SlideShare a Scribd company logo
1 of 39
The ConversationAgency Advanced Marketing beyond communication
The current communication model is broken.
Years of disruptive advertising/marketing have left a toll.
And businesses have problems connecting with people.
Because people are in control.
Coupled with changing demands, desires and needs.
Disenchanted. Disengaged. Disrespected.
Most businesses are not prepared for this revolutionary change.
 
Going back to the roots.
Markets have always been about conversations and relationships.
Markets are relationships: Direct, human, helpful.
Advanced Marketing is not disruptive. Annoying. Overwhelming.
Advanced Marketing is about extending a hand.
How do you get ready for the advanced marketing reality?
Listening is the sincerest form of flattery.
Technology helps us listen to conversations that affect your business and ROI.
Become part of the community.
Stay away from corporate speak.
Be authentic.
Don’t hide behind the corporate mask.
Be yourself.
People want to speak to people. Not corporations.
Stay away from overt sales pitches .
Advanced Marketing is based in trust.
Cultivate brand communities.
Empower people with knowledge.
Develop deeper relationships with people.
People spend money with businesses that converse with them in an authentic way.
Being part of an authentic conversation solves the advertising clutter problem.
Paid Media vs. Earned Media.
Advanced Marketing helps businesses spend their budget more efficiently.
Advanced Marketing allows you to connect with people in innovative ways.
Organizations have to adjust to this advanced marketing reality.
Every organization is different: Different challenges, different opportunities, different approaches.
We’ve transformed businesses and organizations before.
Changes don’t happen overnight. We help you adjust to the advanced marketing reality.
love this blue wall. Spam! :)
The ConversationAgency www.conversationagency.com [email_address]

More Related Content

What's hot

(Graham Brown mobileYouth) CC1: Youth Marketing
(Graham Brown mobileYouth) CC1: Youth Marketing (Graham Brown mobileYouth) CC1: Youth Marketing
(Graham Brown mobileYouth) CC1: Youth Marketing Graham Brown
 
Importance of Social media for Business Marketing
Importance of Social media for Business MarketingImportance of Social media for Business Marketing
Importance of Social media for Business MarketingBabzBalaji
 
Creating Your Core Marketing Message
Creating Your Core Marketing MessageCreating Your Core Marketing Message
Creating Your Core Marketing MessageLady Bizness
 
Open networking - BNI Insomniacs
Open networking - BNI InsomniacsOpen networking - BNI Insomniacs
Open networking - BNI InsomniacsMuneer Samnani
 
Defining PR in a World Where Brands Need To Redefine Their Purpose
Defining PR in a World Where Brands Need To Redefine Their PurposeDefining PR in a World Where Brands Need To Redefine Their Purpose
Defining PR in a World Where Brands Need To Redefine Their PurposeMCCPTrendstream
 
Guerilla marketing 2011
Guerilla marketing 2011Guerilla marketing 2011
Guerilla marketing 2011Julie Van Noy
 
A refresher on millennials: A guide for local insurance agencies marketing (3)
A refresher on millennials: A guide for local insurance agencies marketing (3)A refresher on millennials: A guide for local insurance agencies marketing (3)
A refresher on millennials: A guide for local insurance agencies marketing (3)Kitty Cobb
 
Understanding Advertising ppt
Understanding Advertising pptUnderstanding Advertising ppt
Understanding Advertising pptDevenverma5
 
Resume 2015.November
Resume 2015.NovemberResume 2015.November
Resume 2015.NovemberMary Hartmann
 
Advertisement & publicity
Advertisement & publicityAdvertisement & publicity
Advertisement & publicitychirag16
 
Lloyds tsb - The Complete Marketing Action Plan
Lloyds tsb - The Complete Marketing Action PlanLloyds tsb - The Complete Marketing Action Plan
Lloyds tsb - The Complete Marketing Action Plan7explorers Limited
 
Advertising agencies in uae
Advertising agencies in uaeAdvertising agencies in uae
Advertising agencies in uaeBeatriz john
 

What's hot (19)

(Graham Brown mobileYouth) CC1: Youth Marketing
(Graham Brown mobileYouth) CC1: Youth Marketing (Graham Brown mobileYouth) CC1: Youth Marketing
(Graham Brown mobileYouth) CC1: Youth Marketing
 
