Mindmap gemaakt door @AlexisVanDam van Connection of Minds tijdens het VINT Symposium 2013 Internet of Things van Sarah Rotman Epps (Forrester analist)
Sarah Rotman Epps Discusses Internet of Things Systems and Engagement
1. 5
Sarah
Rotman
Epps,
Forrester
Analist
Bio
Intro
Football
stadium
San
Fransisco
Warriors
Systems
of
engagement
Examples
Q&A
RecommendaBons
Internet
of
things
Systems
of
engagement
mindmap
Magna
cum
laude
Harvard
@Srepps
spreker
bij
VINT
Symposium
2013
Internet
of
Things,
zie:
hGp://vint.sogeJ.com
No
internet
of
things
Smart
things
not
so
smart
Not
yet
Bluetooths
enables
basketball
Shoes
Heart
rate
thermomemter
These
3
don't
talk
to
each
other
Syncs
with
smartphone
How
high
How
fast
Now
were
building
systems
of
engagement
Enabling
Real
Jme
player
You
be
the
coach
Stadium
effects
Parking
&
taxing
streamlining
EnJre
system
of
engaging
enabling
experiences
Network
Sensors
Content
streams
Data
analysis
Api's
Mobile
device
Public
displays
Coordinated
with
audience
biometrics
SF
Park
Raytheon
plant
Disney
Sensor
connecJng
brushes
Hermannmiller
Smart
parking
meters
System
is
smarter
than
people
NFC
enables
Dynamic
pricing
App
To
pay
special
events
Result
14%
less
parking
Jckers
27%
more
revenue
11%
net
revenue
(meters
&
Jckets)Building
missiles
Sensor
connected
scews
Magic
bands
MyMagic+
RFID
wrist
bands
Hotelroom
key
Parking
Jcket
Fastpass
(rides)
Payments
Personal
ID
idenJficaJon
A
character
knows
you
by
name
+
birthday
Linking
systems
Decrease
inefficiencies
Increase
revenue
Improve
guest
experience
Crm
Asset
In
park
experience
More
Jme
for
family
No
hassle
of
splibng
up
Sync
with
app
Rewards
for
brushing
Connects
to
backend
of
dental
insurer
Track
behavior
to
tooth
disease
Prive
policies
accurately
Impact
on
insurance
industry
Delta
dental
+
beam
chairs
Make
recommendaJons
From
chair
manufacturer
to
a
soluJon
provider
b2b
Sensor
Space
uJlizaJon
service
mode
Chair
occupied
or
not
Design
of
space
BeGer
use
of
real
estate
Q:
connected
screw
for
Ikea?
Q:
smart
ciJes?
Q:
who
is
in
control?
A:
brand
proposiJon:
cheap
Sensors
become
cheap
Use
it
in
back
warehouse
to
increase
flow
Instore
experience,
solve
the
efficiency
gap
AR
could
work
A:
there
are
limits
how
connected
we
want
to
be
Objects
connected
Sensors
connect
to
body
Can
NSA
watch
it?
A:
consumers
own
data,
it's
mostly
not
true
Consumers
are
not
in
control
Companies
control
data
flow
Be
realisJc
Discuss
Google
glass
Talk
about
what
we
want
AdopJon
to
smartphone
Think
big
think
sideways
Think
systems,
not
just
things
Customers
Employers
ObjecJve:
talk
to
each
other
and
to
back
end
Adjacent
markets
What
can
you
disrupt
Enable
people
Nowdays
things
are
fragmented
Unimagined
importance
Meaning
system
of
engagement
behind
the
idea
Not
just
1
Impact
every
industry/
product
Every
business
seizes
compeJJve
advantage
So
(new)
compeJtors
can
come
from
adjacent
markets
ConnecJvity
protocol
Business
model
Set
of
power
players
Lets
you
harness
the
business
value
of
things
Increase
revenue
Reduce
inefficiency
Improve
customer
experience
Shij
towards
services
How
big
will
it
get?
50
billion
devices
connected
in
2020
cisco
2,7
trillion
dollars
by
2025
(Mckinsey)
Michael
Nelson
(former
Director
of
internet
technology
at
IBM):
"Market
size
of
internet
of
things,
is
like
trying
to
calculate
market
for
plasJcs
circa
1940"
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ook
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