SlideShare ist ein Scribd-Unternehmen logo
1 von 33
> Victories
2011-2013 Strategic Plan:Increase victories 10% per yearIncrease scale of victories
<1> Victory Background
What is a victory?
a decision
Made in favor
coastal and ocean environment
positive conservation outcome
improves coastal access
or both
2006-2011 Plan: 150 victories √
<2> Victory Goals
10% increase per year
the math
150 victories5 years30 victories / year+ 10%2011 -> 33/year
not so fast
17 were international
150 – 17 = 133 victories5 years27 victories / year+10%2011 -> 30/year
2011 -> 30 2012 -> 33 2013 -> 36total -> 99
<3> Victory Status
How to get more victories?
Scale Victories?
OregonWave Energy ->marine spatial planning
Rise Above PlasticsLocal Bag Bans->State Bag Bans
Where are we now?
+10% 2006-2010
Conclusions
Gaining victoriesat asteady pace
Mixed success withscaling victories
10% growth per yearwill be hard withoutregional staff

Weitere ähnliche Inhalte

Andere mochten auch (11)

From the zen of social media marketing by shama hyder kabani
From the zen of social media marketing by shama hyder kabaniFrom the zen of social media marketing by shama hyder kabani
From the zen of social media marketing by shama hyder kabani
 
Hash Profile
Hash ProfileHash Profile
Hash Profile
 
Liver and the biliary tract dr mahipal
Liver and the biliary tract   dr mahipalLiver and the biliary tract   dr mahipal
Liver and the biliary tract dr mahipal
 
Most Valuable Player dos Jogos de 12 a 14 de Outubro
Most Valuable Player dos Jogos de 12 a 14 de OutubroMost Valuable Player dos Jogos de 12 a 14 de Outubro
Most Valuable Player dos Jogos de 12 a 14 de Outubro
 
Reflexion del parroco noviem 20
Reflexion del parroco noviem 20Reflexion del parroco noviem 20
Reflexion del parroco noviem 20
 
Weirdest Statues Around The World1
Weirdest Statues Around The World1Weirdest Statues Around The World1
Weirdest Statues Around The World1
 
Practico 12 info
Practico 12 infoPractico 12 info
Practico 12 info
 
Info Viz Presentation
Info Viz PresentationInfo Viz Presentation
Info Viz Presentation
 
Austin TX Client Testimonial
Austin TX Client TestimonialAustin TX Client Testimonial
Austin TX Client Testimonial
 
Datos de URL'S
Datos de URL'SDatos de URL'S
Datos de URL'S
 
Home chiara
Home chiaraHome chiara
Home chiara
 

Mehr von Chad Nelsen

12 chad nelsen - surfonomics 101, the state of the science today
12   chad nelsen - surfonomics 101, the state of the science today12   chad nelsen - surfonomics 101, the state of the science today
12 chad nelsen - surfonomics 101, the state of the science today
Chad Nelsen
 
13 carlo grigoletto - wave economic valuation, the huanchaco case
13   carlo grigoletto - wave economic valuation, the huanchaco case13   carlo grigoletto - wave economic valuation, the huanchaco case
13 carlo grigoletto - wave economic valuation, the huanchaco case
Chad Nelsen
 
Regional & Program Communications Strategy
Regional & Program Communications StrategyRegional & Program Communications Strategy
Regional & Program Communications Strategy
Chad Nelsen
 
Nelsen ics2013 trestles
Nelsen ics2013 trestlesNelsen ics2013 trestles
Nelsen ics2013 trestles
Chad Nelsen
 
2012 campaign priorties
2012 campaign priorties2012 campaign priorties
2012 campaign priorties
Chad Nelsen
 
California World Ocean: Shoreline Armoring and the Ocean Economy
California World Ocean: Shoreline Armoring and the Ocean EconomyCalifornia World Ocean: Shoreline Armoring and the Ocean Economy
California World Ocean: Shoreline Armoring and the Ocean Economy
Chad Nelsen
 

Mehr von Chad Nelsen (14)

Bridge to Clean Water From A Surfer's Perspective
Bridge to Clean Water From A Surfer's PerspectiveBridge to Clean Water From A Surfer's Perspective
Bridge to Clean Water From A Surfer's Perspective
 
Surfonomics 101 at Chapman U. November 2013
Surfonomics 101 at Chapman U. November 2013Surfonomics 101 at Chapman U. November 2013
Surfonomics 101 at Chapman U. November 2013
 
12 chad nelsen - surfonomics 101, the state of the science today
12   chad nelsen - surfonomics 101, the state of the science today12   chad nelsen - surfonomics 101, the state of the science today
12 chad nelsen - surfonomics 101, the state of the science today
 
13 carlo grigoletto - wave economic valuation, the huanchaco case
13   carlo grigoletto - wave economic valuation, the huanchaco case13   carlo grigoletto - wave economic valuation, the huanchaco case
13 carlo grigoletto - wave economic valuation, the huanchaco case
 
Regional & Program Communications Strategy
Regional & Program Communications StrategyRegional & Program Communications Strategy
Regional & Program Communications Strategy
 
International Coastal Symposium 2013 SAS & Surfrider
International Coastal Symposium 2013 SAS & SurfriderInternational Coastal Symposium 2013 SAS & Surfrider
International Coastal Symposium 2013 SAS & Surfrider
 
