1. Smothering the Puppy?
Risks and
Benefits of EU
Cloud Strategy
Phil Wainewright
Chair, EuroCloud UK
CloudCamp London 24th Oct 2012

2. Putting Europe into context
EU
USA $17.5 tn GDP
$15.0 tn GDP 27 EU countries
1 country 23 official languages
1 language 11 currencies
1 currency
GDP 2011 source: World Bank
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

3. EU ‘pools’ national sovereignty
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

4. EU ‘pools’ national sovereignty
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

5. EU cloud strategy, 27th Sep 2012
"Cloud computing is a
game-changer for our
economy. Without EU
action, we will stay stuck
in national fortresses
and miss out on billions
in economic gains. We
must achieve critical mass
and a single set of rules
across Europe. We must
tackle the perceived risks of
cloud computing head-on.”
– Neelie Kroes
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

6. Who’s in charge?
Viviane Reding
Neelie Kroes
Jose
Manuel
Barroso
Michel Barnier
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

7. You said how much?
http://ec.europa.eu/information_society/activities/
cloudcomputing/docs/quantitative_estimates.pdf
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

8. Unleashing the potential of cloud
computing in Europe
http://ec.europa.eu/information_society/activities/cloudcom
puting/docs/com/com_cloud.pdf
• Standards
• Certification
• Contracts and SLAs
• European Cloud Partnership
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

9. Standards
“Cutting through the jungle of technical standards
so that cloud users get interoperability, data
portability and reversibility; necessary standards
should be identified by 2013”
http://xkcd.com/927/
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

10. ETSI Cloud Standards Coordination
Plenary: Setting the scene IDATE, EC, ETSI
Day 1
Breakout 1 Breakout 2 Dec. 4
Security & Privacy Interoperability
Social event
Keynote (?)
Breakout 3 Breakout 4 Breakout 5
Day 2
Data portability SLAs Reversibility
Dec. 5
Plenary
Report breakouts
Roadmapping
Next steps incl; WGs, organization etc  ACTION!
10 www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

11. Certification
“Support for EU-wide certification schemes
for trustworthy cloud providers”
• Many candidates including ….
– Cloud Security Alliance
– Cloud Industry Forum
– EuroCloud Star Audit
– Many more …
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

12. Contracts and SLAs
“Development of model 'safe and fair'
contract terms for cloud computing
contracts including Service Level
Agreements”
• Common European Sales Law
• Model terms for cloud SLAs
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

13. European Cloud Partnership
“A European Cloud Partnership with Member
States and industry to harness the public
sector's buying power (20% of all IT
spending) to shape the European cloud
market, boost the chances for European
cloud providers to grow to achieve a
competitive scale, and deliver cheaper and
better eGovernment.”
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012

14. +2.5m new jobs, +€160bn/year?
www.eurocloud.org.uk/ | Oct 2012 CloudCamp London | © EuroCloud UK, 2012