepreneurs are born or made. It outlines Kondratieff cycles that spur new entrepreneurial ages and how entrepreneurship relates to the growth of corporations. Key aspects of entrepreneurial teams and the role of ideas, opportunity recognition, and teaching entrepreneurship are summarized as well.

1. Entrepreneurship,
the
Road from Ideas
to
Opportunities
and
Business Success
Marius Ghenea
Bucuresti, 09 Oct 2012

2. The Entrepreneurial Definition

3. The Entrepreneurial Definitions
An entrepreneur is an intermediary between capital and
labor (original French definition by Richard Catillon)
An entrepreneur is someone who organizes a
business venture and assumes the risk for it
An entrepreneur is a person who has possession of a new
enterprise, venture or idea, and assumes significant
accountability for the inherent risks
An entrepreneur is any person who looks at a problem and sees
it as an oportunity, and then acts on it!
An entrepreneur is a person who is willing and able to convert
a new idea or invention into a successful business
In fact, the entrepreneur goes way beyond simple definitions...

4. Types of
Entrepreneurship
Social
Entrepreneurship
Political
Entrepreneurship
Knowledge
Entrepreneurship
Intrapreneurship
Cultural
Entrepreneurship


5. Entrepreneurs: born, or made?
 Entrepreneurs are made!
 Most of the attributes can be taught
and must be learned
 Even the more innate skills can be
improved in practice
 Entrepreneurs develop and perfect in
time (the 10K hour rule applies)

6. Waves, cycles, entrepreneurs

7. Kondratieff cycles & entrepreneurs
1. Industrial Revolution - 1770
2. The Age of Railways - 1820
3. The Age of Steel and Electricity - 1870
4. The Age of the Automobile - 1920
5. The Age of IT - 1970
6. The next Age: the post-information age? The Google Age?
Or the Facebook Age? 2020?

8. From Entrepreneurship to
Corporations and Back

9. The Role of the Team

10. The Role of the Team
The Visionary
The Sales Guy
The Finance Expert
The Marketing Guru
The Operations Specialist
The Tech Geek
The People’s Person

11. The Role of the Idea

12. A few ideas on the IDEA
• How much is it
really worth?
• Does it have to be
unique?
• What happens if
we tell it?

14. Structured ways to generate ideas

15. Methods of Generating Ideas
 Focus groups
 Brainstorming
 Brainwriting
 Reverse Brainstorming!
 Problem Inventory Analysis
 Gordon Method
 Checklist Method
 Free Association
 Forced Relationships
 Collective Notebook Method
 Attribute Listing
 Big Dream Approach
 Parameter Analysis

16. From Idea to Opportunity: Trends
Web trend
Health trend
Green trend
Clean energy trend
Social trend
CSR
Crowdsourcing
Etc.

17. Sources of Ideas
Consumers
Consumers
Consumers
Existing products/services
Distribution channels
Government
R&D, inventions

18. Opportunity Recognition
1. Education
2. Experience: personal and
work experience
3. Networking information
4. Gut-feeling

19. Education...

20. Experience...

21. Networking info...

22. Gut-feeling!

23. Teaching
Entrepreneurship
and
Intrapreneurship

24. The book on entrepreneurship

25. Thank you!