The November 2011 edition of Professional Manager magazine, featuring Dennis Hone and the latest on best practice in management and leadership.

1. £4.50 / FREE TO MEMBERS
the chartered management institute magazine WInTER 2011/12
Gold
digger
Olympics building
boss Dennis Hone
on how he saved the
public a fortune
ARTS OF
INSPIRATION
Discover your literary
leadership muse
cONFlIcT clASh
Is it ever right to fight?
BRAIN DRAIN
Why the best talent still
slides south

2. Professional Manager Winter 2011/12
Chartered Management news & views
Institute (CMI)
Management House,
Cottingham Road, Corby,
07 Briefing
Northamptonshire NN17 1TT Even Steve Jobs knew that great managers are made not born,
t 01536 207307 says Simon Dolph
e membership@managers.org.uk 08 Feedback
www.managers.org.uk Your letters and why being punctual won the Secret Staffer praise
12 Agenda
Acting Chief Executive Michael Skapinker’s essentials plus CMI conference and news
Chris Kinsella 19 View from Westminster
Director of Marketing and Baroness Prosser on looking after your workforce in a slump
Communications Simon Dolph 20 Debate
Is it ever right to fight?
Editor Ben Walker
Senior Sub-editor Gemma Green
08 50 AOB
Simon Caulkin on the golden rules of innovation
Editorial Assistant
Rebecca Kearley features
Account Director Sam Gallagher
Publishing Director Ian McAuliffe
24 McAndrew meets… Dennis Hone
Advertise with us: For all
ITN’s special correspondent discovers how the man charged with
enquiries, contact Michael building the Olympics saved the public nearly a billion pounds
Coulsey (t 020 8962 28 Leadership, by the book
1261, e michael.coulsey@ Meet the motivators: Shakespeare, Machiavelli and Sun Tzu. Iain
thinkpublishing.co.uk) or Hollingshead examines the management style of literary greats
Vicci Rule (t 020 8962 2942, 32 Mind spaces
e vicci.rule@thinkpublishing.co.uk) New office designs are changing the workplace, says Leon Walker
34 Brains sink south
Professional Manager
© 2011. Published on
24 The new Enterprise Zones aren’t powerful enough to stem the
endless slide of talent to London, writes Dave Fawbert
behalf of CMI by Think,
The Pall Mall Deposit, cPd Planner
124-128 Barlby Road,
London W10 6BL 39 PM profile
t 020 8962 3020
Chartered Manager of the Year Colonel Neale Moss OBE
e professional.manager@
40 Masterclass
managers.org.uk
Caitlin Mackesy Davies leads you on a voyage of discovery
www.thinkpublishing.co.uk
42 Fleeting thoughts
New motoring columnist Peter Rodger on beating
the snow trap
Member of the Audit Bureau 43 The personnel touch
of Circulations 80,948 Alison Blackhurst on how to stop the Christmas party
1 July 2010 to turning sour
30 June 2011 40 44 Reviews and events
Books rated – and our events diary to keep you in the know
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Contributors
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publication. ISSN 0969-6695© Daisy McAndrew Iain Hollingshead Peter Rodger
ITN’s special Novelist and Daily Motoring expert
correspondent Telegraph journalist Peter Rodger
talks to Olympics takes a satirical rolls into the
chief Dennis look at leaders Professional
Hone p24 from the arts p28 Manager team p42
professionalmanager.co.uk _ 03

3. GeT
MORe
FROM
CMi
Simon Dolph, director of marketing and communications, CMI
as a cmi member, you have
access to a comprehensive
range of products and
services, all designed
to help you on your path
Can Apple replace to management success
Steve Jobs? On THe WeB
It seems Jobs With free checklists, e-learning
modules, podcasts and an
himself thought so “ask the researcher” service
at www.managers.org.uk/
As readers of editor Ben Walker’s Steve managementresources, the latest
Jobs obituary on the new Professional thinking is just a click away.
Manager website will discover, there
were many facets of Jobs’ personality On yOuR CV
one would not wish to replicate. Yet the enhance your professional
great innovator certainly had something status with a CMI management
going for him. What he did well was a vital grounding at the less-glamorous qualification, not to mention study
to inspire: his natural charisma and Formula Renault, which he followed with tips when you need them the most.
remarkable imagination almost made stints in Formulas 3 and 2. “The seeds
up for his failings in his interaction of his current success were sown during in yOuR inBOx
with subordinates. However, reports that early career,” says Red Bull Racing. Keeping on top of employment
after his tragic death revealed that far Training is the key to everything, law changes and management
from seeing himself as a one-off, Jobs especially to magic intangibles such updates has never been easier
had charged Apple’s internal university as inspirational leadership. That’s why with our monthly e-newsletter
with developing the next generation of CMI provides courses, resources and Membership Matters and e-alerts
inspirational innovators, to ensure the ideas for creating the next generation of from our partners at BusinessHR.
IT giant would continue to sparkle in stellar managers. What will not work is
his wake. Perhaps this unpolished leaving company futures to chance by FOR THe jOuRney
maverick knew something about promoting juniors without the relevant Make your next management
management after all? training into management roles, and move with confidence using
By 2017, the UK will need a net 2.2 expecting them to be natural leaders of our online continuing professional
million new managers. However, there is people when they get there. They may development system and career
more to this mind-boggling equation than be able to muddle through, they may guidance resources.
the daunting question of how we find be effective at day-to-day processes.
enough brains to fill those berths. The But inspired – and inspiring – they will On yOuR PHOne
sum is a psychological puzzle as much not be. Those who cannot lead people, Want answers on the move?
as a mathematical one. We need those cannot change processes. Without Then download our free CMI app
brains to want to manage; to want to lead. change at the right times, UK (www.managers.org.uk/app)
Inspirational managers are made, not businesses will wither. or contact our legal helpline for
born. The very best may be genetically Apple’s shares fell on the news of up-to-the-minute advice from a
predisposed to greatness, but you still Steve Jobs’ death, as traders feared the qualified solicitor.
have to polish a diamond. Take Red Bull brand would be compromised without
Formula 1 team boss Christian Horner, its mercurial leader. Those traders in THe COMMuniTy
a reportedly brilliant brain who took may well be wrong. Jobs knew how to Keep the conversation going
the outfit in just seven seasons from inspire, and told Apple to train its future online – through our forums –
perennial also-rans to back-to-back leaders to do the same. Thanks to Jobs’ or at one of our top regional
title winners, eclipsing the great names forethought, it seems Apple has great networking events (see page 46).
of Ferrari and McLaren in the process. leaders in reserve. Do you?
Yet even Red Bull itself admits that its Find out more about great leadership nOT yeT A MeMBeR?
great leader’s skills aren’t the product of from our ManagementDirect service at visit www.managers.org.uk
God-given genius. Rather, they are born bit.ly/mdleadership or call 01536 207307 to
of hard work, experience and training. Read our Steve Jobs obituary at join today.
Horner’s motor sport career began with bit.ly/pmstevejobs
professionalmanager.co.uk _ 07