Importance of Social media for Business Marketing
Importance of Social media for Business MarketingImportance of Social media for Business Marketing
Importance of Social media for Business Marketing
 
Creating Your Core Marketing Message
Creating Your Core Marketing MessageCreating Your Core Marketing Message
Creating Your Core Marketing Message
 
Ingles 20%
Ingles 20%Ingles 20%
Ingles 20%
 
Brand You
Brand YouBrand You
Brand You
 
PANA & Office Romance
PANA & Office RomancePANA & Office Romance
PANA & Office Romance
 
Open networking - BNI Insomniacs
Open networking - BNI InsomniacsOpen networking - BNI Insomniacs
Open networking - BNI Insomniacs
 
Defining PR in a World Where Brands Need To Redefine Their Purpose
Defining PR in a World Where Brands Need To Redefine Their PurposeDefining PR in a World Where Brands Need To Redefine Their Purpose
Defining PR in a World Where Brands Need To Redefine Their Purpose
 
Guerilla marketing 2011
Guerilla marketing 2011Guerilla marketing 2011
Guerilla marketing 2011
 
A refresher on millennials: A guide for local insurance agencies marketing (3)
A refresher on millennials: A guide for local insurance agencies marketing (3)A refresher on millennials: A guide for local insurance agencies marketing (3)
A refresher on millennials: A guide for local insurance agencies marketing (3)
 
Understanding Advertising ppt
Understanding Advertising pptUnderstanding Advertising ppt
Understanding Advertising ppt
 
Resume 2015.November
Resume 2015.NovemberResume 2015.November
Resume 2015.November
 
Collaborative Marketing
Collaborative MarketingCollaborative Marketing
Collaborative Marketing
 
Advertisement & publicity
Advertisement & publicityAdvertisement & publicity
Advertisement & publicity
 
Brands: Get Over Yourself
Brands: Get Over YourselfBrands: Get Over Yourself
Brands: Get Over Yourself
 
Lloyds tsb 5th april 2011
Lloyds tsb 5th april 2011Lloyds tsb 5th april 2011
Lloyds tsb 5th april 2011
 
Lloyds tsb - The Complete Marketing Action Plan
Lloyds tsb - The Complete Marketing Action PlanLloyds tsb - The Complete Marketing Action Plan
Lloyds tsb - The Complete Marketing Action Plan
 
PR and IMC
PR and IMCPR and IMC
PR and IMC
 
Advertising agencies in uae
Advertising agencies in uaeAdvertising agencies in uae
Advertising agencies in uae
 

Similar to Conversationagency

Convertising Vs Advertising
Convertising Vs AdvertisingConvertising Vs Advertising
Convertising Vs AdvertisingJay Deragon
 
Types Of Advertising Appeals
Types Of Advertising AppealsTypes Of Advertising Appeals
Types Of Advertising Appealsquickestimbecil29
 
Basic engagement marketing presentation
Basic engagement marketing presentationBasic engagement marketing presentation
Basic engagement marketing presentationArin Anderson
 
Mel feller looks at ideas for greater marketing and advertising success
Mel feller looks at ideas for greater marketing and advertising successMel feller looks at ideas for greater marketing and advertising success
Mel feller looks at ideas for greater marketing and advertising successMel Feller
 
What Is Marketing Becoming Bd
What Is Marketing Becoming BdWhat Is Marketing Becoming Bd
What Is Marketing Becoming BdPurple Spinnaker
 
Prospecting to Sales Conversion
Prospecting to Sales ConversionProspecting to Sales Conversion
Prospecting to Sales ConversionMANOJ PAUL
 
Marketing and Sales
Marketing and SalesMarketing and Sales
Marketing and Salesdscartozzi
 
Singapore highlights
Singapore highlightsSingapore highlights
Singapore highlightshazelkay
 
Social Media18, Its All About Conversation
Social Media18, Its All About ConversationSocial Media18, Its All About Conversation
Social Media18, Its All About ConversationDeepak Dubey
 
Social Jumpstart Success Strategies (for Small Business)
Social Jumpstart Success Strategies (for Small Business)Social Jumpstart Success Strategies (for Small Business)
Social Jumpstart Success Strategies (for Small Business)Social Jumpstart
 
Social Jumpstart Success Strategies
Social Jumpstart Success StrategiesSocial Jumpstart Success Strategies
Social Jumpstart Success StrategiesSocial Jumpstart
 
Ultimate Customer Experience Guide
Ultimate Customer Experience GuideUltimate Customer Experience Guide
Ultimate Customer Experience GuideDaniel Howard
 
15 Experts on Reimagining Field Marketing
15 Experts on Reimagining Field Marketing15 Experts on Reimagining Field Marketing
15 Experts on Reimagining Field MarketingMighty Guides, Inc.
 
