This document provides guidance on how to create an effective showcase profile on the Citymart.com platform. It recommends including descriptions, tags, media, track record information, and impact descriptions. It also suggests using teams, titles, summaries and problem/solution statements. The document outlines how to build a track record with validations, badges and scores. It advises sharing one's showcase on social media and submitting it to Calls for Solutions to reach new markets.

1. How to create a perfect Showcase
Getting the most out of your
Citymart.com Showcase.
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2. The Citymart.com
Showcase
The Showcase is a rich business
development and intelligence
resource to reach new markets. It
contains:
- Descriptions
- Tags
- Media & Documents
- Your Validated Track Record
- Scores & Badges
- Conversations
- Social Media Integration
- Submit to Calls for Solutions
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3. Showcase Team
Assign your Contacts &
Colleagues to the Showcase
team, to let them participate in
editing the Showcase.
Tips:
• Collaborate actively to
improve your Showcase.
• Editors will be notified if an
interested third party starts a
conversation.
• You can invite outsiders, for
example proof-readers or
communications experts.
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4. Showcase
Title, Subtitle, Sum
mary Showcase View Search Listing
Develop a good Showcase Title
as this is displayed in all views.
The Subtitle is shown in the
Showcase and public views.
The Summary is shown in the
default tab and public view of any
Showcase.
The first 250 characters are
shown in search listings.
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5. Problem & Solution
Stay concise (below max
characters) and highlight the
problem and solution you offer.
What problem in cities
Avoid writing your problem or
does your solution solve?
solution statement for any one
city, but do make references to
past results.
If your solution can solve
different problems in different
What does your solution
scenarios (e.g. in health or
transport), than it is advisable to consist of?
create separate Showcases.
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6. Describing Impact
Citymart.com has aligned with
the UN Global Compact Cities
programme to help providers
report on their solutions using the
same sustainability model as
cities use.
Even if your solution is a mobile
app, you should consider its full
systemic impact on a city – for
example by reducing use of
paper maps, providing more
languages, or enabling citizen
participation.
Source: UN Global Compact Cities Programme
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7. Impact on Economy
Plan your statement carefully and Economy Themes
consider all the value your • Production and Resourcing • Labour and Welfare
solution adds to the economy of • Exchange and Transfer • Technology and Infrastructure
• Accounting and Regulation • Wealth and Distribution
a city. • Consumption and Use
Refer to past results and other Does your solution…
evidence, ideally third-party, to • engage or contribute to a sustainable local production base?
give confidence in your impact. • contribute to the financial and economic sustainability of the city?
• strengthen the local financial regulatory system through more robust
accounting, more transparency or monitoring?
If possible, quantify impact. • contribute to more sustainable local consumption patterns, such as
better resource efficiency, sourcing, pricing or waste?
Explain how you arrive at your • contribute to improved work and economic life in the city by e.g.
numbers. offering opportunities for employment, entrepreneurship or better
access to employment?
• add to the accessibility and robustness of information technologies in
the city?
• contribute to reduce or mitigate wealth inequality in the city?
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8. Impact on Culture
Plan your statement carefully and Culture Themes
consider all the value your • Identity and Engagement • Belief and Meaning
solution adds to the culture of a • Performance and Creativity • Gender and Generations
• Memory and Projection • Enquiry and Learning
city. • Health and Wellbeing
Refer to past results and other Does your solution…
evidence, ideally third-party, to • strengthen local identities and strengthen cultural dialogue?
give confidence in your impact. • broaden the local artistic and cultural expression through e.g. events,
performances?
• engage with the city’s history or contribute to its vision of the future?
If possible, quantify impact. • contribute to citizen’s sense of purpose and meaning?
• improve gender equality, in particular by offering improvements and
Explain how you arrive at your opportunities for women & girls?
numbers. • broaden the offer and strengthen the quality and participation in
learning activities in the city?
• improve the level of health and well-being for all citizen groups in the
city, including mental health?
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9. Impact on Ecology
Plan your statement carefully and Ecology Themes
consider all the value your • Materials and Energy • Habitat and Food
solution adds to the ecology of a • Water and Air • Place and Space
• Flora and Fauna • Constructions and Settlements
city. • Emission and Waste
Refer to past results and other Does your solution…
evidence, ideally third-party, to • improve the sustainability of production and sourcing of energy,
materials and food?
give confidence in your impact. • improve the air and water quality in the city?
