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Indianapolis Social  Media Breakfast event tag: #indysmb event hosts:  @panerabread @inhumanities @indysmb
Hosting Sponsor Indiana Humanities Council @INHumanities www.indianahumanities.org
Presenting Sponsor Christine Schoenefeld  @panerabread www.panerabread.com
Legal Do’s and Don’ts for Social Marketing Hannah Kaufman Joseph Hollingsworth & Zivitz, P.C. Disclaimer: This course and its materials should not be considered legal advice and do not create a relationship with an attorney or give rise to attorney-client privilege.  Please seek an attorney for any specific legal guidance you may need.
Legal Issues in Social Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marsh Coupon ,[object Object]
Marsh Coupon ,[object Object]
Using Coupons and Offers Online ,[object Object]
Disclaimers ,[object Object],[object Object],[object Object],[object Object]
Coupon Offer Disclaimer Language ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Deceptive and Misleading Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Testimonials and Endorsements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Testimonials and Endorsements  ,[object Object],[object Object],[object Object],[object Object],[object Object]
User Generated Content ,[object Object],[object Object]
Licenses and Releases  ,[object Object],[object Object]
Rights of Publicity/Privacy ,[object Object],[object Object],[object Object],[object Object]
Use of Stock Photography ,[object Object],[object Object],[object Object]
Terms of Use ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sample Language for UGC ,[object Object]
Privacy Policies ,[object Object],[object Object],[object Object],[object Object]
Privacy Policies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Take our survey! survey: bit.ly/indysmb01survey event hosts:  @panerabread @inhumanities @indysmb

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Legal Dos And Donts In Social Marketing

  • 1. Indianapolis Social Media Breakfast event tag: #indysmb event hosts: @panerabread @inhumanities @indysmb
  • 2. Hosting Sponsor Indiana Humanities Council @INHumanities www.indianahumanities.org
  • 3. Presenting Sponsor Christine Schoenefeld @panerabread www.panerabread.com
  • 4. Legal Do’s and Don’ts for Social Marketing Hannah Kaufman Joseph Hollingsworth & Zivitz, P.C. Disclaimer: This course and its materials should not be considered legal advice and do not create a relationship with an attorney or give rise to attorney-client privilege. Please seek an attorney for any specific legal guidance you may need.
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  • 14.
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  • 16.
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  • 23. Take our survey! survey: bit.ly/indysmb01survey event hosts: @panerabread @inhumanities @indysmb