4. GeT in TOuCH
Send your views to
professional.manager@
managers.org.uk. Letters may
be edited for length and clarity
Your chance to comment on management matters
PRize LeTTeR Gazza’s passion
Fair’s fair
for football often
ended in tears
Tom Peck’s feature on fairness
and Daisy McAndrew’s interview
with Trades Union Congress
general secretary Brendan Barber
(September/October issue) both
raise important issues. Yet neither
LeTTeR
journalist mentions the work of PRize
Elliott Jaques and the Glacier
Project – which may be history
but should not be forgotten. Barrie wins a spa
Those working in an industrial break for two at
PHOTO: REx FEATURES
hierarchy were found to have Alexander House
a very strong sense of what Hotel in West
was a proper reward for their Sussex, courtesy
contribution. Jaques called it felt- of Virgin
experience
fair pay and was able to use it as a
Days. Perfect for
tool in organisation analysis. He Christmas gifts,
found that when pay differentials www.virgin
fell outside the felt-fair pay bands experiencedays. Managers should remember rather learn how to use the ones
there was discontent in the co.uk is full of that the UK workforce is as good, who are already here.
workforce. Employees who feel ideas for all or even better, than any in the Barrie Skelcher MCMI, BSc,
that they have done a good honest budgets. Readers world. Those bosses who believe MSC, MRSC, C Chem, MSRP,
job and contributed to the success can enjoy 20% otherwise should question their C Rad P
of the enterprise expect to see that discount until own management style and
rewarded. They do not appreciate 31 December
2011. enter code
maybe go back and take lessons no woman, no cry
directors and top executives PROF20 at the
in motivation that used to be the Kayleigh Ziolo’s debate piece
getting all the kudos and cash. online checkout. vogue in the 1960s and 1970s. This (September/October issue) asks
When this happens it leads to Call 0844 504 country is already overpopulated whether it is okay to cry at work.
strained industrial relations and 0844 for more and underemployed. We do not In my view, to answer her question,
often trade union action. information. need to import more workers, but we need to examine two things.
First, we need to look at the
sector. As Dan Hill says in the piece,
latest discussions on www.managers.org.uK it is acceptable for sports people to
cry. This is because they are using
l why blogging can benefit principles, according to Europe – due to the early their emotions, aggression and
you as a manager a Financial Times report adoption of computers passion as part of their job... crying
“No single thing in the past that fuels the controversy in the UK.
when they succeed or fail in their
15 years professionally has sparked by Labour leader www.managers.org.uk/
been more important to my Ed Miliband’s division of stressed
goal is a more natural outcome,
life than blogging,” says US the business world into and so areas that need emotion
business management author “producers” and “predators”. in the job are going to consider
Tom Peters. Indeed, far from www.managers.org.uk/ Early computers crying as more acceptable. Where
being a pastime, blogging can ethics linked to lower emotions are less needed in a job
stress levels
improve our skills as bosses. – for example in administration
www.managers.org.uk/ l British workers less or accountancy – crying would, I
blogging stressed than europeans imagine, be less acceptable.
A Cambridge academic
Second, we need to look at
l Profits before ethics? has claimed that British
Britain’s bosses are workers are less stressed
gender. It is socially acceptable for
prioritising profits over than those in continental females to cry in the office: some
do it a lot.
08 _ professional manager _ Winter 2011/12