Nelsen ics2013 trestles
Nelsen ics2013 trestlesNelsen ics2013 trestles
Nelsen ics2013 trestles
 
Surfonomics Overview
Surfonomics Overview Surfonomics Overview
Surfonomics Overview
 
2012 campaign priorties
2012 campaign priorties2012 campaign priorties
2012 campaign priorties
 
Surf protection, World Surf Reserves & Case Studies
Surf protection, World Surf Reserves & Case StudiesSurf protection, World Surf Reserves & Case Studies
Surf protection, World Surf Reserves & Case Studies
 
California World Ocean: Shoreline Armoring and the Ocean Economy
California World Ocean: Shoreline Armoring and the Ocean EconomyCalifornia World Ocean: Shoreline Armoring and the Ocean Economy
California World Ocean: Shoreline Armoring and the Ocean Economy
 
Updated CA Beach Preservation PowerPoint
Updated CA Beach Preservation PowerPointUpdated CA Beach Preservation PowerPoint
Updated CA Beach Preservation PowerPoint
 
CA Beach Preservation
CA Beach Preservation CA Beach Preservation
CA Beach Preservation
 
Network effectiveness Surfrider
Network effectiveness SurfriderNetwork effectiveness Surfrider
Network effectiveness Surfrider
 

Kürzlich hochgeladen

EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
Earley Information Science
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
Joaquim Jorge
 

Kürzlich hochgeladen (20)

How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 

Surfrider Victories Update 2011

Hinweis der Redaktion

  1.  In 2006, the Surfrider Foundation established the victory metric to measure the effectiveness of our campaigns to achieve tangible on the ground conservation outcomes that improve the state of the coastal and ocean environment and/or improve access to the coast.  We defined a victory as a decision made in favor of the coastal and ocean environment that results in a positive conservation outcome, improves coastal access, or both. We set a goal in the 2006 – 2010 Strategic Plan to achieve 150 victories. This was based on 6 months of hindcasting. In December 2010, we achieve this goal and totaled 153 victories by January 2011.  See slide 12.
  2. A victory is defined as a decision made in favor of the coastal and ocean environment that results in a positive conservation outcome, improves coastal access, or both.
  3. This graph shows the 153 victories. The bar graph shows the monthly totals and the red line shows the cumulative total. From month to month you can see the variation – some months have zero victories and other months have almost 10. That said, the cumulative total is pretty steady over the 5 year period.
  4. For the 2011 – 2013 Strategic Plan we set a goal to increase the number of victories by 10% year and also to increase the reach of local victories by scaling victories into meaningful policy advancements. So what does a 10% increase in victories mean? 150 victories over 5 years yields 30 victories per year. A 10% increase would mean 33 victories in 2011, 36 victories in 2012 and 40 victories in 2013. However, 17 of the victories in our 2006-2010 plan were international and we are not currently including international victories because of our inability to accurately track them.  Subtracting those 17 victories results in 133 victories over 5 years or 27 victories per year. Increase that by 10% and round up and you get 30 victories in 2011, 33 victories in 2012 and 36 victories in 2013.
  5. We support campaigns and convert them into victories by providing tools and services, scaling the network and providing staff support. Tools and services such as the forums, chapter templates, beachapedia, etc. and scaling the network by adding new chapters and international affiliates have an indirect effect on converting campaigns to victories. We are working on these efforts and they will increase in supply and use over the 3 year strategic planning period. Providing support staff, particularly regional staff, has a direct effect on converting campaigns to victories (Slide 23). This is evidenced by the comparing the number of victories in regions with regional staff support and those without (Slide 24). We did not budget hiring a regional staff person in 2011 but have received funding to hire a Rise Above Plastics coordinator this year.
  6. A comparison of regions where we have regional staff to areas without regional staff (red circles) shows the regional staff have a direct benefit in increasing victories. We have regional staff in OR, WA, CA, HI, FL and the Northeast. We lack regional staff in TX, the Great Lakes area and the Mid Atlantic and northern CA.
  7. Scaling victories means trying to take our local victories and scale them up to meaningful policy at the state or federal level. For example, in Oregon were have leveraged our involvement in local wave energy project campaigns to get involved in Oregon statewide marine spatial planning, which intends to develop a plan for renewable ocean energy siting in Oregon’s territorial waters (0-3 miles). This shifts our focus from reactive individual campaigns in the state to a proactive statewide solution to ocean energy siting.In another example, we have tried to scale up our local bag ban campaigns and victories to get statewide bans in MD, VA, HI, OR and CA. We were not successful on achieving these legislative victories.
  8. As of June 2011, we have achieved 13 victories. We are slightly below our year to date goal but not by much given the month to month variability. When the 10% goal was set during the strategic planning process, it was predicated on hiring regional staff to support campaigns in those regions, convert them to victories and help scale those victories into meaningful policy advancements. We may see an uptick in RAP victories as a result of hiring a full time RAP coordinator but it is too early to see that yet.
  9. We are continuing to gain victories at a steady pace and this pace is expected to remain steady, probably at the 2006-2010 pace, for the foreseeable future.
  10. We have had mixed success in scaling local victories into meaningful policy advancements. This effort is aided by having regional policy staff, as we do in Oregon, Washington and California. Scaling victories is an area that we will continue to focus on and may require longer time scales.
  11. Iam concerned about meeting the 10% growth in victories goal without the additional of regional staff.