Slides for my Cloud talk at PFC11 in Utrecht

1. Lost
in
the
Cloud Cloud
compu*ng,
hope
or
hype?
Thijs
Feryn
Evangelist
+32
(0)9
218
79
06
thijs@combellgroup.com
PFCongres
Saturday
September
17th
2011
Utrecht,
NL

2. About
me
I’m
an
evangelist
at
Combell

3. About
me
I’m
a
board
member
at
PHPBenelux

4. About
me
I’m
a
trusted
advisor
at
Belgium
Cloud

5. About
me
I
represent
Ghent
Web
Valley

6. Follow
me
on
TwiUer:
@ThijsFeryn
Read
my
blog:
hUp://blog.feryn.eu

8. 3 HYPES
ON THE
INTERNET

9. MOBILE

10. SOCIAL

12. THE CLOUD
IS SO
2010

13. It
is
not
a
...

14. It
is
not
a
...
Not
a
technology
Not
a
revoluZon
Not
a
philosophy

15. BoUom
line
Cloud
=
The
Internet

16. DefiniZon

17. DefiniZon
A
model
for
consumpZon
&
delivery
on
the
internet
where
flexibility
is
essenZal
&
can
be
guaranteed
through
abstracZon

18. Internet
as
a
uZlity

19. Important
features

20. AbstracZon

21. AbstracZon
VirtualizaZon
IsolaZon
Storage
vs
compuZng

22. Flexibility

23. Flexibility
Scalability
&
high
availability
ElasZc
resource
allocaZon
Pay
as
you
go/grow
Fast
setup
&
delivery

24. Service
layers

25. Service
layers
SaaS
PaaS
IaaS

26. Sobware
As
A
Service
(SaaS)

27. Infrastructure
As
A
Service
(IaaS)

28. Placorm
As
A
Service
(PaaS)

29. Delivery
models

30. Public
cloud

31. Private
cloud

32. Hybrid
cloud

34. Blowing
bubbles

35. PaaS
runs on
IaaS
but it’s all
SaaS

36. Old
school

37. What
people
want

38. What
people
expect

39. What
people
need

40. SomeZmes
people
forget

41. ...
that
Cloud
is
not
“one
size
fits
all”

42. Market
saturaZon

43. The
big
boys?

44. The
big
boys?

45. No
one
owns
the
Cloud
!

46. Auto
scaling?

47. Pay
as
you
go/grow?

48. Service
Level
Agreement

49. Reaching
your
service
provider

50. Do
it
yourself?

51. Consequences
of
downZme

52. Where’s
your
data?

53. Patriot
Act

54. Review
your
delivery
model

55. There’s
hope
!

56. The
big
boys
opened
the
door
for
Cloud

57. Ride
the
wave

58. Economic
advantages

59. Scalability

60. High
availability

61. Cloud
lets
you
focus
on
your
core
business

62. It’s
a
story
of
outsourcing

63. Partner
up

64. WHAT
ABOUT
2011

65. Hybrid
is
the
way
to
go

66. PaaS
is
aUracZng
the
developer
crowd

67. PaaS
is
aUracZng
the
developer
crowd

68. Amazon
proved
the
Cloud
can
#fail

69. Levels
of
contemplaZon

70. Levels
of
contemplaZon
WebDev
User
Biz
Tech

71. Tech
OperaZonal
advantages
VMWare
is
cool
!

72. Biz
Cost
cunng
&
economic
flexibility
Capex,
opex,
outsourcing,
pay
as
you
go/grow,
bla
bla
bla...

73. User
GMail,
Ease
of
use Facebook,
Skydrive,
Dropbox,
Salesforce,
Hotmail

74. WebDev
Scalability,
high
availability
&
distributed
compuZng
Memcached,
Gearman,
Hadoop,
MongoDB,
CouchDB,
Solr,
RabbitMQ

75. The
end
of
office
servers

79. Q&A