5. Letters
THinkinG This issue I’m discussing review
OF PuLLinG time. Stressful for the monkeys,
bureaucratic and time-devouring for
A “siCkie”? the organ grinders. My store rates staff
Average workers are becoming in 11 categories and each one has three
exceptional in a culture where staff possible ranks: e for “excelling”, V for
attendance levels and timekeeping “valued employee” and C for “could
are not being taken seriously improve”. Of course, these terms are
just management speech for good;
okay; and “step it up, pal”.
I did pretty well on my last review.
Although I think it is socially Nine Vs and two es. Only two es? I
acceptable for a man to cry for hear you cry. Well, under HR rules, no
personal reasons, it is not, however, employee is allowed to be awarded
socially acceptable for him to cry as more than two “excelling” ratings
a result of something work-related. seCReT and is mandated to receive at least
Indeed, if a man cries at work I sTAFFeR three suggestions for improvement.
think this is likely to be a one-way I’ll leave you to decide exactly how
street to a P45. little sense that makes, while I discuss
Judy Craske MIC, CMC, one category in which I am officially a top performer: time
CMgr, FCMI management and attendance.
So what did I do to receive this A-grade rating on my
Tears for fears timekeeping? Did I regularly volunteer to stay late or pick up
When examining whether it’s extra hours when the shift hit the fan? No. Did I never swap
ever acceptable to cry at work, shifts around with co-workers? No. Did I throw an unjustified
I think you need to factor in the sickie? No. In my book, my performance was merely adequate,
effect of stress, which can often be the basic level one should attain, not a model for others and
work-related. Sometimes, when definitely not that of someone “excelling”. My record sounds
things have been building up, even pretty average, right? erm, wrong.
a minor thing can be the proverbial I discussed this a few days after my review with a colleague
straw that breaks the camel’s back. – let’s call her Sophie – who started at the same time as me,
In such circumstances, tears act but rose through the ranks to become department head –
as a release of stress – without this surely a real exceller! I discovered that she agreed with me.
outlet, the effect on the individual Sophie explained that, in her book, my attendance level was
is potentially quite damaging. the minimum, not the goal, but that the attendance level of
Jim Vasey CMgr, MCMI staff in her department was so poor that, in comparison with
my peers, I was, indeed, excelling. Consider the story she
The drugs do work recounted of one of her staff, a 37-year-old lady whom we’ll
As the supplier of the smart drugs call Angela. Angela didn’t turn up for two days and didn’t call
you tested (July/August issue) I to say she wouldn’t be there. When Sophie asked her why she
found the results interesting. didn’t at least call to say she wasn’t coming in she said: “Yeah
In particular, I was rather sorry, I got in a fight.” Two days later she turned up drunk and
surprised that Picamilon was subsequently fired.
scored the highest of everything is indeed relative. And realising that eternal
the lot. truth definitely affected my performance – and not in a
I wanted to make good way. This is a job I tolerate rather than love and I was
a few comments on overachieving in my timekeeping and attendance. Realising
the other products, just so your Find out more I had far more leeway than I previously thought, I’ve
readers don’t write nootropics The Secret relaxed a bit on the clock-watching front and, as such, have
off completely. Staffer’s occasionally arrived late – although I haven’t yet sunk to the
Sulbutiamine has its non- experience depths of spending 48 hours AWOL due to brawling. There are
responders but, in any event, shows how a few months until my next review, but I’ve still got a job so
someone weighing 20st at a height standards can I’m obviously doing enough to cling onto it, which is really my
of 6ft 6in would likely need to take slip if managers overall goal. And my “excelling” department head colleague?
more than the recommended dose. fail to keep poor She just got sacked. For poor attendance.
The product is probably our largest attendance and
hit-or-miss supplement. Some love timekeeping
it, some feel nothing, so the result under control.
isn’t entirely surprising. For more tips
Nonetheless, thanks for testing on managing
the products and your subsequent absence, visit
write-up. It is good to get feedback. www.managers.
Raf, Mind Nutrition org.uk/absence The Secret Staffer
professionalmanager.co.uk _ 09

6. For the latest management
news and views, visit
www.managers.org.uk
Insights from across the world of management
management minutes
Financial Times associate editor and management
specialist michael skapinker lists his regular
round-up of the top 10 news items for managers
1 3
CBI to support
primary education many workers still not
after riots taking lunch breaks
The Confederation of nearly a third of
British Industry (CBI) said workers – 30% – said they
it might shift its focus from didn’t take a regular lunch
work experience to primary break, according to a survey
education following August’s by Aviva Health. This was,
riots in England. John however, an improvement
Cridland, the CBI’s director- on 2009, when 37% said
general, said raising education they didn’t take regular
standards was crucial both lunch breaks. Pressure from
to the development of the UK employers to skip lunch was
economy and to preventing a less significant factor than
further unrest. “The level of the availability of food. Some
under-performers who make
43% said their managers
no progress between the ages
of 11 and 16 tells you that you
encouraged them to take
can’t solve the problem in lunch breaks but that eating
secondary schools… perhaps options at the office were
we need a shift in investment,” too limited.
he told the Financial Times.
4 5 6
He praised a food company Relief at increase TUC hits back Boardroom diversity
in Glasgow that sent factory in A-level maths at health and consultation
workers to a primary school to and science safety “myths” The Financial Reporting
help with children’s reading. The CBI was, however, still The Trades Union Congress Council (FRC) has begun
concerned with secondary (TUC) said that the Health consulting on whether
2
Relevant work school results, although it and Safety Executive’s (HSE) companies should provide an
experience welcomed the increasing campaign to show that many annual report on their policy
more valuable number of pupils studying of its rules were myths should on gender diversity on their
than degrees maths and science A-levels. not be used to undermine boards of directors. This was
HR directors had comforting Dr Neil Bentley, CBI deputy workplace safety. HSE one of the recommendations in
words for students whose director-general, said: “We’re denied, for example, that it Lord Davies’ review on women
A-level results did not win encouraged that people was trying to prevent people on boards. Baroness Hogg, who
them a university place. In have heeded the call to study celebrating the royal wedding. chairs the FRC, said diverse
the last year before sharp A-level maths and science, but Brendan Barber, TUC general boards broadened
increases in university fees, numbers are still low and must secretary, said the absence perspectives.
competition for places was increase to meet employer of workplace issues from
7
intense and many missed demand. There is already a HSE’s list of myths But some
out. A poll by YouGov found skills gap, with more than 40% showed the idea that disagree…
that 85% of HR professionals of companies having difficulty the UK had an over- The Institute of
believed work experience was recruiting people with science, zealous health and Directors responded
more valuable to job seekers technology, engineering and safety culture was to the FRC’s
than a non-vocational degree. maths skills.” itself a myth. consultation
12 _ professional manager _ Winter 2011/12

