5. Dear Friends,
vision
It is our pleasure to introduce a revolutionary way of connecting people in your
community to your church and, therefore, to Christ . How? Through a fun and
competitive basketball event and Family FunZone that will 1) get your church
population involved with the community, 2) create enough sponsorship to pay for
the entire event, and 3) make an impact on people who have not been touched
by Christ . It’s called Connect 3on3, and our mission is to bring together non-
believers and church-goers, alike, into an environment that encourages fellowship,
excitement, and a connection with Christ .
We will provide everything you need to make an incredible and meaningful event—
from an all-inclusive packet that will ensure organization and success to excellent
marketing tools you can use to cover the cost of your entire tournament—it’s
all included! The process is step-by-step and has proven to be a slam dunk for
individuals, businesses, and ministries all over the Southeast . And because your
congregation is unique, as most are, this tournament package will outline ways
for everyone to use their talents in making this incredible event an overwhelming
success for your church and your community .
Mission Statement: Connect 3on3 exists to equip churches with
the essential resources needed to fulfill their God-given mission.
Through these resources, Connect 3on3 desires that churches
will connect with people who are not thinking about church, and
therefore not thinking about Christ. It is our mission to create
a non-threatening avenue for believers to share the gospel with
those who have no orientation towards Christ.
Look through this information packet to find the facts you need to get your
church connected and we invite you to contact anyone on our staff for additional
information or answers to questions that may arise . This 3on3 basketball tournament
can help strengthen your congregation through hard work and team enthusiasm,
while also facilitating an evangelical connection between the lives of non-believers
in your community to Christ—what more could you ask for as a church?
Finally, we invite you to preview an upcoming Connect 3on3 event in your
area—another way to see how a 3on3 basketball tournament and Connect Family
FunZone can connect your church to those outside your walls, while making
a lasting impact on members of your community through Christ . Visit www .
Connect3on3 .com for all the details on upcoming 3on3 events .
This is an entry point event - it will provide an entry point into people’s lives that
are not thinking about church . If you desire to hold an event that will guarantee
that your church members will have face to face contact with un-churched people
– this event is for you!
In His walk,
Ken Thomas Gabe Norris
3
6. overview
So, What is Connect 3on3?
Connect 3on3 is an incredible opportunity to make your church the link between the community
around you and Christ . Back to back basketball goals are brought in to host a community-wide 3on3
Basketball Tournament . Connect 3on3 equips volunteers from your church to run every element of the
tournament including preparing the tournament bracket, providing referees, facilitating the Hot $hot
contest, running the concession stand, and more!
Directly beside the 3on3 tournament, the Connect Family FunZone provides a fun, free and family-
friendly environment for parents to connect with their kids . Connect 3on3 equips your church to
provide large inflatable games, face painting, balloon animals and many other games that families will
love . Your church will come face to face with families that are not currently going to church and have
no orientation towards Christ .
As one of today’s most relevant and innovative evangelistic strategies, Connect 3on3 is the perfect way
for you to meet, connect and share the gospel with your entire community!
4 www .Connect-Ministries .com
9. provisions
Look at all you receive for $2,500!*
The Connect 3on3 Host Kit provides you:
• Training Conference for Task Force Director and Team
• Task Force Director’s Notebook
• Constant support throughout the planning of your event from the Connect 3on3 Staff
• Basketball Goals (18 Goals)
• Connect Staff delivers, sets up and breaksdown basketball goals
• Connect Staff lines off courts for tournament play
• All resources and guides needed to conduct the event
• Customized local web page. (www.connect3on3.com)
• 2 Promo Videos (30 second and 2 minute)
• Corporate Sponsor Kit in Dynamic PDF Format.
• Electronic copies of all marketing pieces in Dynamic PDF Format(see Marketing Kit).
• Connect 3on3 T-Shirt Designs for Player Shirts and Volunteer Shirts
• Digital design file for Connect 3on3 Volunteer Nametag
• 6 Month timeline for Task Force Members
(tells you exactly what each volunteer needs to do and when they need to do it)
• Sample Liability Waiver Form
• Sample Score Sheets
• Sample Rules
• Sample Certificates
To Maximize Your Event Connect 3on3 Also Provides The Following Upon Request:
Add-On Options Price
• Inflatables $850/ qty 3
• Player T-Shirts- Printed and Shipped $5.50 per shirt
• Player Hand Bags $198/ qty 200
• Volunteer T-Shirts- Printed and Shipped $6.25 per shirt
• 30 Day Connect 3on3 Family Devotional Book $275/ qty 300
• 30 Connect 3on3 Prayer Calendar $100/ qty 300
• Family Fun Zone Wristbands $350/ qty 2000
• Insurance policy for $10,000 Hot Shot $750/ qty 1
• Volunteer Lanyards and Nametag Pouches $2.00 each
We provide the resources...
...you build the relationships!
*An additional $10 per player fee will occur on final payment . 7
10. marketing
The Marketing Mix
As you probably know, no event will be successful without at least some marketing to your community!
