Basic

2. Management concept
IMAGINE
• an army with no general
• a team with no coach
• a nation with no government

3. THEN QUESTION ARISES
• How could the army beat the
enemy?
• How could the team win games?
• How could the nation avoid
complete anarchy?

4. Therefore an organization can’t
succeed without a manager.
Managers make sure that an
organization stays, well … organized.
Organizing and directing the work of
others is the work of the manager.
People need organization and
direction if they are to work
effectively, and managers provide
that.

5. Meaning of
Management
Management is generally defined
as the art and science of getting
things done through others.
This definition emphasizes that a
manager plans and guides the
work of other people

6. Definitions of
Management
“Management is the process of working with
and through others to effectively achieve
organisational objectives by efficiently using
limited resources in the changing
environment.”
-Kreitner

7. Nature of Management
• Management is a goal-
oriented process:
An organisation has a set of basic goals
which are the basic reason for its
existence. Different organisations have
different goals.

8. • Management is all pervasive
or universal process:
Managing an enterprise are common to all
organisations whether economic, social
Or political. A hospital needs to be
managed as much as a college or a
school. What managers do in India, the
USA, or Japan is the same.

9. • Management is multidimensional
or complex activity:
It has three main dimensions
`
Management Management Management
of work of people of operations

10. • Management is a continuous
process:

11. Management is a group activity
Every member of the group has a different
purpose for joining the organisation but as
members they work towards fulfilling the
common organisational goal. This requires
team work and coordination of individual effort
in a common direction.

12. • Management is a dynamic
function
An organisation interacts with its external
environment which consists of various
social, economic and political factors. In
order to be successful, an organisation
must change itself and its goals according
to the needs of the environment.
E.g. McDonalds changes in its menu to be
able to survive in the Indian market.

13. Management is an intangible
force:
Management is an intangible force that it
cannot be seen but its presence can be
felt in the way the organisation
functions.The effect of management is
noticeable in an organisation where
targets are met according to plans,
employees are happy and satisfied, and
work in a proper order.

14. Objectives of Management
Objectives
Personal/
Organisational Social
individual
objectives objectives
objectives

15. Thank you for
watching