7. news
by saying that, while it
shared the concern about
the low number of female
directors, tightening reporting
requirements on this issue nine TO FiVe
alone would not be a good idea.
Gender was just one aspect THe MuseuM MAesTRO
of diversity. It said companies House manager at Dennis Severs’ House, Mick Pedroli, and his team cast
should be encouraged to spells that engage visitors to the attraction in Spitalfields, London, and
report on broader diversity usher them briefly into another time
characteristics, including
professional background, 0900 i start the coal fire in the
nationality, age, education, kitchen, then sift through emails and
sector experience listen to messages. I like to be ahead
and personality. of the game.
1000 the next stage is cleaning,
8
Family business and we divide tasks among the four
workers happier or five people who work at the house.
Employees of family- I don’t like to call the people I work
owned businesses are happier, with “staff”. We work together to
more loyal and work harder create the experience.
than employees in other 1130 Before we open, I walk
companies or in public sector around to see if anything isn’t right.
organisations. A study for the Presentation is everything in this
Unquoted Companies Group house. It is set up to overwhelm
found that employees in these you, to make you putty in our
companies put in such long hands. A guest won’t notice if
hours that they effectively there is one candle missing or
work an extra day every week. unlit, but I will. I see everything
More than 20% of UK workers in detail in one glance.
are employed by family. 1200 on monday afternoons
more than 100 people come
9
Headhunters in over two hours. I’m very good at
pledge to nominate organising the flow of people in the of the light. We are open every day
female candidates house. Then I’ve usually got a few of the week, so it is a continuous story.
A group of 19 executive search hours to relax and get the house 1700 once we open the doors we
firms responded to the Lord ready for the evening session. sink into a very calming experience.
Davies review by pledging that 1300 i may have a meeting with a So many people leave the house with
at least 30% of their longlists journalist or a fashion editor. Movie tears in their eyes, and that shows
for director’s position on FTSE stars visit the house to get into they have played our game and it
350 companies would be made their roles, and we get visits from works. That’s my only job: to give
up of women. The headhunters creative people, such as designers, people a fantastic experience.
said that they would consider who appreciate its sensory nature. 2100 when our guests have left
“relevant skills and intrinsic Filming sometimes takes place we put the “curfew on the fires”, snuff
personal qualities”. and I love the way film crews work candles, and cover up some items to
together. It’s like clockwork and protect them from dust. Then we are
10
STEPHAnIE WOLFF; FRAnCESCO GUIDICInI/REx FEATURES
Highest paid do similar to how we work together here. done. I cannot wait to go home. I live
better than ever There is a closeness. a 15-minute bike ride away, which
A report by 1430 in the winter, it’s dark in the clears my mind and lets me leave
the independent High Pay house by now, and we need to run the house behind.
Commission showed that, around to stay warm and to make use www.dennissevershouse.co.uk
in 2002, FTSE 100 lead
executives could expect
bonuses worth 48% of their THe BOTTOM Line
salaries. By 2010, the figure SHORT, SHARP AnD SMART SECRETS TO SUCCESS
had risen to 90% of their
salaries. Directors’ base
salaries also increased by “investing in your team is the secret to
63.9% over 10 years. The success. you are only as good as those you
average grant of shares that a have the privilege to work with.”
lead executive could receive Tim Campbell, first UK winner of The Apprentice and
rose from 100% of salary in founder of the Bright Ideas Trust
2002 to 200% in 2010.
professionalmanager.co.uk _ 13

8. Men
MenTOR
WOMen
COnFeRenCe Men resist
external
coaching
CHALLenGes Women are far more
likely than men to use an
MAnAGeMenT
external coach to develop
their management and
leadership skills, according
THinkinG
to recent research.
Interim findings from
CMI and Penna’s Impact
of Management and
Unimaginative thinking came under attack at CMI’s Leadership Development
Management and Leadership Conference in London. study revealed that 40% of
Instead, fresh ideas and innovative approaches were on show female respondents used
an external management
learning and development
coach – compared to just
20% of men.
And, worryingly, the
findings also revealed that
61% of women and 46%
of men thought that the
mentoring support they
did have came too late
in their careers.
The interim research
was exclusively revealed
at CMI’s Management and
Leadership Conference in
London.
london rail
project starved
of skills
A lack of skills means an
infrastructure scheme
cannot find enough workers,
despite a recession and
rising unemployment.
Referring to staff as human resources being seen as part of a mechanism rather than The Crossrail project,
can lead to managers failing to treat workers independent minds. due to open in 2018,
as individuals, a senior government adviser “[The popular terms are] human resources requires tunnelling under
on employee engagement has warned. and human capital,” MacLeod said. “But the city. But CMI president
David MacLeod, who has been commissioned actually they are individuals.” Terry Morgan – who is
by the Department for Business, Innovation and He also discussed how leaders can get the also Crossrail chairman
Skills, fired the warning at CMI’s Management best out of their workers. “[There needs to be] – has warned of a lack of
and Leadership Conference in London. The no gap between what the leaders say and what tunnelling experts.
language used by modern business risked staff the employees see around them,” he warned. “We will be employing
15,000 people, but the skills
challenge is huge,” he said
l A competition in which delegates were asked to match figures at the conference at CMI’s Management and
with their former jobs has been won by a management academic. Manchester Leadership Conference in
Metropolitan University principal lecturer, senior learning and teaching fellow Chrissy London. “There are 500
Ogilvie matched all seven individuals to their former jobs. Congratulations Chrissy – tunnellers in the UK – an
we are sending you a bottle of 2002 vintage Dom Perignon champagne for your efforts. average age of 55 – but
I need 1,000 tunnellers.”
14 _ professional manager _ Winter 2011/12

