Deliverability C Hagemans Tripolis V3.1

Deliverability: Komen uw emails nog wel aan?

Conrad Hagemans ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],Tripolis Solutions TRIPOLIS SOLUTIONS AMSTERDAM.  DIALOGUE MARKETING

[object Object],DELIVERABILITY

Deliverability ,[object Object],[object Object]

SPAM, SPAM, SPAM….. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Problematiek ,[object Object],[object Object],[object Object],[object Object],[object Object],21% of the emails reviewed appeared completely blank when images were turned off, or stripped inside a variety of email clients . - Email Experience Council survey of 1,000 B2B and B2C emails (2006) 28% showed relevant copy, but had no working links. – Email Experience Council survey of 1,000 B2B and B2C emails (2006)

De Uitdaging ,[object Object],[object Object],[object Object],[object Object]

Spammer of Marketeer? ,[object Object],[object Object],[object Object],[object Object],[object Object]

ISP’s ,[object Object],Hotmail / Live Mail Yahoo!

Maatregelen ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Content filtering & Blacklisting + Authenticatie - Zonder reputatie + Authenticatie + Reputatie < 2005 2006 2007 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Spam filtering? ,[object Object],[object Object],[object Object],[object Object],[object Object],Spam filtering is more likely to occur because of HTML coding than the words you use in your email. - George Bilbrey, iMediaConnection (2006)

Authenticatie ,[object Object],[object Object]

De reputatie word bepaald door ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Deliverability ,[object Object]

DESIGN van EMAIL ,[object Object],[object Object],[object Object],[object Object]

Statistieken ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

‘ Goed’ getoonde email’s?

Opmaak content? XS4ALL XS4ALL Yahoo!

Effect bij de ontvangers? ,[object Object],[object Object],[object Object],[object Object],Of business-to-business newsletter marketers, 41% have delivery rates of 80% or less, compared with 29% of their business-to-consumer couterparts. - Jupiter Research (2006)

Eenvoudige maatregelen (1) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Eenvoudige maatregelen (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

De Strategie ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Samengevat ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Nationaal Deliverability Onderzoek ,[object Object],[object Object],[object Object]

Deliverability C Hagemans Tripolis V3.1

Empfohlen

Empfohlen

Weitere ähnliche Inhalte

Ähnlich wie Deliverability C Hagemans Tripolis V3.1

Ähnlich wie Deliverability C Hagemans Tripolis V3.1 (20)

Deliverability C Hagemans Tripolis V3.1