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24  Social  Listening  Tools,  
Tips  &  Hacks  To  Enhance  
Marketing  for  eCommerce  
Entrepreneurs	
with  Yulia  V  Smirnova,  	
ecommerce  marketer  &  author  	
 Bit.ly/cb2014bk
Bit.ly/cb2014bk	
4  Use  Cases  of  Social  
Platforms	
1  Competitive Analysis
2  Conversation Monitoring
3  Campaigns Management
4  Content & Influencer
Discovery
Publishing
Bit.ly/cb2014bk	
Competitive  Analysis  	
1.  Rival IQ
o Social
2.  Compete
o  Traffic, KWs, new tech, campaigns
3.  Keyhole.co
o Social campaigns & influencers
Bit.ly/cb2014bk	
Rival  IQ
Bit.ly/cb2014bk	
Rival  IQ
Bit.ly/cb2014bk	
Rival  IQ
Bit.ly/cb2014bk	
Rival  IQ
Bit.ly/cb2014bk	
Rival  IQ
Bit.ly/cb2014bk	
Keyhole.co
Bit.ly/cb2014bk	
Keyhole.co
Bit.ly/cb2014bk	
Keyhole.co
Bit.ly/cb2014bk	
Compete  
Bit.ly/cb2014bk	
Compete  
Bit.ly/cb2014bk	
Compete  
Bit.ly/cb2014bk	
Conversations  Monitoring	
1.  Visible Technologies (000K/3K per m)
2.  Radian 6 (up to 1K per m)
3.  Talkwalker (offers 30 day free trial)
4.  Spreadfast
5.  Viral Heat
6.  KonnectSocial
7.  Social Apps HQ
8.  HooteSuite
Bit.ly/cb2014bk	
DEMO  
Bit.ly/cb2014bk	
See  more  at  
CommerceBrain.com/blog	
1.  Scoop
2.  Swayy
3.  BuzzSumo (free)
4.  HooteSuite
5.  Keyhole.co (influencer &
hashtags)
Bit.ly/cb2014bk	
Why?	
①  Create content that is popular,
trends
②  Align with your audience interests
& current attention
③  Have vibrant pipeline of creative
campaigns
④  Know when they are more open to
your offers
Bit.ly/cb2014bk	
Too  Busy  To  Do  So?  	
ü Get it all in one book
on AMZN
•  over 200 tips from eCommerce
entrepreneurs to grow your online
store
•  Special discount $10 off print copy
48 hrs. only (you get 2 emails with
last with the code, see next slide
what I mean)
ü bit.ly/1nuHYkU
Bit.ly/cb2014bk	
Once  you  clicked  bitly  link	
1	
2	
3	
bit.ly/
1nuHYkU  

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Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development