9. Agenda
HERITAgE
guARDIAN
wINS golD
the director general of the national trust has won CMI’s highest honour for
her outstanding leadership of the cherished charity.
Dame Fiona Reynolds DBe, who has overseen a boost in National Trust
membership grow to four million for the first time, was handed the CMI Gold
Medal in recognition of her brilliant work.
Under her tenure, the Trust, which protects more than 600,000 acres of land, Kate Speers
has become one of the largest membership and volunteer charities in the world. (middle) won
“Dame Fiona’s commitment, ability to manage resources and lead teams the award
for Young
are skills that others should imitate,” said CMI president Terry Morgan. Achiever
Accepting the award, Dame Fiona said: “The National Trust is a place where of the Year
our people – volunteers and employees – are committed to what they do. They all
share in this award and in accepting it I thank them all very much.” CMi MAnAGeMenT
AnD LeADeRsHiP
AWARD WinneRs
Dragon breathes fire the customer is king. I don’t think
on business mantra the customer wants to be king. People Management –
the customer is no longer king. They want to be a respected friend.”
Broadway Homelessness
and Support
That is the message from Dragons’ Meaden warned that the days of
Den star Deborah Meaden. Instead customers dictating to suppliers Outstanding Training
of kings, the multimillionaire were over. Suppliers should strive Provider – enterprise
said clients should be “respected to work out what customers want. Northern Ireland
friends”. “The customer is king?” “When you ask customers, ‘what
Meaden asked delegates at CMI’s else would you like to see?’ they
Change Management –
Birmingham City Council
Management and Leadership don’t offer anything inspirational.”
Conference in London. “I think that Meaden added that business Consultant of the Year –
sits in the olden days… I don’t think must become more like friendship. Phoebe Dunn, Director,
Square Peg International
gAMINg boSS RoMPS To vICToRY Practice of the Year –
Square Peg International
Training and Development
the accolade at the Cmi management Management – Tube Lines
and leadership awards in london.
at a time when Tiga was being Young Achiever – Kate
threatened by its main competitor, Speers, marketing manager,
ShredBank (pictured)
Dr Wilson managed to turn the
organisation’s fortunes around, Achiever in the Face
increasing its membership by 47% of Adversity – Dr Jill
in a year, its turnover by 62% and its Jameson, director of
profitability by 8%. research and enterprise,
speaking at the ceremony, Dr Wilson School of education,
University of Greenwich
said: “i’m exceptionally proud of my team
and what we’ve achieved at Tiga.” it was Outstanding Leader –
a great night for the trade body, which Dr Richard Wilson,
also scooped the coveted outstanding chief executive, Tiga
organisation award. “it’s a huge honour
The chief executive of the trade to have my role recognised but especially Outstanding
Management Team –
association representing the video for Tiga to be named outstanding Birmingham City Council
games industry, Tiga, has been named organisation,” Dr Wilson added.
Cmi’s outstanding leader of the year. l Colonel Neale Moss won National Outstanding Organisation –
Dr richard Wilson (pictured) scooped Chartered Manager of the Year (see page 39). Tiga
professionalmanager.co.uk _ 15