Over the past five years, we have developed and refined tons of marketing pieces that will allow you
to effectively promote your Connect 3on3 event in your community . We will customize each of these
pieces for your church . We will either send you all of the customized marketing elements as press
quality PDFs on a disc, or, for an additional charge, we will print and ship everything straight to your
door . Simply unpack the box and you are ready to go!
Here are a few samples of our current marketing pieces .
PoSTER FlYER > 3on3 with Registration
s s
6th Annual Annual Cool Spring 6th Annual
Cool Spring
Cool Springs 6th
Cool Springs
6th Annual
TM TM
B a s k e t b a l l To u r n a m e n t B a s k e t b a l l To u r n a m e n t
TM TM
B a s k e t b a l l To u r n a m e n t B a s k e t b a l l To u r n a m e n t
❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑
❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑
❑ ❑ ❑ ❑
❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑
❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑
❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑
❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑
❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑
www.connect3on3.com www.connect3on3.com
www.connect3on3.com www.connect3on3.com
FRonT BACK
FlYER and REGISTRATIon CARd > 3on3 with Family FunZone
(Please print) (Please print)
Your Name: __________________________________________________ Your Name: __________________________________________________
Email Address: _______________________________________________ Email Address: _______________________________________________
Mailing Address: ______________________________________________ Mailing Address: ______________________________________________
City:________________________________________________________ City:________________________________________________________
State: _______________________________________________________ State: _______________________________________________________
ZIP: ________________________________________________________ ZIP: ________________________________________________________
Phone Number: _______________________________________________ Phone Number: _______________________________________________
Do you have children? _________________________________________ Do you have children? _________________________________________
Do you currently attend church? If so, where? ______________________ Do you currently attend church? If so, where? ______________________
Why did this event interest your family? ___________________________ Why did this event interest you? _________________________________
What does your family enjoy doing together during free time? _________ What does your family enjoy doing together during free time? _________
____________________________________________________________ ____________________________________________________________
FlYER REGISTRATIon CARd
8 www .Connect-Ministries .com (Please print)
Your Name: __________________________________________________
Email Address: _______________________________________________
(Please print)
Your Name: __________________________________________________
Email Address: _______________________________________________
Mailing Address: ______________________________________________ Mailing Address: ______________________________________________
City:________________________________________________________ City:________________________________________________________
State: _______________________________________________________ State: _______________________________________________________
ZIP: ________________________________________________________ ZIP: ________________________________________________________
11. 6th Annual 6th Annual
Cool Springs Cool Springs
TABlE TEnT YARd SIGn
l Springs l Springs
6th Annual Coo 6th Annual Coo
fun fun
www.connect3on3.com www.connect3on3.com
FRonT
FRonT BACK
6th Annual
Cool Spring
s
PoSTCARd fun
Rolling Hills
Community Church
fun
BACK
fun
nAMETAGS
FRonT BACK
wEBSITE > www .Connect3on3 .com
TM
T-SHIRT > Player
TM
08
FRonT BACK
dVd > Church Promo Video dVd > Local TV Spot T-SHIRT > Volunteer
TM
Rolling Hills Community Church
volunteer volun
08 08
FRonT BACK
9
12. event ideas to consider
There are many different elements to consider in a strategy such as this . Here is a list of things to
take into consideration for your event .
Connect 3on3 Event Ideas to Consider:
•Parking for your event guests
•Games and fun activities for your Family FunZone
•Printing costs for your event marketing pieces
•Inflatable equipment for your Family FunZone
•Trophies for your post tournament award ceremony
•Security for your event(volunteers are adequate for most venues)
•Referees for your tournament(volunteers are suggested for most events)
•Medical Assistance (Church Member-Ambulance service, Nurse or Doctor)
•Table and Chair Set Up
•Sound stage for music, announcements, etc.
Church Revenue opportunities:
•Team Registration- Connect suggests $80 per team (up to 5 players per team)
•Corporate Sponsorships- Connect offers a professionally designed strategy to help your church find
sponsors in your community .
•Food Court- Generate revenue by selling food at your event and in turn keeping people on your event
campus during lunch hour .
Connect 3on3 Staff is available to talk through every detail of the event budget at any time . Please
contact us if you have questions .
10
14. references
“Connect 3on3’s initiative to impact communities using 3on3 basketball is an
idea whose time has come . Here is a way to call attention to the needs
of others in a unique way that will appeal to all communities .”
- John Garner, Recreation and Sports Ministry Strategist
“The Connect 3on3 Cool Springs Basketball Tournament made a huge difference for
us as a new church plant . God used the tournament to move our church outside our
walls and into the community . We had teams come from all over the area, and we met
so many new people whom we would have never touched through our normal church
channels . In addition, we built lasting relationships with businesses and those in our
community . I highly recommend any church, business or individual to be involved with
Connect 3on3 because of the relationships you will build in your community, and because
of the fulfillment you will experience as you make a positive difference in your world!”
