FAHAD HASSAN NOOR || UCP Business School Data Analytics Head Recommended | MB...
Wspm
1. Product design for relationships via analytics,
partnerships and product distribution channels
2. 2007 ridiculous inventory 8 million units
Down to < 3 million
Building at 400 to 500K per yr
Need 1.2 million for replacement / formation
3. 300 offices, 700 agents,
White glove service model
Relationship development at scale.
Cusp of fundamental technology change and
innovation
4. Get in front of development with metrics
needed
Gather customer input requirements FAQ
Design
Lean startup model to persuade adoption
Learn, adapt, iterate
Mine analytics back to metrics
5. Pilots / Third parties / Beta
Cross-functional coordination
Drive all aspects of launch product marketing
Measure distribution via results (learn adapt)