Finding the best keywords is the most important step towards getting your site ranked. We provide one of the best professional key word research services, Keyword Research and Competitor Analysis. If you want to compete and outrank your competitors you need to try and outrank for certain keyword search, For More Visit - http://marketing.clicksbazaar.com/keyword-research-service/
2. ABOUT
The end of “the snake oil days” for search engine
optimization?
Yes!
The beginning of VEO (visitor enhanced
optimization) as discussed by Colin McDougall in
the VEOreport?
Yes!
Design | Development | Marketing
3. THEME ZOOM
Why was TZ created?
A deadly cocktail of two reasons:
The “overly educated shopper” epidemic
Combined with:
A sudden boost in Artificial Intelligence from the search
engines called Latent Semantic Indexing.
Design | Development | Marketing
4. LATENT SEMANTIC INDEXING
Search engines are becoming artificially intelligent!
They are starting to not only understand what you say . . . But
also what you mean!
Design | Development | Marketing
5. THE “OVERLY EDUCATED SHOPPER”
Search engines (and the Internet) have created an
epidemic of longer buying cycles.
CONSUMERS ARE OFTEN SMARTER THAN YOUR SALES STAFF! Yikes!
People research for 2 months before (and if) they ever
trust you.
Design | Development | Marketing
6. THE “OVERLY EDUCATED SHOPPER”
The internet is primarily used by people as an intelligence
gathering tool.
In a survey performed by marketing today 1,500 business
professionals took a survey and confessed:
1. They spend over 4 hours online including time at work.
Design | Development | Marketing
7. THE “OVERLY EDUCATED SHOPPER”
The internet is primary an information retrieval system.
In a survey performed by Marketing Today 1,500 business
professionals took a survey and claimed:
1. They spend over 4 hours online including time at work.
2. 93.2% claimed they go online to research about products
first.
Design | Development | Marketing
8. THE “OVERLY EDUCATED SHOPPER”
The internet is primary an information retrieval system.
In a survey performed by marketing today 1,500 business
professionals took a survey and claimed:
1. They spend over 4 hours online including time at work.
2. 93.2% claimed they go online to research about products
first.
3. 63.9% use the search engines, primarily Google, to do so.
Design | Development | Marketing
9. THE “OVERLY EDUCATED SHOPPER”
The internet is primary an information retrieval system.
In a survey performed by marketing today 1,500 business professionals
took a survey and claimed:
1. They spend over 4 hours online including time at work.
2. 93.2% claimed they go online to research about products first.
3. 63.9% use the search engines, primarily Google, to do so.
4. 60% of those buyers are making purchases in excess of $10,000 dollars
and start research up to 2 months in advance.
Design | Development | Marketing
10. THE “OVERLY EDUCATED SHOPPER”
The internet is primary an information retrieval system.
In a survey performed by marketing today 1,500 business
professionals took a survey and claimed:
1. They spend over 4 hours online including time at work.
2. 93.2% claimed they go online to research about products
first.
3. 63.9% use the search engines, primarily Google, to do so.
4. 60% of those buyers are making purchases in excess of
$10,000 dollars and start research up to 2 months in
advance.
5. 46% of the searches are early in the process with little or
no product knowledge.
Design | Development | Marketing
11. THE “OVERLY EDUCATED SHOPPER”
The internet is primary an information retrieval system- NOT primarily a BRAND
BUILDING device.
In a survey performed by marketing today 1,500 business professionals
took a survey and claimed:
1. They spend over 4 hours online including time at work.
2. 93.2% claimed they go online to research about products first.
3. 63.9% use the search engines, primarily Google, to do so.
4. 60% of those buyers are making purchases in excess of $10,000 dollars
and start research up to 2 months in advance.
5. 46% of the searches are early in the process with little or no product
knowledge.
6. 74.5% of searchers choose organic listings over paid.
Design | Development | Marketing
12. THE “OVERLY EDUCATED SHOPPER”
The internet is primary an information retrieval system.
In a survey performed by marketing today 1,500 business professionals
took a survey and claimed:
1. They spend over 4 hours online including time at work.
2. 93.2% claimed they go online to research about products first.
3. 63.9% use the search engines, primarily Google, to do so.
4. 60% of those buyers are making purchases in excess of $10,000 dollars
and start research up to 2 months in advance.
5. 46% of the searches are early in the process with little or no product
knowledge.
6. 74.5% of searchers choose organic listings over paid.
7. 30% are in the comparison phase.
Design | Development | Marketing
13. ULTIMATELY HIGH PAY PER CLICK OUTSPENDS ARE A
BAND-AID SOLUTION FOR LACK OF CONTENT EQUITY.
Design | Development | Marketing
14. SEO GETS A BAD RAP
“I believe it is the confusion about this that has lead to SEO
(search engine optimization) having a bad rap. SEO’s
confuse tactical and strategic marketing- passing that
“inner reality” on to the client.”
Seldom do results match expectation during the SEO (SEM)
boom- because STRATEGY is too hard to explain to the
average client.
. . . and the average client wants TACTICAL (instant) sales
results.
That is how unmonitored and wanton Pay Per Click addiction
came to exist. The illusion of long term success through an
apparently direct marketing medium.
Design | Development | Marketing
15. WHAT IS MARKETING SUPPOSED
TO DO?1. Capture the attention of the target audience. (Beta Interrupt).
2. Facilitate the prospects information gathering and decision
making process.
3. Lower the risk of taking the next step in the sales cycle.
Design | Development | Marketing
16. CONTACT US
Design | Development | Marketing
http://marketing.clicksbazaar.com/keyword-
research-service
http://clicksbazaar.com |
Contact@clicksbazaar.com