10. Agenda
Link up Professional
University Manager goes online
partnership Wish you could find that brilliant
Linking London Professional Manager article at the
and CMI joined touch of a button? Want to invite your
forces to create colleagues to join the debate over the
new opportunities key management questions? Fancy
for learners to testing your own management skills
develop the skills on interactive features? now you can.
demanded by UK The new Professional Manager
organisations. website will provide the perfect
Under the electronic foil to Professional
memorandum of Manager magazine. It will incorporate
understanding, web-exclusive journalism from
Blog top dog CMI and Linking
London will be
able to work
the sharpest writers, interactive
features and the bright visuals that
readers expect from the relaunched
with academic Professional Manager brand.
Colin Miller has won CMI’s inaugural Ambassador institutions seARCH – your favourite articles
blogging competition. All entries to the CMi Share to introduce from the magazine at your fingertips.
competition were put out to syndication – Colin’s entry leadership skills DisCOVeR – fresh web-only content,
achieved the highest audience. development as including brilliant new sections.
Blogging gives managers a higher profile. “I now blog fairly part of the schools DeBATe – get interactive! Let us –
regularly,” said Miller. “This awesome new world is, without curriculum. For and the world – know your views on
doubt, the people you ‘meet’ – a former special agent with more information managers’ styles, key management
the FBI… people from just up the road to the other side of the please visit www. issues and current trends
world.” For more information on the Ambassador Programme linkinglondon. Log on today at
contact Daniel Symonds on daniel.symonds@managers.org.uk ac.uk professionalmanager.co.uk
Words of Satisfaction scores
wisdom The latest management research in numbers
CMI’s drive to create
an online knowledge-
transfer marketplace
for management research
is booming. CMI’s Top
Management Articles
enable academics in
UK business schools
and universities to
share their most 37% of graduates 80% of UK workers 49% of business
accessible and relevant are “very satisfied” say they get to use travellers are “very
research – and have with their career their strengths at likely” to replace their
them rated by an three years after work, while more number one choice
audience of 90,000 leaving higher than 83% say they hotel brand in favour
practitioners. All education. are satisfied with of a brand at a similar
articles and reviews the work they do. location and cost point
can be freely viewed that offered free WiFi.
and downloaded by
Source: Higher
anyone via CMI’s
Education Statistics Source: Gallup
website, although only Agency. The data Healthways’ Source: BDRC
CMI members may post reflects opinions of 2011 Well-Being Continental, British
reviews and ratings. 2006/07 leavers Index Hotel Guest Survey
At the last count the
initiative has attracted
more than 50 articles MAnAGeMenT sPeAk
problem or project failure. series of The Apprentice for
from an impressive range
The act of deciding who Sure, you might be told boardroom survival tips just
of universities. Tap into Blamestorming 1. v
or what is to blame for a it’s a “postmortem” when in case? This will make sure
the wisdom of the UK’s
failure. 2. n A meeting held you get the emailed invite, it’s not you that ends up on
best management brains
to investigate the cause of a but why not study the last the slab.
now at www.managers.
org.uk/toparticles
16 _ professional manager _ Winter 2011/12

11. Agenda
POLiCy WATCH
With university applications slumping, government
moves to place students at the heart of further education
reforms have never been timelier, says CMI policy and
research director Petra wilton
market reforms should
boost student lives
ou might say that cuts to teaching grants, reduced New student diet: employers to help provide routes
Y Bis has been busy. A capital investment and increased into employment.
university is
becoming less
flurry of consultations student fees, will be unknown for a about traditional In terms of supporting
has emanated from while. But the decisions to allocate student students, professional bodies
the Department for Business, some places on price are likely to experiences such as CMI are well placed to
and more about
Innovation and Skills as the reality see the re-emergence of a two-tier getting the offer management modules to
of exposing our further and higher system. In the elite camp, there most out of undergraduates. Through our
education systems to greater will be a few universities bidding an education Campus CMI initiative, we will
to secure a job
competition starts to hit home. for highly qualified students, with be exploring how we can offer
The concept of placing students’ more staff and higher levels of universities and colleges more
interests at the heart of reforms is resources. But we are likely to find access to employment experiences.
likely to have a significant impact a larger proportion of students However, a university degree
on the university system, especially will be taught at universities in the is not the only desirable route to
those that, historically, were driven lower tier, through a combination employment. We welcome the
by research excellence rather than of distance learning, colleges and government’s focus on raising the
student experience. Arguably, this private sector providers. profile of vocational routes.
new approach has never been more But it is not yet clear how Yet, at a time when economic
pertinent – applications for UK students will respond. If Ucas growth is more important than
university places are down 9% from figures are anything to go by, ever, the value of university-led
this time last year. The University students are likely to hold back. research is also fundamental and
and Colleges Admissions Service Given that higher education is still should not be ignored. As we await
(Ucas) has revealed that just under oversubscribed, it is unlikely the outcomes of the government’s
70,000 people have applied for that this drop in applications Growth Review at the end of
places in 2012. At this time last year, will affect too many institutions. November, we will seek further
the number was almost 77,000. Students will increasingly recognition of the economic
The number of older students be looking for value for money, benefits of our education system.
applying for university has dropped and there will be a much There are already some
even faster. From those aged over greater emphasis on the successful partnerships between
25, applications have dropped by student experience and universities, colleges, professional
20%, and from those aged over 40, satisfaction levels. Students bodies and employers. It is through
applications are down by 28%. will consider their future these relationships that we will
It’s clear that the consequences employability and universities build the skills, capacity and
of the new funding landscape, with may begin relationships with research needed to grow UK plc.
two chartered managers have been elected adopted at this year’s AGM. BDO LLP was
to the Board of trustees. Judy Craske CMC, reappointed as Auditor of the Institute.
MIC, CMgr, FCMI and Ian Maceachern OBe, A Special Resolution on the AGM agenda
CMgr, FCMI will serve for three years. Judy proposed amendments to the bye-laws
nOTiCes and Ian will fill the two seats that fall vacant in relation to the membership grades, the
ILLUSTRATIOn: qUInTOn WInTER
each year. There are six seats for elected intention being to embed Chartered Manager
members in total. Voting in the 2011 elections within the grade structure. This Resolution
began in September and closed in October in was passed unanimously. The bye-law
advance of the CMI Annual General Meeting changes remain subject to Privy Council
(AGM). Announcing the results at the AGM approval. If approved, the Institute will revise
on 20 October, CMI president Terry Morgan and relaunch Chartered Manager, the aim
congratulated the successful candidates and being for it to grow in numbers and recognition,
expressed thanks to all nominees. while retaining the rigour of the award. There
In other news, the CMI annual report will be further member communication and
and financial statements were unanimously consultation as this project progresses.
professionalmanager.co.uk _ 17

