The document provides information about Crafitti, an innovation research and consulting firm. It shares Crafitti's approach to innovation which includes empowering ideas, applying structured and natural problem solving, and creating successful change. Visitors are encouraged to visit Crafitti's website and social media pages to learn more about their innovation tips and approaches.
2. VISIT CRAFITTI’S FACEBOOK PAGE
http://www.facebook.com/crafitti
CRAFITTI’S INNOVATION TIPS
CRAFITTI INNOTIPS are our
(http://www.crafitti.com) learning from
multiple "innovation adventures" in applying
structured and natural ways of solving
problems. We don’t PREACH innovation - we
actually do it with all the minds working with
us. With a key motto of empowering ideas
together, these INNOTIPS may look strange
from specific viewpoints - but believe us - each
InnoTIP has germinated in our sweat and hard
work in creating successful change that we
wanted to see in the world around us.
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3. Ideas are Free and Ideas are Cheap – We hear from
many management GURUs!! ~ NO WAY, SIR!!
Human mind has an upper limit of keeping 7 plus or
minus 2 thoughts at the same instance, psychologists
have told us.
Let’s assume every second these 9 thoughts in our mind
change completely - then in a day our mind passes
through 24 x 3600 x 9 =777600 thoughts (maximum). If
we can catch one of it and develop it - every day - we
can actually develop one idea!
Only problem - we need to prepare our mind to catch
the thought which may be the genesis of an Idea.
WRITE DOWN ANY THOUGHT IN YOUR MIND – AS
AN IDEA – IN THE SPACE BELOW
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4. INVEST TIME AND EFFORT TO DEVELOP
YOUR THOUGHTS INTO IDEAS
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9. TO CREATE CHANGE ONE NEEDS TO WORK – NOT ONLY
IN GENERATING IDEAS TO CREATE CHANGE BUT
DILIGENTLY WORKING TO CREATE THE CHANGE
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10. DO NOT FORM AN UPPER LIMIT TO ACHIEVE – IT LIMITS
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12. An Idea Flirt is one who engages with ideas for
some time - and then with next ideas. And more
importantly flirt with as many ideas as you can
same time. From flirting with many ideas - some
ideas will develop into longer relationships -
may be a long term relationship. With someone
you may get into a marriage - the trick for being
a successful Idea Flirt - is to keep on flirting with
new ideas - even if you are in many long term
relationships and every married to some of
them. This requires a continuous exploration of
the field :) to search and open to have tea/coffees
and even one night stands with some of the
ideas! While you continue to be in stable
marriages and long term relationships with
many of the stable ideas!
One important point is to know - MOREand when
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to get out of a relationship and even marriage
with ideas!
53. ABOUT CRAFITTI
Crafitti (http://www.crafitti.com) is an
innovation research and consulting firm and
facilitates innovation in business, science and
technology contexts.
We co-craft end-customer value with every
mind working with us by
• Enabling Emergence of NEW
• Empowering IDEAS
• Maximizing the LIFE of EACH IDEA
• Future-proofing by creating Future
insights and forecasts
• Making Innovation Happen
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54. ABOUT THE AUTHOR
Navneet Bhushan (Navneet) is a founder
director of CRAFITTI CONSULTING
(www.crafitti.com). Over a career spanning
more than two decades, Navneet held
positions such as Vice-President and Head
(Innovation), Principal Consultant, CEO,
Technology Specialist, and Senior Research
Associate at various companies of multiple
hues and colors . Before joining the corporate world Navneet
worked for more than a decade as a Scientist at Defence
Research & Development Organization (DRDO).
Navneet has authored more than 65 technical research
papers and articles in various International and National
Journals, Trade Magazines and Conferences. He has been
interviewed on India’s national television network as a patent
expert and on All India Radio as an Innovation expert. He has
conducted TRIZ, Lean and Patent based workshops for more
than 2000 senior and middle level executives of varied
companies.
He is the principal author of Strategic Decision Making-
Applying the Analytic Hierarchy Process published by Springer-
Verlag, UK, as part of the Decision Engineering Series. The book
has been featured at Harvard Business School working
knowledge for business leaders http://hbswk.hbs.edu/book-
review.jhtml?id=4117&t=strategy. He is an associate editor of
the International Journal of Analytic Hierarchy Process
He writes a regular column at
http://frontierindia.net/content/contributors/navneet-
bhushan. He teaches Digital Marketing, Online Business, and
Software Business and Strategy in some of MBA Schools
regularly.
Navneet has been conferred Entrepreneurial
Innovation and Leadership Award for 2012 . He blogs at
http://innovationcrafting.blogspot.com.
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