1. CREATING HIGH VISIBILITY FOR
Presented by
Jasmeet Singh Warraich
jasmeet.warraich@gmail.com
for

2. ABOUT FUTUREX
The 38 storey Marathon Futurex is destined to be India’s showcase
commercial space.
It’s an audacious dream, employing world-class engineering, futuristic Green
Building design, cutting edge technology, and unheard-of
conveniences, which are set to revolutionize the way offices are built and
operated in India.
Brought to you by the Marathon Group, a name synonymous with high
quality development, for over 40 years in Mumbai.

3. WHAT IT REQUIRES?
Revenue / Conversion:
- It requires institution sales rather than retail sales
Brand / Project Identity:
- It requires to portray Futurex as distinctive landmark
Positive reaction/ Preliminary Enquiries:
- It requires to create curiosity & hype among its target audiences

4. TARGET AUDIENCE
Demographic Sec A & A+ (Chairmen, Board of Directors, CEOs, Honchos of
top companies including all corporate celebrities)
Psychographic They are undisputed leaders of their field.
They posses clear vision hence have a driving force within
them to achieve their goal.
They always want to stay ahead of others and will never
compromise on quality

5. PROMOTION TOOL
Sponsoring Corporate events
is a great platform to generate awareness and to create hype.
The best way to create the high visibility among the target audiences – i.e CEOs is
to get associate with the events, conferences or seminar they attend.

6. BENEFITS
 Sponsorship allows you to reach specifically targeted
 It will enhance brand/product image
 Increased sales, marketing and network opportunity to new customers,
I t will help to develop new partnership & alliances

7. CASE STUDY
DLF "through a fair and transparent
open bid process with a highest bid
of Rs 40 crore per annum.
The deal gives DLF Ltd. exclusive
title sponsorship rights for five
years, valuing in excess of Rs 200
crores".
Emaar MGF have paid upwards of $6
million to come on board only for the
2007 Twenty20 World Cup.

8. EVENTS CLASSIFICATION

9. Business
EVENTS DESCRIPTION SCOPE
The summit is a unique congregation of leaders
Targeting CEOs and top
and opinion makers of global stature, deserving
honchos Of MNCs
unparalleled mindshare.
Business leaders in luxury such as Santo CEOs of top luxury brands
Versace, Fulvia Ferragamo, etc across GLobe
CFOs of all leading companies
The first-ever ranking of India’s best chief financial
officers.
It is recognition of India's Best Managed CEOs & top management of
Companies, organizations that celebrate companies from different
excellence. category

10. Business
EVENTS DESCRIPTION SCOPE
Top business women
It recognizes and felicitates women from the
corporate world.
Companies and sectors that have contributed the CEOs, & Top management
most to the Indian exports and imports story. I across different sectors
CEOs and top management
An annual endevour to honour India Inc's top
of India INC’s top 100
companies
CEOs and top management
The award focuses on small and medium
of small and medium
entrepreneurs
entrepreneurs
striving for world-class facilities,

11. Business
EVENTS DESCRIPTION SCOPE
The annual event, preceded by a high profile Top business leaders and corporate
Jury Meet celebrities
CEOs of Micro, Small and Medium
It recognizes the contribution of Micro, Small Enterprises (MSMEs)
and Medium Enterprises (MSMEs)
CEOs, & top management of leading
NDTV Profit Business Leadership Awards have
Indian entities houses & MNCs
been instituted to award organisational excellence.
The award recognizes the Indian(s) whose CEOs, & top management of leading
contribution to the country in a calendar year Indian entities houses & MNCs

12. Financial Sector
EVENTS DESCRIPTION SCOPE
Top management of all leading
Since 1993, the annual Business Today survey of
banks
India's Best Banks, conducted in association with
attend this events, a right
KPMG Consulting, has come to be regarded as the
platform to
best yardstick for
Reach financial institutes.
Shipping & Logistics
EVENTS DESCRIPTION SCOPE
Here we can specifically target
A benchmark for recognising excellence in the
logistic sector
maritime and logistics sector, be it of
companies or individuals.
Sports & Entertainment
EVENTS
EVENTS DESCRIPTION
DESCRIPTION SCOPE
SCOPE
It is an exclusive invitational event for CEO’s and A unique sports event for
corporate heads across India. CEOs of company across
India

13. Media & Entertainment
EVENTS DESCRIPTION SCOPE
FRAMES is a three day global convention covering It encompasses the entire
the entire gamut of Media & Entertainment universe of media and
entertainment
IT Sector
EVENTS DESCRIPTION SCOPE
Awards for the country’s most progressive Here we are specifically get
organisations, in the area of technology deployment, ting visibility in IT segment

14. EVENTS CALENDAR

15. CALENDAR
January
February
March
April

16. CALENDAR
May
June
July
August

17. CALENDAR
September
October
November
December

18. THANK
YOU