12. View from Westminster
HeLPinG HAnDs
neeDeD in HARD TiMes
Developing the workforce with tailored-education measures and
boosting the labour market with family-friendly policies are even
more crucial in a slump, says Baroness Prosser
one are the days when, There have been leading role in the world’s
g educated or otherwise,
qualified or not, a person
numerous legislative
responses, such as the
economic development.
Second, we need to
could walk into a job and, right to request flexible invest in education and
if they didn’t like it, simply move on to working introduced training, to support
another one. The world of employment by Labour. Despite the pupils making choices, to
has changed drastically in recent musings of some policy create opportunities for
decades, with implications for the advisers – most of whom work experience and to
economy, education, welfare and public have never set foot in enable employers to build
services. Securing the UK’s future a workplace outside of relationships with schools.
prosperity means recognising how Westminster – I believe We need investment
change continues to affect us and these steps are recognised in vocational training,
acting accordingly. by most employers name Margaret Theresa including opportunities
During the 1980s, globalisation made as both helpful and Prosser, Baroness Prosser, for people to retrain or to
itself felt and manufacturing took flight, essential. There has also OBE take up apprenticeships.
Party Labour
commencing its quest for the cheapest been an emphasis on Peerage Life peer of Equally important are
dollar. Mines closed in their hundreds education for all. I agree Battersea, London Borough second chances for
and new technologies took hold, with the intention, but I of Wandsworth women after children.
introducing easier and faster methods question the bias towards Became peer 2004 Increasing women’s
Key roles Deputy chair,
of production. Much as I didn’t like the academia at the expense Equality and Human Rights participation in the
government’s policies at the time, the of vocational training. The Commission (since 2006), workplace could be worth
truth was that most of the job losses country needs people with Labour Party treasurer £15-23 billion each year.
in the power industry were due practical skills, but we (1996-2001), Third, we need to
Trades Union Congress
to advancing technologies. have seen too many young president (1996) invest in research. High-
people convinced that a Political compass volume manufacturing
“The uK needs people university education is the Centre-left is unlikely to return to
only or best option. this country, which is
with practical skills, Of course, the financial
VOTinG ReCORD
greater autonomy for all the more reason to
but too many people situation is very difficult schools Strongly against invest in innovation.
and it would be crass to Finally, we need to
think university eu integration
pretend otherwise. But the Strongly for acknowledge how far
is the only option” stricter asylum system
Institute for Fiscal Studies Strongly for society has changed.
has found that education Groups left behind will
We have seen profound changes in the spending is being slashed not tolerate being at the
labour market since then. After a sharp by more than 13%, the largest cut since bottom of the heap forever. Positive
fall in the 1980s, employment increased the 1950s. By taking away Education action programmes are needed to help
steadily, with an extra 4.8 million people Maintenance Allowances, collapsing employers understand that we cannot
in employment between 1992 and the Future Jobs Fund, cancelling the afford to leave great swathes of the
2008. Yet, as a recent report by centre- right-to-work experience and increasing population on the unemployment shelf.
left think tank the Institute for Public fees to attend university, the coalition Failure to act will not only see the UK
Policy Research showed, manufacturing government is taking this debate in become a has-been. It will also exacerbate
employment fell by 31% during that time. completely the wrong direction. the already unacceptable wealth gap and
The increases came in sectors such as So what do we need to do? First, we lead to an unhappy and divided society. l
real estate, up by 103%, and information need a long-term strategy that recognises Baroness Prosser is a member of the
and communication, up by 59%, as well as we are a global player – none of us will All-Party Parliamentary Group on
in health and social work, and education. be thanked if we do not work to take a Management and a CMI Companion.
professionalmanager.co.uk _ 19

13. Is it ever
right to fight?
Do arguments in the workplace boost
creativity? What happens when
disagreement becomes conflict?
Kayleigh Ziolo discovers the side
effects of confrontation in the office
Too often conflict is talked about
as being dysfunctional. it is actually
yes far more worrying to be without it.
We need sparks to harness creativity
and innovation, and conflict
lYnne eisaguirre avoidance causes the most damage
Speaker, consultant within an organisation. When it
and author of The comes to arguments, it is easy to look
Power of a Good Fight to the aggressors as the problem,
but more often it is those who try to
please everyone or run from issues
altogether that are causing debate. it
is very rare that i see people skilfully
using arguments to a collective
advantage – they tend to fear it
and thus avoid it. Conflict is reality
and a part of life, and it is time we
embraced this in a positive way.
When facing disagreements with a colleague, be sure to
confront them early. That doesn’t mean pick a fight, it just
means you should get things out in the open before it simmers
and escalates into a problem that is near impossible to resolve.
The longer we have an issue on our minds, the more it spirals
out of control. We lose sight of the person we are in conflict
with as a human being and they simply become a problem.
i think there is increased conflict in today’s offices. This
is due to several factors: diversity has increased rapidly, and
often rules and attitudes have not moved quite as quickly.
people are looking to assert themselves and their rights, which
is a positive thing, but it is not always plain sailing. There is
also a vast age range in the workplace, with as many as four
generations, all with different expectations and needs.
The way we communicate has changed. email is good for
facts, but when it comes to explanations it is better to have
a face-to-face conversation. facial expressions and tone of
voice are very important when confronting an issue.
it is vital to recognise when a good fight goes bad. You need
to learn how to engage in a good fight and when to walk away
from a bad one. and it is a skill that can be learned. many
people think they do not have the capacity for conflict. The
truth is we all just have different styles. But it’s not only about
understanding the way in which you approach conflict yourself
– you also need to understand other people’s ways of dealing
with it. You should be as clear as possible about your needs.
express your motives for taking that position. once we start
talking, we can achieve productive and creative resolutions.
20_ professional manager _ Winter 2011/12