Relationship marketing concept, process and importance
Relationship marketing concept, process and importanceRelationship marketing concept, process and importance
Relationship marketing concept, process and importancegaurav jain
 
The Rise of Great Customer Experiences in the Fashion Sector
The Rise of Great Customer Experiences in the Fashion SectorThe Rise of Great Customer Experiences in the Fashion Sector
The Rise of Great Customer Experiences in the Fashion SectorWe Teach Fashion
 

Similar to Conversationagency (20)

Convertising Vs Advertising
Convertising Vs AdvertisingConvertising Vs Advertising
Convertising Vs Advertising
 
Types Of Advertising Appeals
Types Of Advertising AppealsTypes Of Advertising Appeals
Types Of Advertising Appeals
 
Basic engagement marketing presentation
Basic engagement marketing presentationBasic engagement marketing presentation
Basic engagement marketing presentation
 
Mel feller looks at ideas for greater marketing and advertising success
Mel feller looks at ideas for greater marketing and advertising successMel feller looks at ideas for greater marketing and advertising success
Mel feller looks at ideas for greater marketing and advertising success
 
TALK. IM LISTENING
TALK. IM LISTENINGTALK. IM LISTENING
TALK. IM LISTENING
 
What Is Marketing Becoming Bd
What Is Marketing Becoming BdWhat Is Marketing Becoming Bd
What Is Marketing Becoming Bd
 
Thank You Economy
Thank You EconomyThank You Economy
Thank You Economy
 
Prospecting to Sales Conversion
Prospecting to Sales ConversionProspecting to Sales Conversion
Prospecting to Sales Conversion
 
Influencer Marketing Is Paramount for Most of the Industries
Influencer Marketing Is Paramount for Most of the IndustriesInfluencer Marketing Is Paramount for Most of the Industries
Influencer Marketing Is Paramount for Most of the Industries
 
Social media 101
Social media 101Social media 101
Social media 101
 
Marketing and Sales
Marketing and SalesMarketing and Sales
Marketing and Sales
 
Singapore highlights
Singapore highlightsSingapore highlights
Singapore highlights
 
Social Media18, Its All About Conversation
Social Media18, Its All About ConversationSocial Media18, Its All About Conversation
Social Media18, Its All About Conversation
 
Social Jumpstart Success Strategies (for Small Business)
Social Jumpstart Success Strategies (for Small Business)Social Jumpstart Success Strategies (for Small Business)
Social Jumpstart Success Strategies (for Small Business)
 
Social Jumpstart Success Strategies
Social Jumpstart Success StrategiesSocial Jumpstart Success Strategies
Social Jumpstart Success Strategies
 
Ultimate Customer Experience Guide
Ultimate Customer Experience GuideUltimate Customer Experience Guide
Ultimate Customer Experience Guide
 
15 Experts on Reimagining Field Marketing
15 Experts on Reimagining Field Marketing15 Experts on Reimagining Field Marketing
15 Experts on Reimagining Field Marketing
 
Social media: marketing is in dialogue
Social media: marketing is in dialogueSocial media: marketing is in dialogue
Social media: marketing is in dialogue
 
Relationship marketing concept, process and importance
Relationship marketing concept, process and importanceRelationship marketing concept, process and importance
Relationship marketing concept, process and importance
 
The Rise of Great Customer Experiences in the Fashion Sector
The Rise of Great Customer Experiences in the Fashion SectorThe Rise of Great Customer Experiences in the Fashion Sector
The Rise of Great Customer Experiences in the Fashion Sector
 

Recently uploaded

Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentationuneakwhite
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfAdmir Softic
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...amitlee9823
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangaloreamitlee9823
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1kcpayne
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...lizamodels9
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...allensay1
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...amitlee9823
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxpriyanshujha201
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataExhibitors Data
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876dlhescort
 

Recently uploaded (20)

Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
 

Conversationagency