• mitigate climate change or its effects?
If possible, quantify impact. • contribute to greater bio-diversity in flora and fauna in the city and its
surrounds?
Explain how you arrive at your • improve land-use efficiency and mitigate destruction of habitat?
numbers. • strengthen a sustainable urban spatial development and reduce
spread?
• contribute to a more sustainable built environment?
• reduce pollution, improve waste management and recycling?
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10. Impact on Politics
Plan your statement carefully and Politics Themes
consider all the value your • Organization and Governance • Representation and Negotiation
solution adds to the economy of • Law and Justice • Security and Accord
• Communication and Movement • Dialogue and Reconciliation
a city. • Ethics and Accountability
Refer to past results and other Does your solution…
evidence, ideally third-party, to • contribute to building a better system of governance for citizens?
give confidence in your impact. • contribute to a more transparent, effective and accountable legal
system?
• broaden political expression and communications?
If possible, quantify impact. • improve participation by citizens and groups in decisions and political
processes?
Explain how you arrive at your • improve the security and peace, including domestic violence, shelter
numbers. for homeless or disadvantaged?
• provide a voice, access or communication for marginalized groups?
• improve ethics, transparency and counter corruption?
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11. Media: Images,
Video, Documents Showcase View Search Listing
Citymart.com gives you the
opportunity to add images,
videos and documents to your
Showcase.
In the ‘Header’ tab in ‘Manage
your Showcase’ select the
Primary Asset – the image that
will be shown in Search Listings,
Public and Showcase View.
If you upload documents,
remember to remove confidential
information.
Source: UN Global Compact Cities Programme
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12. Examples of Multimedia
http://bit.ly/MKHrHR http://bit.ly/MnfqZp
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13. Smart use of Tags
You can add tags to your
Showcase to help other users to Best practice to combine tags
find your solution. • Sector (e.g. Tourism, Transport)
Use <10 tags to complement the • Service Domain (e.g. Diabetes, Lighting)
free-text in your Showcase. • Economic Concept (e.g. Sharing, Efficiency)
Research how tags are used by • Target Group (e.g. Elderly, Children)
similar solutions on Citymart.com • Function (e.g. App, Sensor, Bicycle)
– plan your strategy to be found!
Tags are also used to notify your
Showcase for relevant Calls for Tourism Culture Discovery E-Bicycle
Solutions.
Students Sharing Mobile App Health
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14. Building Your
Track Record
Citymart.com helps you collect
validations. Validations improve
your search ranking.
Validated Projects are references
certified for their accuracy by
project stakeholders.
Badges show your achievements
in Calls for Solutions and
Certificates of Excellence.
Scores show results by experts
evaluation results collected from
city experts and juries.
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15. Project Validation Online Certificate Your Documents
Validation helps you recognize
stakeholders in successes, as well
as gain a Validation Certificate.
Set up project facts carefully to
make it easy for stakeholders to
validate them.
Increase turn-around time of
validation by inviting larger
numbers of Stakeholders.
Use validation in your own
documents and project references.
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16. Sharing your
Badges & Scores
Submit to Calls for Solutions to
gain evaluation Scores and
Badges for your Track Record.
Scores are valuable market
feedback, so study them to
improve your solution and
Showcase.
You can choose Scores and Download Badges to use
them in your
Badges to publish in Showcase
communications.
Management. By default, all
Badges and all Scores above 3.0
out of 5.0 are published.
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17. Conversations
Citymart.com offers a secure
channel to exchange information
with colleagues, partners and
customers.
When a user clicks the “GET IN
TOUCH” button in “Manage
Showcase”, they can start a
conversation with you. Your
Showcase Editors will
automatically be notified.
Use conversations to start
conversations with potential
partner Showcases.
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18. Your Showcase in
Social Media
Showcases can be shared on
Social Media. This means that
you can easily insert your
solution into conversations.
Be smart: find social
conversations on related #topics
and add your solution.
Promote your results: Good
Scores, Badges, Track Record.
Integrate Citymart.com into your
social media strategy.
citymart.com

19. Submit to Calls for
Solutions
More than 42 cities have
published Calls for Solutions on
Citymart.com already. This is
your way to the market.
Make sure your Showcase is
excellent before submitting it with
a single click.
Find all Calls on
citymart.com/calls.
citymart.com