14. Debate
It is right to debate,
but not right to
nO bulldoze your
opinions through
the office. i think
Jo ouston
shows such as The
Director of Jo Ouston
Apprentice contribute
& Co Career Coaching
to this negative idea of
and Personal
business being a self-
Presence and
aggrandising, shouting
former CMI Head of
environment, where
Advisory Services
everyone is ruthless
and those in authority
yell at subordinates. i
speak to many young
people who are put off
the idea of business
because of negative
images, which is very
sad. reality television
presents people out
for their own personal gain. i don’t believe this is
the intention of The Apprentice – it’s down to the
final editing – but, as a result, this damaging view
is broadcast to millions of people.
When debate becomes less about championing
your views and more about self-importance,
that is when argument becomes unacceptable.
To raise your voice just to assert authority is
destructive and, in fact, gets you nowhere.
Whatever your cause or belief, your physical
state is as important as your mental state. You
cannot have a positive mental attitude unless you
manage your physicality. in stressful situations,
whether feeling passionate about something or
in conflict, you can find that you tense up, with
your energy rising to the top of your chest. This
will make you look and feel less confident. Before
presenting your arguments, make sure you
lower your centre of gravity – either by relaxing
physically or by breathing deeply. This increases
the oxygen to your brain and enables you to
think more quickly so that your words will be
more cogent. The oxygen will also enhance your
peripheral vision. This is vital: in a heightened-
stress state you can develop tunnel vision – they
don’t call it narrow-mindedness for nothing –
and you cannot see how everyone around you is
reacting to what you say.
people who remain at a high centre of gravity
are in fight mode – they become interested only
in winning. a healthy balanced debate is indeed
vital for business, to generate ideas and allow
creativity. However, if people are only in it to
make a point, those around them will realise this,
and things will descend into conflict. a shouting
match is never acceptable, and once you engage
in one with a colleague, so much tension is
created it is often difficult to restore relations.
You should be looking to achieve something.
if you are not true to yourself, and only want to
win the debate, you should step out of the arena.
professionalmanager.co.uk _ 21

15. Advertorial
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ake two different scenarios: such as office artwork and visitors’ in the event that your office is damaged
t You are working abroad in personal effects, which are covered as or essential business equipment is lost.
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The second, as your run of bad luck is also available with cover of up its business interruption cover – so any
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threatening to cost you a great deal in are at risk however. Going back to the
terms of lost income and damage to your earlier claims example, what if a fire or
business reputation. flood means you can’t work from your
For CMI members, both examples business premises? Hiscox also offers
represent two very different potential business interruption cover as an option For more
information
risks that can be damaging without the with its office insurance. Business and a quote,
appropriate insurance in place. interruption will provide protection please contact
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laptops or a smart phone. Often this additional costs you incur in order to
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cover extras like loss of company data. or recruiting additional staff.
Considering a wider based office
cover, to complement your existing Are you covered?
professional indemnity insurance, Whether you are a home-based sole
should be high on every independent trader or a small business operating
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from home as a sole trader or operate that you consider how you are covered
from business premises as a limited
company. Specialist small business
insurer Hiscox offers an office insurance
policy. This can be bought at a reduced
rate by CMI members if you already have what if a fire or flood means you can’t work
your professional indemnity insurance from your business premises? Hiscox also
through the Institute.
As well as covering office contents offers business interruption cover as an
which includes your business equipment option with its office insurance.
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22 _ professional manager _ Winter 2011/12

17. McAnDReW MeeTs…
Dennis Hone
The man charged with delivering the Olympic Park tells
ITN’s special correspondent Daisy McAndrew why earning
£400,000 a year is justifiable – when you’ve saved the
nation nearly a billion pounds
Dennis Hone is the first to admit he’s never tackled
anything on such a, well, Olympic scale. But then
again, who has? As the chief executive of the Olympic
Delivery Authority (ODA), Hone must deliver one
of the biggest construction projects in Europe on a
highly contaminated site with a deadline that, for
obvious reasons, allows for no slippage.
“This is the pinnacle,” he says, with some slightly
nervous lip-licking. “As soon as we won the bid it was
the project I wanted to work on. But when I came to
the project I thought: ‘This is a high-risk project –
if we’re not on budget in two years we’ll all be fired.’
And that was a fair assumption – it happened in both
Australia and Athens.” So who could blame Hone for
being a tad dry of mouth? As we sit chatting in a café,
we glance across the canal every now and then at
the “as near as dammit finished” Olympic Park. The
sheer scale of it would scare most people: this giant
construction site spreads some 600 acres across a
forgotten corner of east London. The dimensions are
stunning. The press centre is the size of six football
pitches, and required the use of the UK’s biggest
fork lift during the erection of its steel frame. The
velodrome’s cable-net roof is made from 56,500 feet of
cables – almost twice the height of Mount Everest. But
Hone says the trick is all in the preparation – and that
started with getting on the right side of the locals. That
said, he bridles when I suggest a PR push must have
been needed. “PR often gets confused with spin,” he
insists, “and spin doesn’t win people’s hearts.”
The trick, says Hone, is community engagement.
“People fear change and the disruption that comes
with it,” he says. “They fear that the new people
24 _ professional manager _ Winter 2011/12

18. Interview