- Jeff Simmons, Senior Pastor, Rolling Hills Community Church, Franklin, Tn
“I am so grateful for Connect 3on3 Classic City! It has created so much
excitement and unity within our Baptist Student Union at UGA . And I am
also excited that this outstanding event has been fun, brought healing, and
has touched the lives of many people in the Athens community .”
- Franklin Scott, Campus Minister, University of Georgia
12
15. The Tennessean; Friday, 04/13/07
Faith: Duo turns basketball tournament into faith opportunity
Connect 3-on-3 event growing into nationwide phenomenon
By ASHLEY BONE
For Williamson A.M.
FRANKLIN — With thousands of people in “It’s a massive event and takes hours and hours of
attendance, live music, a food court and the planning time. We’ve learned from our mistakes
Family FunZone, one might not even know that and have a process down and a plan in place,”
a churchwide event is taking place at the Connect Norris said. “Our goal is to do 100 Connect 3-on-
3-on-3 basketball tournament. 3s in 2009.”
And that’s just the way Ken Thomas and Gabe The guides from Connect Ministries include
Norris like it. spiritual development packets, a director’s
manual, marketing strategies and a visit to that
Thomas, a Nolensville resident, and Norris, a Cane city by Thomas and Norris to train members on
Ridge resident, are the brains behind Connect 3- holding the event.
on-3. The two say the event — now in its fifth year
— is ideal because it gives church members a new Community joins in
way to connect with the community.
The low-pressure event struck a chord with
“The reason Connect 3-on-3 is a great thing Michael Mayhew of Thompson’s Station, who
for churches is because it moves them outside played in the third annual Connect 3-on-3 and
their walls, rather than approaching someone later became a Rolling Hills member.
with a Bible in hand,” Norris said. “Our goal is
that Connect Ministries will cause churches to “It was pretty amazing that so many church
think differently about the way they reach the helpers were there, and it drew me in to help,”
community. It’s about creating trust relationships, Mayhew said, adding he’d never seen anything
to not be so concerned about inviting people to like that in a church. “This is something I wanted
church all the time but talking to a dad while his my family to be a part of. That’s what got us going
daughter is getting her face painted, getting to to church, and we became members (of Rolling
know someone’s name and inviting them to play Hills) eight months ago.”
basketball.” Jeff Simmons, pastor of Rolling Hills, said he is
Both Thomas and Norris are members of Rolling excited to see the two following the dreams God
Hills Community Church, which meets Sunday placed in their hearts.
mornings at Thoroughbred Cinema. “It’s scary to step out in faith, but when we do
Success spurs nonprofit God blesses us,” Simmons said. “It is going to
be exciting as God uses Ken and Gabe to impact
The pair’s first Connect 3-on-3 tournament was many cities and communities throughout the
a huge success that got local businesses and the United States for the glory of God.”
church involved with the community. Word
of the event spread and before long a church in Bill Pfaender, owner of the Cool Springs Chick-fil-
Georgia contacted Rolling Hills asking for help A, has sponsored the Connect 3-on-3 tournament
to host their own tournament. since the beginning. When members of Rolling
Hills Community Church came to him five
Norris and Thomas knew they were taking a huge years ago asking his restaurant to be a sponsor,
leap of faith when they quit their jobs at LifeWay Pfaender said he had been looking for a way to
in September to start Connect Ministries. get plugged into a community event.
Operating out of a Croc shoe warehouse in
Nolensville, Connect Ministries is a nonprofit “(It’s) a nice way for families to come out and
organization that guides churches nationwide on enjoy a free, fun day and not have to spend a
curriculum and volunteer training for their own fortune somewhere else,” Pfaender said. “It’s a
Connect 3-on-3 tournaments. great opportunity to give back to the community
with no strings attached.”
Eight cities nationwide will host Connect 3-on-3
tournaments this year, including Hendersonville, The fifth annual event begins at 8 a.m. Saturday
Clarksville, Birmingham, Ala., and a church in in the parking lot of Thoroughbred Cinema. For
Maryland. For 2008, there are already 25 cities information, visit www.Connect3on3.com.
lined up to host their own tournaments.
www .Connect-Ministries .com 13
17. top 5
Top 5 Benefits
Why should you host a Connect 3on3 event next year? As you’ve seen on the previous pages,
there are literally thousands of great benefits to your church – here are our top 5!
Connect 3on3 is a church-wide effort that can potentially connect
1 your church with your entire community
Your church will come face to face with folks that are not currently coming
2 to your church and have no orientation towards Christ
Connect 3on3 allows every member of your church to utilize the gifts
3 that are unique to their personality
We will provide everything you need to make an incredible and meaningful
4 event—from an all-inclusive packet that will ensure organization and success
to excellent marketing tools you can use to cover the cost of your entire
tournament—it’s all included!
Connect 3on3 is one of today’s most relevant and innovative
5 evangelistic strategies
15
18. sign up!
> For more information about this incredible opportunity, or to sign up your church
to host a Connect 3on3 event, please feel free to contact us .
> Don’t miss out!
ConneCt 3on3
PO Box 453
Nolensville, TN 37135
(615) 776-7674
info@connect3on3 .com
www .Connect-Ministries .com
16
